XING Experts in Cologne
for stronger professional networking with fast, precise AI matchingHire experts who manage XING company profiles, employer branding, recruiting campaigns and audience engagement. FRATCH matches you quickly and precisely with vetted, available freelancers who fit your project requirements.
Meet FRATCH Experts in Cologne, who have recently used XING
Daniel R.
Last position:
Senior Digital Marketing Manager at Zenithmedia x Publicis | The Walt Disney Company
- Served as point of contact for Disney Studios GSA
- Identified growth hacks to increase cinema ticket bookings, maximize reach, optimize frequency, and achieve 100% VTR
- Managed stakeholder relationships and collaborated with an interdisciplinary team
- Performed hands-on optimizations based on operational implementations on Meta (Facebook, Instagram), TikTok, Pinterest, Reddit, and Snapchat
Aurelia P.
Last position:
HR Specialist Learning and Development at REWE Group
- Advising and providing individual support to managers, HR partners, and employees in development, career, and change processes, including clarification of assignments and potential analysis
- Carrying out structured needs analyses and deriving suitable development and consulting measures for career orientation and professional growth
- Further developing development formats conceptually through quality assurance, networking stakeholders, and implementing practical HR and consulting tools
- Planning and running seminars, workshops, and learning formats in the training and professional development context
- Developing didactic concepts to support individual learning and development processes
- Advising, training, and supporting different target groups (trainees, students, employees, and managers) in their personal and professional development
- Designing and carrying out training and development measures with a focus on skills, career development, and professional prospects
- Developing innovative learning approaches in Learning & Development with a focus on sustainable skills development
- Supporting groups and individuals in development programs to encourage self-reflection, clarity of goals, and transfer into everyday work
Janis A.
Last position:
Performance Marketing & E-Mail Automation Expert at INeKO Institute at the University of Cologne
- Planning, optimization, and analysis of SEA and Meta campaigns
- Planning and execution of automations and mailings
- Optimization of landing pages (funnel, structure, copy, image)
- Creation of creatives, media plans, and reports
- Planning and support for the move to server-side tracking
Maximilian M.
Last position:
Interim Recruiter at Intersnack Group
- End-to-end recruiting, consulting with specialist departments, writing job descriptions, scheduling interviews, building an automated recruiting process
- Focus on project environments, ERP rollout, project management, business process experts
- Active Sourcing, candidate identification and screening, requirements gathering, sourcing strategy, asset management and social media marketing, feedback discussions
- Direct outreach, social media recruiting, performance recruiting, online marketing, building a talent pool
- Employer branding, project controlling, leading and supporting interviews, Executive Search
- MS Office 365, Exchange, Word, Excel, Agile Recruiting, LinkedIn Recruiter, Boolean/-XRay Search, MS Teams, Recruitee ATS
Martin K.
Last position:
Research Associate (50%) in the Department of Psychology at HMKW Hochschule für Medien, Kommunikation und Wirtschaft
- Teaching activities
- Management of the test library
- Supervision of theses
- Contributing to the online marketing department
Björn S.
Last position:
Interim Manager at Mid-sized staffing service provider
- Functional leadership of 6 employees, focusing on recruiting IT specialists and managers for permanent positions
- Planning and conducting workshops on active sourcing via XING Talent Manager and LinkedIn, interview techniques, questioning techniques, and process management
- Introducing and continuously improving existing recruitment processes and establishing qualitative and quantitative process control standards
- Building a knowledge database as well as a process and client database
Discover over 15,000 top freelancers
Statistics of experts using XING
Aggregated from the professional profiles of matched freelancers.
Experience
16 years (Germany: 18 years)
Position duration
2.5 years (Germany: 3.2 years)
Positions per freelancer
8 (Germany: 10)
Top business areas
Project Management, Human Resources, Marketing
Top industries
Professional Services, Retail, Advertising
Certification focus areas
Human Resources, Customer Service, Finance
Bachelor's degree or higher
83% (Germany: 88%)
Master's degree or higher
33% (Germany: 51%)
Doctorate
17% (Germany: 4%)
Certifications per freelancer
2 (Germany: 1)
Most common languages
German, English, French
Speak two or more languages
100% (Germany: 99%)
Based on our profile pool as of 29 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Cologne are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Cologne using XING
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
XING experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Professional Services (67%)
- Retail (67%)
- Advertising (50%)
- Education (50%)
- Information Technology (50%)
- Media and Entertainment (50%)
- Banking and Finance (33%)
- Food and Beverage (33%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
What XING is
XING is a professional networking platform focused on the German-speaking business market. Companies use it to present their employer brand, reach relevant professionals, publish opportunities and maintain business relationships. Its profile, company page and community features support targeted communication rather than broad consumer marketing.
Company presence
A strong XING presence connects company information, workplace messaging and professional expertise. Specialists shape company pages, refine positioning, create useful updates and coordinate content for distinct audiences. They also align XING activity with careers pages, social channels and internal approval processes.
Recruiting and reach
XING is used for employer branding, talent acquisition and direct professional outreach. Freelance specialists can help companies define audiences, prepare campaigns, improve vacancy visibility and manage conversations with potential candidates. In Cologne, this can support organizations that want to communicate effectively with regional business communities while reaching remote audiences across Germany.
Ecosystem and skills
XING work often sits alongside recruiting, content and marketing systems:
- Company profile and employer-brand management
- Talent sourcing and professional outreach
- Editorial planning and campaign coordination
- Analytics, tracking and performance review
- Integration with careers content and social channels
Useful adjacent skills include copywriting, audience research, recruitment marketing, consent-aware data handling and structured reporting. The right mix depends on whether the project focuses on visibility, hiring or relationship building.
When companies need help
Companies bring in freelance XING expertise when internal teams lack the time or platform knowledge to maintain a consistent presence. Typical signals include an outdated company profile, weak response to recruiting content, unclear employer messaging or campaigns that reach the wrong audience. A specialist can also provide a focused review before an expansion, rebrand or hiring push.
What quality looks like
Strong professionals understand both the platform and the business goal behind each activity. They write credible messages, distinguish employer branding from direct sourcing and protect the quality of professional conversations. They define clear deliverables, document decisions and use relevant performance signals without treating visibility as the only measure of success. For Cologne teams, clear German communication and reliable coordination across on-site and remote stakeholders can be important.
Frequently asked questions
The facts hiring teams ask for most often when it comes to XING.
Companies use XING for employer branding, professional networking, talent sourcing and business communication. A specialist can manage company information, publish relevant content, support recruiting campaigns and engage with professional audiences.
XING is commonly weighed against LinkedIn when a company wants to reach professional audiences in German-speaking markets. The better choice depends on the target audience, language, industry, available content and the type of recruiting or networking activity planned.
A strong XING specialist often combines platform knowledge with employer branding, recruitment marketing, copywriting and audience research. Experience with analytics, careers content and social media coordination can also improve campaign quality.
The required experience depends on the scope. Profile maintenance may need focused platform and content skills, while a wider employer-branding or sourcing program calls for campaign planning, stakeholder coordination and performance analysis.
Yes. XING projects can usually be managed remotely through shared briefs, editorial calendars and regular review meetings. On-site sessions in Cologne may help when the specialist must interview teams, refine employer messaging or coordinate with local stakeholders.
Ask to see relevant company-page, employer-branding or sourcing work and discuss the decisions behind it. A capable XING professional can explain audience selection, message structure, review processes and how success will be evaluated.
XING can support international recruiting when the target audience is active in its core markets and the content is adapted to the required languages. For broader global reach, companies often combine it with LinkedIn, specialist communities and localized careers content.
Before starting XING work, clarify the target audience, company voice, approval path, access rights and expected deliverables. Also agree on how outreach, candidate information and reporting will be handled so the project remains consistent and compliant.
The average hourly rate of freelancers in Cologne, Germany who have used XING in their recent projects is 94 €, which corresponds to a daily rate of about 750 € based on an 8-hour working day.
Of the freelancers in Cologne, Germany who have used XING in their recent projects, 83% hold at least a Bachelor's degree, 33% hold at least a Master's degree, and 17% hold a doctorate.
On average, freelancers in Cologne, Germany who have used XING in their recent projects have 16 years of professional experience, with a single engagement typically lasting around 2.5 years.
The most common languages among freelancers in Cologne, Germany who have used XING in their recent projects are German (100%), English (100%), and French (50%).
The most common industries among freelancers in Cologne, Germany who have used XING in their recent projects are Professional Services (67%), Retail (67%), and Advertising (50%).
The most common business areas among freelancers in Cologne, Germany who have used XING in their recent projects are Project Management (83%), Human Resources (67%), and Marketing (67%).
Main locations of FRATCH Experts, who have recently used XING
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
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Philipp Thomaschewski
FRATCH CEO
