Skip to main content
Top expert badge
Recommended expert
Profile header background

Sebastian Klein-Senior Consultant Brand & AI Strategy

Sebastian Klein
Profile header overlay
Reichshof, Germany

Check rate

Experience

Oct 2025 - Dec 2025
Wiehl, Germany

Senior Consultant Brand & AI Strategy

klein&klar Markenberatung

Expertise details
Position Summary
Senior Consultant Brand & AI Strategy at klein&klar Markenberatung
Industries
Advertising
Professional Services
Business Areas
Marketing
Strategy
  • Brand analysis

  • Development of strategic positioning

  • Consulting on integrating AI tools into marketing and communication

  • Development of clear brand architecture and automation blueprint

  • Efficiency improvement in marketing processes

  • GDPR-compliant integration of AI models into company culture

Dec 2024 - Mar 2025
Wenden, Germany
Remote

Consultant

Bio-Hof Solbach

Expertise details
Position Summary
Consultant at Bio-Hof Solbach
Industries
Agriculture
Retail
Business Areas
Customer Service
Information Technology
Marketing
  • Creating a concept to activate direct marketing

  • Stabilizing customer loyalty

  • Consulting on online presence and digital customer communication

  • Advising on digital payment system options for the farm shop

  • Revenue increase through improved customer loyalty and online structure

  • Simplification of ordering processes and noticeably better customer loyalty

Nov 2024 - Mar 2025
Grevenbroich, Germany
Remote

Brand Consultant

Imkerei Kapellen, M. Cygan

Expertise details
Position Summary
Brand Consultant at Imkerei Kapellen, M. Cygan
Industries
Advertising
Retail
Business Areas
Marketing
Sales
  • Analysis of brand presence

  • Development of positioning, communication strategy, and sales concepts

  • Sharpening brand identity and strengthening target audience engagement

  • Acquisition of new Edeka stores as distribution partners

  • Improved presentation at local markets

Feb 2023 - Present
Waldbröl, Germany
Hybrid

Consultant for organizational development, communication, and marketing

Lindenhof e.V. Initiativen für Mensch und Natur

Expertise details
Position Summary
Consultant for organizational development, communication, and marketing at Lindenhof e.V. Initiativen für Mensch und Natur
Industries
Professional Services
Business Areas
Marketing
Strategy
  • Organizational analysis

  • Development of positioning and communication strategy

  • Clearer public perception and more efficient internal collaboration

Jan 2020 - Dec 2022
Karlsruhe, Germany
Remote

Consultant Digital Transformation

Infinity Share GmbH

Expertise details
Position Summary
Consultant Digital Transformation at Infinity Share GmbH
Industries
Information Technology
Professional Services
Business Areas
Information Technology
Operations
Strategy
  • Process analysis

  • Implementation of digital collaboration (Microsoft 365)

  • Development of internal communication strategies

  • Optimized internal collaboration

  • Improved information flows

  • Increased efficiency

Jan 2018 - Present
Morsbach, Germany
Hybrid

Consultant / Co-Founder

PlanBee GmbH

Expertise details
Position Summary
Consultant / Co-Founder at PlanBee GmbH
Industries
Advertising
Professional Services
Business Areas
Marketing
Sales
Strategy
  • Development of sustainable business models

  • CSR communication

  • Creation of brand guidelines and communication design

  • Strategic advice on B2B sales

  • Advice on funnel systems and SEO

  • Establishing the brand as a sustainability player

  • Positioning as one of the leading providers of corporate beekeeping projects in Germany

Jan 2018 - Dec 2022
Remote

Organizational Development Consultant

Various Organic Farming Enterprises

Expertise details
Position Summary
Organizational Development Consultant at Various Organic Farming Enterprises
Industries
Agriculture
Professional Services
Business Areas
Finance
Marketing
Strategy
  • Analysis of existing farm structures in various community-supported agriculture initiatives

  • Development of participation models

  • Advice on common good communication and the design of funding rounds

  • Introduction of solidarity models in a total of 7 farms

  • Building communication and member structures

Jan 2017 - Dec 2020
Reichshof, Germany
On-site

Head of Corporate Marketing / Digital Transformation Consultant

Greenleaf GmbH

Expertise details
Position Summary
Head of Corporate Marketing / Digital Transformation Consultant at Greenleaf GmbH
Industries
Professional Services
Business Areas
Information Technology
Marketing
Strategy
  • Development of a digital brand strategy

  • Strategic advice on digital processes (ERP, CRM)

  • Process consulting for online marketing and external communication

  • Advice on trade show presentations

  • Setting up the newly created marketing leadership within the sales organization

  • Establishing uniform digital communication structures

  • Positioning the brand as a leader in the DACH region

Jan 2013 - Dec 2015

Consultant

Heimspiel Marketing GmbH

Expertise details
Position Summary
Consultant at Heimspiel Marketing GmbH
Industries
Advertising
Business Areas
Marketing
  • Development of local marketing strategies for small and medium-sized owner-managed furniture stores and kitchen studios

  • SEO consulting

  • Advice on creating regional annual marketing plans

  • Increasing local visibility

  • Improving customer retention

  • Boosting sales through structured marketing planning

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Professional Services, Agriculture, Information Technology, and Retail.

Advertising
Professional Services
Agriculture
Information Technology
Retail
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Strategy, Sales, Information Technology, Finance, and Operations.

Marketing
Strategy
Sales
Information Technology
Finance
Operations
Profile match chart

Summary

Strategic brand and AI consultant with over 20 years of experience at the intersection of brand, communication, and technology. I help companies and agencies make creative and communication processes more efficient, precise, and on-brand using artificial intelligence.

Skills

  • Brand Strategy & Positioning

  • Ai-supported Communication And Design Processes

  • Development Of Brand Voice And Corporate Language

  • Strategic Communication And Content Architecture

  • Consulting And Training On Generative Ai In A Creative Context

  • Process Design And Automation In Marketing And Communication

  • Knowledge Transfer And Building Ai Competence In Teams

  • Project Management: Scrum, Kanban, Okr, Hybrid Projects (Remote / On-site / Ai-supported)

  • Team Leadership: Leading Interdisciplinary Teams, Coaching, Self-organization

  • Organization & Change: Digital Tools, Automation, Open-source Infrastructures

  • Strategy & Concept: Brand Architecture, Communication Strategy, Ux, Design Systems

  • Tools & Technologies: Adobe Cc, Figma, Miro, Notion, N8n, Make, Langdock, Chatgpt, Midjourney, Ms 365, Hubspot, Wordpress, Nextcloud, Matomo

Languages

German
Native
English
Advanced
Italian
Elementary

Education

Mar 2026 - Jun 2026

AKIA Akademie für KI & Automation

AI and Automation Consultant · AI and Automation

Sep 2010 - Feb 2012

bm - Bildung in Medienberufe

Certified Media Specialist Digital Media (IHK) · Media Specialist (IHK) · Cologne, Germany

Aug 2002 - Feb 2004

Hamburger Technische Kunstschule (htk-online)

Graphic Design · Hamburg, Germany

Certifications & licenses

CSR Communication: Sustainability in Dialogue

WILA Education Center

Digital Marketing Certificate

Squared Online

Certificate under § 6 para. 2 of the Trainer Aptitude Regulation (AEVO)

Cologne Chamber of Industry and Commerce (IHK)

Certified Media Specialist in Digital Media

Cologne Chamber of Industry and Commerce (IHK)

Statistics

Experience

Total positions 9
Experience in Advertising 11 y
Avg length 3 y
Longest experience 8 y 3 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Senior Consultant Brand & AI Strategy, Consultant, Brand Consultant
Main industries Advertising, Professional Services, Agriculture
Main business areas Marketing, Strategy, Sales

Qualifications

Highest degree Bachelor
Certifications earned 4

Profile

Created
Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Sebastian based?

Sebastian is based in Reichshof, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Sebastian speak?

Sebastian speaks the following languages: German (Native), English (Advanced), Italian (Elementary).

How many years of experience does Sebastian have?

Sebastian has at least 12 years of experience. During this time, Sebastian has worked in at least 8 different roles and for 9 different companies. The average length of individual experience is 1 year and 4 months. Note that Sebastian may not have shared all experience and actually has more experience.

What roles would Sebastian be best suited for?

Based on recent experience, Sebastian would be well-suited for roles such as: Senior Consultant Brand & AI Strategy, Consultant, Brand Consultant.

What is Sebastian's latest experience?

Sebastian's most recent position is Senior Consultant Brand & AI Strategy at klein&klar Markenberatung.

What companies has Sebastian worked for in recent years?

In recent years, Sebastian has worked for klein&klar Markenberatung, Bio-Hof Solbach, Imkerei Kapellen, M. Cygan, Lindenhof e.V. Initiativen für Mensch und Natur, and Infinity Share GmbH.

Which industries is Sebastian most experienced in?

Sebastian is most experienced in industries like Advertising, Professional Services, and Agriculture. Sebastian also has some experience in Information Technology and Retail.

Which business areas is Sebastian most experienced in?

Sebastian is most experienced in business areas like Marketing, Strategy, and Sales. Sebastian also has some experience in Information Technology, Finance, and Operations.

Which industries has Sebastian worked in recently?

Sebastian has recently worked in industries like Advertising, Professional Services, and Agriculture.

Which business areas has Sebastian worked in recently?

Sebastian has recently worked in business areas like Marketing, Strategy, and Sales.

What is Sebastian's education?

Sebastian holds a Bachelor in AI and Automation from AKIA Akademie für KI & Automation and a Bachelor in Media Specialist (IHK) from bm - Bildung in Medienberufe.

Does Sebastian have any certificates?

Sebastian has 4 certificates. Among them, these include: CSR Communication: Sustainability in Dialogue, Digital Marketing Certificate, and Certificate under § 6 para. 2 of the Trainer Aptitude Regulation (AEVO).

What is the availability of Sebastian?

Sebastian will be available part-time from April 2026.

What is the rate of Sebastian?

Sebastian's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Sebastian?

To hire Sebastian, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Rate comparison chart
Market avg: 744-904 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Your next freelancer is only one prompt away

FRATCH GPT 2.0

FRATCH GPT