Franziska Fahsel-Senior Product Manager | 0 To 1 · Discovery & Strategy · Product Market Fit
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Experience
Senior Product Manager & Consultant
Ambrosys
- Developing a monitoring concept for a toll collection service within a public infrastructure project – requirements analysis, technical test scenarios, customer workshops (Discovery, Scoping, KPI definition)
- Test management and QA coordination across a large-scale public infrastructure project in the transport & mobility sector (Jira Xray, unit / integration / E2E)
- Business cases, cost-benefit models, solution architectures and strategic recommendations for complex technical systems
Freelance Product Manager & Consultant
Various Clients in the EU
- Conducting strategy and concept workshops with customers (Product Strategy, Value Proposition, Prioritisation)
- Consulting on market entry, growth and monetisation strategies
- Creating tailored concept papers, roadmaps and implementation plans
- Developing business cases, pricing concepts and ROI calculations
- Consulting in Requirements Engineering: structuring and prioritising requirements
- Coaching product managers, founders and executives
- Facilitating technical and business decision sessions
Senior Product Manager
Candis GmbH (Fintech, B2B SaaS)
- Built a new product area (Document Management & Contract Management) end-to-end from 0 to growth phase – full ownership across discovery, strategy, concept and delivery
- Grew adoption rate from 0 to 15% within one year; individual features reached 89% adoption
- Grew inbound pipeline by 25% and expanded expansion revenue to 50% of total revenue
- User research, market analysis and customer segmentation to identify and validate product opportunities
- Proactively owned Power Search and Single Sign-On – both significantly improved competitiveness and UX
- Introduced data-driven decision processes; prioritised backlog by business value and customer needs
Senior PM & Venture Architect (Consulting/Venture Role)
Körber Digital
- Creating business cases, investment logic and decision foundations for the board
- Consulting on venture structuring, go-to-market and product positioning
- Consulting on the development of a product roadmap including technical dependencies
- Communication and decision consulting for C-level and investors
Program Manager (Lead) + Senior Product Manager
pylot GmbH (now Qonto)
- Conducting workshops for process analysis in the customer service team
- Creating technical concepts and evaluation documents for new software products
- Consulting on MVP strategies, validation approaches and product decisions
- Conceptualising and implementing pilot projects with customers
- Preparing decision templates for management & stakeholders
Portfolio Investment Manager + Senior Product Manager
GK Software SE
- Consulting major customers (e.g. Edeka, Adidas) on omnichannel, retail and data strategies
- Conducting requirement workshops with retail partners
- Creating business cases, decision documents and investment analyses
- Consulting on AI/data products in retail (use case definition, KPI model recommendations)
- Developing strategic recommendations for product and portfolio strategy
- Conducting workshops on introducing data-driven processes and tools
Industry Experience
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Experienced in Information Technology, Banking and Finance, Retail, Government and Administration, and Professional Services.
Business Area Experience
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Experienced in Product Development, Strategy, Information Technology, Finance, Research and Development, and Business Intelligence.
Summary
Senior Product Manager with a track record of building products from 0 to 1 – from deep user discovery to scalable delivery. Fintech · B2B SaaS · Retail.
Skills
Domains: International Business · Fintech · Retail & E-Commerce · Saas B2b · Data Strategy · Ai/Data Products · Quality Assurance & Testing
Engineering: Requirements Engineering · System Analysis · Technical Dependencies Analysis · Solution Architecture · Technical Concepts & Target Visions · Proof-Of-Concept Development · Test Management · Test Strategy · Quality Assurance
Product & Strategy: 0 To 1 – Idea To Delivery · Product Market Fit · Product Strategy · Portfolio Strategy · Roadmap Development · Mvp Strategies · Validation Approaches · Go-To-Market Strategy · Omnichannel & Retail Strategy
Business & Analysis: Business Case Development · Cost-Benefit Models · Roi Calculations · Market & Competitive Analysis · Data-Based Decision Making · Risk Assessments · Pricing Concepts
Management & Leadership: Stakeholder Management · C-Level Communication · Investor Communication · Coaching · Change Management · Transformation Consulting · Agile Working Methods
Product & Collaboration: Jira · Confluence · Figma · Miro · Notion · Amplitude · Slack · Microsoft Teams
Testing & Qa: Jira Xray · Postman
Data & Analytics: Looker · Excel · Google Sheets
Ai & Automation: Claude (Incl. Agent Workflows & Custom Skill Development) · Chatgpt · Perplexity
Development & Version Control: Gitlab (Staging, Commits, Merge Requests) · Java (Basic)
Languages
Education
HTW Berlin
M.A., Focus: Finance & Accounting · International Business · Berlin, Germany
HTW Berlin
B.A. · International Business · Berlin, Germany
Ayr College
Higher National Certificate · Fashion & Design with Retail · United Kingdom
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Experience
Global Experience
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Profile
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