Jantien Von Eisenhart-Rothe - Digital Experience Leader

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Available

Düsseldorf, Germany

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Experience

Jan 2021 - Dec 2026

6 years

Head of Digital Experience & Marketing

B2B IT Solutions Provider

Founded and built the Marketing & Digital Experience function for a B2B IT Solutions & Service provider, evolving it into a strategic, high-performing department with full responsibility for brand, marketing, digital experience, and go-to-market activities across the group. Close sparring partner to C-level and key stakeholders, with leadership responsibility across people, projects, budget, and results.

Scope & Responsibilities

Full leadership, personnel, project, and revenue responsibility for the digital experience & marketing department
End-to-end ownership of corporate brand, product marketing, and communications, including strategy, positioning, creative direction and execution
Strategic development and operational execution of B2B marketing strategies and campaigns across digital solutions, software development, private 5G, data, cloud, security, and network automation
Responsibility for lead generation, sales enablement, and go-to-market support (SEO, SEA, SEM, social media, print, ads, websites, landing pages, sales materials)
Expansion of company's value chain by adding User Experience (UX/UI) and Interface strategy for digital business models and customer-facing solutions
Management of external client projects, with responsibility for strategy, go-to-market concepts, digital experiences
Budget ownership, reporting, agency steering, and cross-functional collaboration with sales, product, and delivery teams

Jan 2019 - Present

7 years 9 months

Head of Marketing & Communication

B2B IT Solutions Provider

Jan 2017 - Present

9 years 9 months

Marketing Manager

B2B IT Solutions Provider

Jan 2015 - Present

11 years 9 months

Junior Marketing Manager

B2B IT Solutions Provider

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Information Technology.

Information Technology

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Product Development, Project Management, Sales, and Strategy.

Marketing

Product Development

Project Management

Sales

Strategy

Summary

Digital Experience & Marketing leader with 10+ years of building brands, scaling teams, leading projects and driving measurable business impact in B2B environments (SMBs). Combining strategic clarity, creativity, and hands-on execution to foster positioning and accelerate demand generation for hard-to-explain products and services, while aligning marketing with business, stakeholders and revenue objectives.

Skills

B2b Brand, Communication & Marketing Strategy
Corporate Branding & Positioning
Go-To-Market & Growth
Product & Solution Marketing
Project Management
Demand & Lead Generation
Sales Enablement
Campaign Strategy
Employer Branding
Digital Experience & Ux Strategy
Content & Social Media
Performance Marketing
Ai Enablement
Marketing & Sales Automation
Value Proposition Design
Strategic Storytelling & Creative Direction
Events & Fairs
Agency Management
Concept Development
Leadership & Team Building
Consulting & Stakeholder Management

Languages

German

Native

English

Advanced

Education

Oct 2013 - Jun 2014

Maastricht University

M.Sc. · International Business & Strategic Marketing · Netherlands

Jun 2013 - Oct 2013

Università Cattolica del Sacro Cuore

Milan, Italy

Oct 2010 - Jun 2013

Maastricht University

B.Sc. · International Business · Netherlands

Certifications & licenses

AI for Leadership

B2B-Marketing Professional Certification

Google Digital Marketing Certification

Google

Integrata

Statistics

Experience

Total positions 4

Experience in Information Technology 11.5 y

Avg length 8 y 8 m

Longest experience 11 y 8 m

Expertise

Recent roles Head of Digital Experience & Marketing, Head of Marketing & Communication, Marketing Manager

Main industries Information Technology

Main business areas Marketing, Product Development, Project Management

Qualifications

Highest degree Master

Certifications earned 5

Profile

Member since

August 2026

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Frequently asked questions

Have questions? Find more information here.

Jantien is based in Düsseldorf, Germany.

Jantien speaks the following languages: German (Native), English (Advanced).

Jantien has at least 12 years of experience. During this time, Jantien has worked in at least 4 different roles and for 1 company. The average length of individual experience is 3 years and 11 months. Note that Jantien may not have shared all experience and actually has more experience.

Based on recent experience, Jantien would be well-suited for roles such as: Head of Digital Experience & Marketing, Head of Marketing & Communication, Marketing Manager.

Jantien's most recent position is Head of Digital Experience & Marketing at B2B IT Solutions Provider.

In recent years, Jantien has worked for B2B IT Solutions Provider.

Jantien is most experienced in industries like Information Technology.

Jantien is most experienced in business areas like Marketing, Product Development, and Project Management. Jantien also has some experience in Sales and Strategy.

Jantien has recently worked in industries like Information Technology.

Jantien has recently worked in business areas like Marketing, Product Development, and Project Management.

Jantien holds a Master in International Business & Strategic Marketing from Maastricht University and a Bachelor in International Business from Maastricht University.

Jantien has 5 certificates. Among them, these include: AI for Leadership, B2B-Marketing Professional Certification, and Google Digital Marketing Certification.

Jantien is immediately available full-time for suitable projects.

Daily rate distribution

0 2 4 6 8

<€720 €800-880 €960-1040 €1120+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Daily rate avg. 915 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

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Median rate 960 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 3 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.