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Senior Marketing Analyst (m/f/d)

Project specification

Project duration
Period 03.08.2026 - 31.01.2027
Project capacity
Capacity from 50%
Remote work ratio
Remote 100%
Required languages
Languages
German (Advanced)
English (Advanced)

Project expertise

Industries
Advertising Media and Entertainment
Areas
Business Intelligence Marketing

Description

  • Analyze and evaluate cross-channel marketing campaigns across the entire customer journey
  • Identify optimization opportunities in campaign management, media planning, and brand communication
  • Develop, maintain, and clearly present dashboards, reports, and KPIs for data-driven decision making
  • Derive clear, actionable recommendations with measurable business impact
  • Create cross-channel analyses and compelling management presentations
  • Closely collaborate cross-functionally with marketing, media, brand, product, and other stakeholders
  • Conduct structured, precise, and thorough analysis work - even under time pressure and during intensive campaign phases

Requirements

  • University degree in business, marketing, statistics, data science, or a related field
  • At least 3 years of professional experience in marketing analytics/business intelligence with a focus on data-driven marketing
  • Strong knowledge of marketing and sales KPIs, user flows, and digital touchpoints

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Frequently asked questions

The project is fully remote, providing complete location flexibility.

The project preferably starts in August 2026 and is planned to end in January 2027 (5 months).

The project requires a commitment of 50 - 100% capacity (full-time).

The project is 100% remote. You can work from any location.

The project requires German (Advanced) as essential language. Additionally, English (Advanced) is desirable.

The project is related to the following industries: Advertising and Media and Entertainment.

The project covers the following business areas: Business Intelligence and Marketing.

Yes! Recommend a freelancer for the project and earn 30% of FRATCH's profits every time they get placed — for the duration of that project. Simply share your invite link with a colleague to get started.

To apply for the project, click the Apply button on the project page to submit your profile for review. We will forward your resume to the client and get back to you within a few days.
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