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• Freelance product owner, scrum master and agile coach in various projects spanning from local agencies to multinational corporations in diverse industries.

• Last projects:

• Adevinta: Technical Project Manager responsible for coordination of several sub-workstreams building the world’s largest classifieds multi-tenant platform.

• Aroundhome (a ProSiebenSat.1 company): Product Manager implementing and verifying on the business side a concept for digital qualification of user requests for matching service providers.

• Peek & Cloppenburg Düsseldorf: Product Manager Mobile advising on and guiding the rebuild of Android and iOS apps.

• Visual Meta GmbH (an Axel Springer company), Berlin: Director Product co-leading the Product & Engineering department together with the Director Engineering.

• Responsibilities at Visual Meta GmbH:

• Define and deliver a 3–5 year horizon product strategy including a product vision & mission connecting to existing company strategy and strategies from adjacent departments.

• Refine an existing OKR process together with OKR master and directors of other departments to increase focus and outcome.

• Support the Director Engineering in creating a platform transformation strategy to transform a monolithic on-premise tech stack into a service-oriented, cloud-based architecture and establish a domain-based organizational setup.

• Accountability for a motivated and talented team of 5 head-level colleagues and 17 operational team members from product management, data and UX/UI design.

• Key achievements at Visual Meta GmbH:

• Defined and delivered a 3–5 year horizon product strategy including a product vision & mission.

• Increased focus within OKR process by moving from 10 company-level objectives to 2 and from several hundred team-level key results to a few dozen.

• Created a career path framework for the product team defining roles and responsibilities from junior to head level positions.

• Leading UX for a Property Management System, an all-in-one solution for vacation rental agencies and tourism regions, covering marketing and rental of holiday apartments and houses
• UX audits, conception, and implementation of UX strategy with a focus on regulatory, security, and user-centered requirements
• Advising C-level stakeholders on UX strategy and design best practices
• Planning and conducting research with agencies and property owners
• Design system strategy and definition of UX architecture

IOG (IOHK), is one of the world's pre-eminent blockchain infrastructure research and engineering companies.

• Converted a lingering R&D project into a cohesive, production-ready testnet; built and scaled the 35-member engineering team (Core, QA, SRE) to achieve this goal.
• Defined strategic direction and aligned technology development with business objectives as a key member of the leadership.
• Optimized software development processes and implemented agile methodologies, enhancing operational efficiency and code security.
• Delivered projects in a fast-paced startup environment through effective project management and resource allocation.

• Responsibility for time, budget and quality targets of the sub-project
• Creation and maintenance of the sub-project plan including dependencies to FI, CO, PP, SD
• Definition of work packages, resource planning and progress monitoring
• Risk and change management within module scope
• Analysis of as-is processes in procurement, logistics and warehouse management
• Design of to-be processes according to SAP standard (EWM warehouse processes such as goods receipt, put-away, picking, goods issue)
• Coordination with key users and specialist departments
• Support for interface development with external warehouse systems and supplier portals
• Organization of test data, error tracking and test documentation
• Support for deployment preparation and key user training
• Participation in the cutover plan (data migration, go-live preparation)
• Support of the department during the hypercare phase after go-live
• Assistance in mapping EWM core processes
• Management of external service providers
• Use of Jira, Confluence, Signavio, MS Teams, Aqua ALM

PMO | AI Incubator Debt Collection/Financial Services Establishment and implementation of a cross-functional project and governance structure for one of Europe’s leading technology-driven debt collection firms. Focus on collaboration across business units, identification of AI use cases, scaling of data-driven business processes and automation of AI-supported customer interactions.

Strategy and Efficiency Consultant | Retail Analysis, identification, and optimization of inefficient workflows with the goal of increasing employee productivity, improving communication flows, and better aligning the organization with strategic business objectives.

PMO | Big Pharma Establishment of agile working processes and organizational structures, as well as coaching of a cross-functional business unit of a major vaccine manufacturer to enhance efficiency, transparency, and collaboration. Design and implementation of a structured onboarding program to enable more efficient scaling of headcount, along with the establishment of sustainable formats for knowledge sharing and transfer within the organization.

Project Manager | Big Pharma Management and support of the tendering and procurement process for an innovation project aimed at improving efficiency in vaccine management, including coordination of internal and external stakeholders.

Project Manager | Big Pharma Identification and evaluation of additional vaccination sites beyond traditional medical practices. Development of a pilot concept considering regulatory requirements as well as diverse market and stakeholder interests.

Strategy Consultant | Automotive & Retail Development of a market analysis on “innovation in retail” for a luxury automotive manufacturer, including an international benchmark of current trends and innovations. The project included analyzing innovative retail store concepts, experience centers, and showrooms with a focus on interactivity and technology, as well as deriving recommendations on brand fit and customer experience to support the design of a new, forward-looking brand store.

Product Owner | Automotive Management of the integration of a service provider’s SDK for identity verification into the OEM’s system landscape, ensuring secure driver authentication before enabling safety-critical features. Responsibilities included managing technical, contractual, and process requirements, leading the tendering process, forecasting usage, and preparing management reports, while working closely with IT development, legal, compliance, customer service, and procurement teams.

Product Owner | Automotive Responsible for ensuring GDPR-compliant documentation of software components and establishing proper processes for data processing and storage. This included creating records of processing activities, managing data processing agreements, and overseeing the review and update of privacy policies, as well as defining and implementing requirements to ensure data security and integrity.

Interim Head of Buying & Category Management | E-Commerce Led the strategic and operational development of the buying department of a fashion e-commerce company, with full responsibility for process optimization and budget management. The role involved building and maintaining supplier relationships, negotiating contracts, and managing a team of 7–10 direct reports, including recruiting and onboarding new employees and a new Head of Buying & Planning. Additionally, a standardized onboarding program was designed and implemented, and close collaboration with the CEO and cross-functional teams ensured alignment with the overall business strategy.

Product Owner | Aviation Led the relaunch of a private jet airline’s website, including the redesign of backend and content management systems. The role covered gathering and structuring stakeholder requirements, defining functional specifications, shaping the visual design and user experience, and coordinating the development team to ensure timely and high-quality implementation.

Consultant | Various Projects: Digital Transformation Retail Provided consulting services on digital transformation, customer engagement/CRM, digital store concepts, and omnichannel strategies. This included developing forward-looking concepts, managing agile software development projects for mobile applications, collaborating closely with developers and UX/UI designers, and supporting IT recruiting efforts.

• Developed a Generative AI-based image recommendation engine for an AI video production system
• Implemented automatic image analysis with GPT-4o
• Built semantic vector search using OpenAI embeddings, MongoDB, and OpenSearch
• Tagged and indexed 4 million customer assets
• Redeveloped recommendation engine with a hybrid, balanced keyword and vector search plus filters

• Holds an advisory role in this startup on providing guidance on use of AI in product management to use Jira AI
• Working on real-world applications of AI tools like ChatGPT, Visual Studio, Augment, and Synthesia to enhance product management and user communication

• Industry: B2B
• Headless frontend with AEM integration
• Key challenge: Migrating a PWA application in live operation based on .NET and legacy code; the entire application must be converted to React and Express.js/TypeScript
• Technical frameworks: Tailwind, XML, JavaScript, Caddy, ReactJS, Express.js, REST API, JSON
• Cloudflare CDN
• Caddy server with GitHub CI/CD pipeline

• Coordinating global ISO 27001 certification from HR perspective: ensuring compliant security & data standards
• Global contract harmonisation: aligning on language, local law and company requirements
• Salary benchmarking & comp strategy advisory: salary band creation, advisory on bonus model, ensuring compliance for European Equal Pay Directive
• Figures comp software implementation

• Reporting directly to the CEO.
• Responsible for all things in the engineering space including software engineering, architecture and quality assurance.
• Led a team of around 25 cross functional team members including frontend, backend and fullstack engineers.
• Aligned engineering strategies with organisation strategy through clearly identifiable OKRs.
• Introduced Team Topologies and Scrum, ensuring less hand-offs between teams and improving their efficiencies which resulted in more impactful solutions for our customers.
• Lead the technology due diligence process for an M&A decision.
• Spearheaded the re-architecture of our product from monolith to microservices, reducing technical debt and enabling expansion into new markets.
• Managed a budget of around €2m, optimising costs by introducing SaaS solutions and replacing homegrown systems.
• Negotiated vendor contracts, reducing costs by at least 10% and improving service delivery.
• Set clear expectations and goals for engineers ensuring their continued growth within the organisation.
• Technology stacks included React, Node.js, MongoDB and GCP.

• Pioneered AI automation solutions across food, healthcare, and retail industries, delivering 45% faster processing times and a 60% reduction in manual workflow and communicated project timelines and updates to stakeholders, ensuring alignment and transparency.
• Architected intelligent agent systems, achieving 92% task completion rate with 24/7 autonomous operation, reducing customer service response times by 75%.
• Developed and launched DeckStandard.com, professional automation tools for think-cell users that streamline presentation workflows and ensure brand compliance across enterprise teams.
• Spearheaded local LLM deployments ensuring complete data privacy while achieving 70% cost reduction.
• Engineered custom automation frameworks across different industries, freeing up 25+ hours weekly for client teams through intelligent workflow optimization.
• Led cross-functional teams developing EU-compliant AI solutions for global enterprise deployment and managed expectations by proactively identifying potential risks, delays, or resource constraints, mitigating 90% of potential project roadblocks.
• Facilitated discovery sessions to gather API details and telephony information, ensuring accurate scoping and delivery insight, leading to a 10% reduction in project change requests.
• Managed and prioritized the team's backlog using Jira, ensuring all tasks were well-structured, documented, and tracked, resulting in a 15% improvement in task completion rate.
• Collected and consolidated requirements and feedback from internal stakeholders across food, healthcare, and retail industries, leading to a 20% increase in stakeholder satisfaction.
• Supported in preparing project documentation, status reports, and dashboards for AI automation solutions, improving project visibility by 25%.

• Worked with multiple clients on short- and mid-term engagements, leading the delivery of data-driven SaaS and analytics solutions.
• Coached and supported cross-functional teams with a strong focus on execution, working closely with senior and C-level stakeholders through regular alignment and decision-making.
• Focused on automating data workflows, integrating backend systems, and turning technical requirements into scalable product outcomes.
• Led delivery of automated data capabilities across client platforms, streamlining customer data integration and reducing manual processing by up to 60% within 6 months.
• Translated and aligned technical and business requirements for Shipzero into prioritized user stories, accelerating delivery and enabling ~€450K in annualized cost savings.