LinkedIn Experts in Dusseldorf
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Meet FRATCH Experts in Dusseldorf, who have recently used LinkedIn
Gudrun A.
Last position:
Project: Consulting & Concept Development Programmatic Print / Donor Communication at Kindernothilfe e.V.
Project: Consulting & Concept Development Programmatic Print / Donor Communication
Tasks:
- Analysis of existing print advertising materials and donor communication
- Development of a new thank-you letter and dialogue marketing concept
- Advice on emotional and target-group-specific communication with donors
- Concept development for a cross-channel on- and offline marketing mix
- Coordination of print, email, and CRM communication as part of new marketing processes
- Support in introducing new communication workflows around the future email software
- Creation of briefing materials and campaign approaches for different target groups
- Research, selection, and management of suitable print and production service providers
- Advice on personalization and automation options in the programmatic print environment
Technical implementation:
- Coordination of print and digital processes
- Management of external service providers and print providers
- Support in integrating new marketing and communication processes
Reporting:
- Analysis of existing response mechanisms
- Assessment of optimization potential in donor communication
- Recommendations to improve impact, personalization, and efficiency Markets: Germany [link]
Corinna S.
Last position:
Strategic Advisor Brand and Change at Targobank
- Strategic consulting for the Head of Brand on brand strategy and change processes
- Analysis of existing processes, resources, and interfaces within the team as well as with internal and external stakeholders
- Development and implementation of recommendations for action to improve processes and increase efficiency
- Project management and change management for the successful implementation of measures
- Management and selection of external service providers to ensure smooth execution
- Optimization of internal processes and interfaces through in-depth analysis and recommendations for action
- Effective acceleration of decision-making and management processes in brand management
- Successful management of external service providers and agencies for more efficient workflows and higher quality
Kenneth S.
Last position:
Content Producer at Digital Career Institute GmbH
- Created marketing content including videos, graphics for marketing and sales activities
- Developed content strategies using Adobe Creative Cloud tools for course promotion
- Additionally worked on content as director, producer and script writer
- Set up KPIs for online marketing, then analyzed analytics and engagement
Stefan D.
Last position:
Online editor and content manager at Federal Employment Agency
- Content responsibility for two areas (careers and continuing education, as well as school, training and studies) and coordination with specialist departments
- Topic research and content planning for the online portal
- Web-friendly creation of target-group-relevant and SEO-optimized content for the online portal
- Building and maintaining multimedia content in the online portal CMS (Drupal)
- Monitoring the content of the online portal using Google Search Console and Matomo
- Ensuring the quality of the online portal through tests and analyses
- PowerPoint presentation of work results in topic conferences with BA specialist departments
- Supporting the existing online presence and analyzing and fixing errors
Philipp F.
Last position:
Project Manager & Marketing Manager at umagine GmbH
- Agile project management
- Support for marketing projects
- Building the marketing agency Brainverse UG
- Corporate communication
- Content creation
- Copywriting
- CI/CD development
- Technical consulting for digital transformation
Johannes P.
Last position:
Interim Recruiter at CureVac SE
- Filling positions in permanent and freelance contracts
- End-to-end process management with hiring managers and HR business partners from needs analysis to contract negotiation
- Direct Search, Social Media Recruiting, Advertising, Active Sourcing
- Use of SAP Success Factors and LinkedIn Recruiter
- Project languages: German, English
Sven S.
Last position:
Self-employed at Sven Seidel Marketing & Digital Communication
- Strategy & Consulting
- 360-degree Campaign Concept & Management
- Digital Brand Management & Concept Development
- Employer Branding (Strategy → Concept → Initiatives)
- Social Media Marketing
- Digital Architecture (IA, UX)
- Account/Project Management
- Interim Management
- Accenture Marketing & Recruiting Marketing (until end of 2023): Relaunch of B2B and career websites in DACH
- Accenture Marketing & Recruiting Marketing (until end of 2023): B2B and recruiting campaigns (e.g. BE YOURSELF. MAKE A DIFFERENCE)
- Accenture Marketing & Recruiting Marketing (until end of 2023): 'Recruitainment' events (e.g. LIFT OFF! series)
- Accenture Marketing & Recruiting Marketing (until end of 2023): Numerous social media campaigns in recruiting
- Sanofi: Digital consulting and project management for 'Life with Neurodermatitis' and relaunch of sanofi.impfen.de (interim management for 6 months)
- Aicas GmbH: Two years of building recruiting marketing, content creation and managing social media channels (LinkedIn, Facebook, Twitter, YouTube, Instagram)
- Deutsche GigaNetz: Complete brand strategy, concept and operational implementation for a start-up
- Deutsche Postcode Lotterie: Content marketing and conceptual expansion of digital presence and careers
- The Walt Disney Company (Germany) GmbH: Mobile CRM program concept
- Thyssen Elevator: Digital strategy and website relaunch concept & project management
- EVO Payment: Strategic realignment from B2B to B2C, digital concept and consulting
- Lufthansa and Miles & More app projects: Communication concepts and information architecture
- GEDORE: Global overhaul of brand architecture and development of an employer brand – strategic planning, communication concepts, information architecture
- Ikb Data: Development of brand strategy & employer branding strategy, strategic planning, implementation of new business models, communication concepts, digital strategy, account management
- Frankenkeim Brewery: Social media strategy, management and implementation
- Frankfurt Book Fair: Relaunch of buchmesse.de (bilingual) including implementation of new CMS software (project management)
- IKEA Germany GmbH & Co. KG: Various online and event campaigns (KNUT, BILLY Limited Edition, Working at IKEA)
- IKEA Germany GmbH & Co. KG: Project management/concept for global roll-out of the new IKEA Children's World (22 countries)
- IKEA Germany GmbH & Co. KG: Project management/concept for media cooperation with netmoms.de for IKEA children's room guide
- IKEA Germany GmbH & Co. KG: Project management for media cooperation with ImmobilienScout24
- IKEA Germany GmbH & Co. KG: Project management/concept for building the YouTube brand channel
- JT Travel: 'Pink in the City' campaign (April–December): Online concept and project management (microsite, creation tool, social media communication)
- DB Netze: Concept and project management for recruiting event microsite including online registration
Larissa L.
Last position:
Marketing Manager at Artefact Germany GmbH
- Designing the marketing presence across various online & offline touchpoints (organic & paid social media, events, PR, employer branding, website maintenance)
Michael S.
Last position:
Online Marketing at Self-employed
- Development and implementation of cross-platform online marketing strategies.
- Performance Marketing & Conversion Optimization for online shops, websites & marketplaces.
- Specialties: Google Ads, Conversion Optimization, Meta Ads, LinkedIn Ads, Amazon Marketplace.
Christoph K.
Last position:
Business Case: Customer Operations Upsell Expansion at * confidential
- Establishment of as-is baseline performance and KPI framework
- Extrapolation of baseline-potential in relation to product, demand and organizational structure for t + 3 years into the future
- Development of measure-based improvements forecast
- Finalization of financial business modelling by including unit structure changes, commission scheme development and overhead costs
- Stack: Microsoft Excel
Discover over 15,000 top freelancers
Statistics of experts using LinkedIn
Aggregated from the professional profiles of matched freelancers.
Experience
20 years (Germany: 16 years)
Position duration
2.6 years (Germany: 3.1 years)
Positions per freelancer
14 (Germany: 10)
Top business areas
Marketing, Project Management, Business Intelligence
Top industries
Professional Services, Advertising, Manufacturing
Certification focus areas
Human Resources, Legal, Information Technology
Bachelor's degree or higher
100% (Germany: 87%)
Master's degree or higher
56% (Germany: 45%)
Certifications per freelancer
2
Most common languages
German, English, French
Speak two or more languages
100% (Germany: 96%)
Based on our profile pool as of 19 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Dusseldorf are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Discover detailed LinkedIn rate benchmarks:
Explore rate insightsAverage rates of experts in Dusseldorf using LinkedIn
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 19 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
LinkedIn experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Professional Services (90%)
- Advertising (70%)
- Manufacturing (60%)
- Retail (60%)
- Food and Beverage (50%)
- Information Technology (50%)
- Media and Entertainment (50%)
- Education (30%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
LinkedIn’s role
LinkedIn is a professional social network and a business marketing channel. Companies use it to publish expertise, reach defined audiences, support employer branding and create conversations with potential customers, partners and future hires. Its value depends on relevant content, clear positioning and consistent engagement.
Campaign ecosystem
The platform includes company pages, personal profiles, newsletters, events, groups and LinkedIn Campaign Manager. Professionals may also work with Matched Audiences, Insight Tag, Lead Gen Forms, conversion tracking and analytics. Success requires connecting these tools to a wider CRM, content and measurement process.
Typical deliverables
- Company page and executive profile strategies
- Editorial calendars, posts and document content
- Sponsored content and lead generation campaigns
- Audience research, targeting and retargeting
- Reporting dashboards and campaign recommendations
Strong specialists turn business goals into a practical LinkedIn presence. They define audiences, messages, formats and calls to action, then refine the approach from meaningful engagement and qualified enquiries rather than surface-level activity.
When support helps
Companies often bring in freelance expertise before a market launch, during a repositioning or when internal teams lack time for consistent publishing. Support is also useful when paid campaigns produce weak leads, tracking is incomplete or several business units need a shared LinkedIn process. In Dusseldorf, local industrial, technology, professional services and logistics companies may value specialists who understand both regional business communication and international audiences.
Connected skills
LinkedIn work overlaps with B2B content marketing, copywriting, visual design, demand generation, marketing automation, CRM integration and sales enablement. Familiarity with Google Analytics, consent-aware tracking, HubSpot, Salesforce or similar systems can make campaign reporting more useful. German and English communication may matter when content serves local and global stakeholders.
What quality looks like
A strong LinkedIn professional explains why a format, audience or bid approach fits the goal. They can show a clear process for research, content production, campaign setup, testing and reporting without relying on vanity metrics. Look for careful account access practices, transparent documentation, sound editorial judgement and the ability to collaborate remotely or on site with marketing, sales and leadership teams.
Frequently asked questions
Key details about LinkedIn, drawn from the questions we get asked most.
Companies use LinkedIn for professional content, employer branding, account-based marketing, event promotion and lead generation. It can support both organic communication through pages and profiles and paid activity through Campaign Manager. The right approach depends on the audience, offer and sales process.
LinkedIn is built around professional identity, business relationships and work-related interests. Compared with broader social networks, it often gives companies a more focused setting for B2B communication, industry expertise and recruitment marketing. It still requires useful content and precise audience choices rather than relying on the platform alone.
A strong LinkedIn specialist may also understand B2B copywriting, content planning, paid media, CRM workflows and conversion tracking. Experience with tools such as Campaign Manager, Lead Gen Forms, HubSpot or Salesforce can help connect activity to sales outcomes. Visual content and executive communication are useful additions for many projects.
The right level of LinkedIn experience depends on the assignment. A focused content plan may need a specialist with strong editorial judgement, while a multi-market advertising setup calls for deeper knowledge of audiences, tracking, testing and reporting. Ask for relevant examples, a clear working method and evidence that the specialist understands your buying cycle.
LinkedIn work is often well suited to remote collaboration because planning, writing, approvals and reporting can happen online. On-site sessions in Dusseldorf may help when the project involves workshops with leadership, sales or product teams. Agree on access controls, review cycles and whether German, English or both are needed.
Review whether LinkedIn recommendations connect audience research, message, format, distribution and measurement. A quality professional explains assumptions, documents account changes and separates useful signals from vanity metrics. They should also protect brand consistency and make the next action clear from each report.
LinkedIn supports organic publishing through profiles, company pages, newsletters and events, alongside paid campaigns in Campaign Manager. Organic activity can build credibility and conversation, while paid distribution can target selected professional audiences. The strongest plans coordinate both instead of treating them as separate channels.
Before starting with LinkedIn, freelancers should clarify account ownership, administrator permissions, approval rules, target markets and data requirements. They should understand the difference between personal profile activity and company-owned assets. Clear documentation is especially important when several stakeholders or agencies share access.
The average hourly rate of freelancers in Dusseldorf, Germany who have used LinkedIn in their recent projects is 89 €, which corresponds to a daily rate of about 711 € based on an 8-hour working day.
Of the freelancers in Dusseldorf, Germany who have used LinkedIn in their recent projects, 100% hold at least a Bachelor's degree and 56% hold at least a Master's degree.
On average, freelancers in Dusseldorf, Germany who have used LinkedIn in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 2.6 years.
The most common languages among freelancers in Dusseldorf, Germany who have used LinkedIn in their recent projects are German (100%), English (100%), and French (40%).
The most common industries among freelancers in Dusseldorf, Germany who have used LinkedIn in their recent projects are Professional Services (90%), Advertising (70%), and Manufacturing (60%).
The most common business areas among freelancers in Dusseldorf, Germany who have used LinkedIn in their recent projects are Marketing (90%), Project Management (80%), and Business Intelligence (60%).
Main locations of FRATCH Experts, who have recently used LinkedIn
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
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Munich 
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Frankfurt 
Stuttgart Request a free demo
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Philipp Thomaschewski
FRATCH CEO
