Mandar Ambekar - Digital Media, Marketing & Technology Expert

Q: Where is Mandar based?

Mandar is based in Hamburg, Germany .

Q: What languages does Mandar speak?

Mandar speaks the following languages: German (Native), English (Native), Hindi (Native), Marathi (Native) .

Q: How many years of experience does Mandar have?

Mandar has at least 26 years of experience. During this time, Mandar has worked in at least 12 different roles and for 11 different companies . The average length of individual experience is 2 years and 11 months . Note that Mandar may not have shared all experience and actually has more experience.

Q: What is Mandar's latest experience?

Mandar's most recent position is Guest Lecturer / Adjunct Lecturer at HMKW .

Q: What companies has Mandar worked for in recent years?

In recent years, Mandar has worked for HMKW and blueShepherd GmbH .

Q: Which industries is Mandar most experienced in?

Mandar is most experienced in industries like Advertising , Media and Entertainment , and Education . Mandar also has some experience in Information Technology , Transportation , and Manufacturing .

Q: Which business areas is Mandar most experienced in?

Mandar is most experienced in business areas like Marketing , Project Management , and Strategy . Mandar also has some experience in Business Intelligence , Information Technology , and Logistics .

Q: Which industries has Mandar worked in recently?

Mandar has recently worked in industries like Advertising and Education .

Q: Which business areas has Mandar worked in recently?

Mandar has recently worked in business areas like Marketing and Project Management .

Recommended expert

Hamburg, Germany

Experience

May 2018 - Present

8 years

Berlin, Germany

Guest Lecturer / Adjunct Lecturer

HMKW

Apr 2017 - Present

9 years 1 month

Hamburg, Germany

Managing Director and Founder

blueShepherd GmbH

Briefing, strategy, campaign/project implementation, optimizations, monitoring, reporting and overall project management
Digital marketing technology (Google Analytics, GTM, analytics, tracking & tagging, visual analytics/dashboard solutions)
Data-driven thinking (programmatic advertising, retargeting and data-driven marketing)
Search (Google Ads/ SEA, SEO, Google Shopping, Microsoft Search Ads, Amazon PPC and Amazon SEO)
Interim solutions for the above areas

Jan 2015 - Mar 2017

2 years 3 months

Head of Digital Cooperation & Solutions

Jun 2013 - Dec 2014

1 year 7 months

Hamburg, Germany

Freelance Yield Management Consultant (incl. partnerships, mobile and programmatic)

Bauer Advertising KG

Set up and manage programmatic (display, mobile and video)
Lead ad management and digital partnerships
Strategy, support and oversight of digital partnerships
Consulting internal advisory units on digital solutions
Market monitoring: trends, technology, market players & competitors
Staff training and team resource management

Sep 2011 - Mar 2017

5 years 7 months

Freelance Consultant for Digital Media & Marketing, Project Management, Business Development and Business Strategy

Media Guider

Jan 2011 - Jul 2011

7 months

Zürich, Switzerland

Director Digital Display

OMD Schweiz AG

Leading planning (managing a team of up to 4 people)
Advising clients on advertising opportunities and effective online targeting
Advising internal consulting units on digital advertising opportunities
Market monitoring: trends, technology, market players & competitors
Cross-departmental organization & coordination activities

Sep 2009 - Dec 2010

1 year 4 months

Group Head Digital Planning & Buying

Initiative Media GmbH

Leading planning & media buying (managing a team of up to 10 people)
Advising clients on advertising opportunities and effective online targeting
Advising internal consulting units on digital advertising opportunities
Supporting management in acquiring new clients
Negotiating with media owners, partners, and vendors
Designing and negotiating special advertising formats
Building the performance area and emerging media sector (including mobile, iPad, etc.)
Market monitoring: trends, technology, market players & competitors
Staff training and team resource management
Cross-departmental organization & coordination activities

May 2007 - Aug 2009

2 years 4 months

Senior Online Media Planner

Initiative Media GmbH

Leading planning & media buying (managing a team of up to 10 people)
Advising clients on advertising opportunities and effective online targeting
Advising internal consulting units on digital advertising opportunities
Supporting management in acquiring new clients
Negotiating with media owners, partners, and vendors
Designing and negotiating special advertising formats
Building the performance area and emerging media sector (including mobile, iPad, etc.)
Market monitoring: trends, technology, market players & competitors
Staff training and team resource management
Cross-departmental organization & coordination activities

Jul 2006 - Mar 2007

9 months

Manager European Co-Operations & Alliances

Lycos Europe GmbH

Managing European key accounts – direct clients/agencies and partners
Project management for the full implementation of international and national partnerships and business relationships
Supporting the European sales team in acquiring new clients
Preparing proposals and handling advertising orders
Handling all coordination activities within client relationships, as well as campaign optimization and consulting
Developing and implementing sales and presentation strategies
Coordinating with the offshore back office in Armenia

May 2002 - Jun 2006

4 years 2 months

Bremen, Germany

IT-Business Analyst/ Project Planning

Consultix GmbH

Establishing and developing client relationships – global domain management
Creating client portfolio analyses, customer diagnostics, and strategic customer marketing
Central coordination role in the implementation of global domain projects
Maintaining sales-related information systems, competitor and market monitoring
Preparing regular reports and forecasts

Aug 2001 - Feb 2002

7 months

Bremen, Germany

Intern

Consultix GmbH

Jun 1999 - Jul 2000

1 year 2 months

Pune, India

Foreign Trade Officer

Metal Impregnations (India) Pvt. Ltd.

Nov 1998 - Dec 1998

2 months

Pune, India

Intern

Mercedes-Benz India Limited

Apr 1998 - Jun 1999

1 year 3 months

Pune, India

Intern

Dynamic Logistics Pvt. Ltd.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Education, Media and Entertainment, Information Technology, Manufacturing, and Transportation.

Advertising

Education

Media and Entertainment

Information Technology

Manufacturing

Transportation

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Strategy, Business Intelligence, Information Technology, and Logistics.

Marketing

Project Management

Strategy

Business Intelligence

Information Technology

Logistics

Skills

Ms Word
Excel
Powerpoint
Microsoft Access
Ms Project
Adobe Photoshop
Agof
Vuma
Nielsen Netview
Sitecensus
Adrelevance
Adtech
Yieldlab
Doubleclick (Adexchange & Adserver)
Flashtalking
Adtech Eyeblaster
Online Wizard
Comscore
Google Analytics
Omniture
Various Crm Systems
Various Cms Systems
Search Console
Google My Business
Alexa Developer
Platform161
Yield Lab
Active Agent
Adform
Sistrix
Google Ads
Google Dv 360
Ranking Spy

Languages

German

Native

English

Native

Hindi

Native

Marathi

Native

Education

Oct 2000 - Aug 2001

Bremen University of Applied Sciences

MBA, Global Management · Bremen, Germany · 1.6

IMDR Centre for International Trade

Post Graduate Diploma in International Trade · International Trade · Pune, India · 58.33%

University of Pune

Bachelor of Commerce · Pune, India · 57.25%

Statistics

Experience

Total positions 14

Experience in Advertising 15 y

Avg length 2 y 8 m

Longest experience 9 y

Global Experience

Countries worked in 3 (Germany, India, Switzerland)

Primary country Germany

Expertise

Recent roles Guest Lecturer / Adjunct Lecturer, Managing Director and Founder, Head of Digital Cooperation & Solutions

Main industries Advertising, Education, Media and Entertainment

Main business areas Marketing, Project Management, Strategy

Qualifications

Highest degree Doctorate

Profile

Created

January 2026

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Mandar based?

Mandar is based in Hamburg, Germany.

What languages does Mandar speak?

Mandar speaks the following languages: German (Native), English (Native), Hindi (Native), Marathi (Native).

How many years of experience does Mandar have?

Mandar has at least 26 years of experience. During this time, Mandar has worked in at least 12 different roles and for 11 different companies. The average length of individual experience is 2 years and 11 months. Note that Mandar may not have shared all experience and actually has more experience.

What roles would Mandar be best suited for?

Based on recent experience, Mandar would be well-suited for roles such as: Guest Lecturer / Adjunct Lecturer, Managing Director and Founder, Head of Digital Cooperation & Solutions.

What is Mandar's latest experience?

Mandar's most recent position is Guest Lecturer / Adjunct Lecturer at HMKW.

What companies has Mandar worked for in recent years?

In recent years, Mandar has worked for HMKW and blueShepherd GmbH.

Which industries is Mandar most experienced in?

Mandar is most experienced in industries like Advertising, Media and Entertainment, and Education. Mandar also has some experience in Information Technology, Transportation, and Manufacturing.

Which business areas is Mandar most experienced in?

Mandar is most experienced in business areas like Marketing, Project Management, and Strategy. Mandar also has some experience in Business Intelligence, Information Technology, and Logistics.

Which industries has Mandar worked in recently?

Mandar has recently worked in industries like Advertising and Education.

Which business areas has Mandar worked in recently?

Mandar has recently worked in business areas like Marketing and Project Management.

What is Mandar's education?

Mandar holds a Doctorate in International Trade from IMDR Centre for International Trade, a Master from Bremen University of Applied Sciences and a Bachelor from University of Pune.

What is the availability of Mandar?

Mandar is immediately available full-time for suitable projects.

What is the rate of Mandar?

Mandar's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.