
UI Design Expert
to turn complex products into clear, engaging interfaces with fast AI matchingHire experts who shape intuitive navigation, responsive design systems and polished product interfaces across web and mobile. FRATCH matches you quickly and precisely with vetted, available freelancers who fit your brief, tools and collaboration needs.
Meet FRATCH Experts who have recently used UI Design
Wolfgang O.
Last position:
Project Manager at EnBW - Netze Südwest
- New development and further development of the existing MS Dynamics CRM
IT systems: Microsoft Dynamics Customer Service, SharePoint, DevOps, SAP IS-U
- CRM implementation / further development
- Taking over from the previous service provider
- Business process analysis
- Agile project organization
- Business analysis / requirements engineering with AI support
- Use of AI in development
- Analysis of master data processes
- CRM customer data management
- Requirements documentation
- Stakeholder management
- Workshop moderation
Chintan P.
Last position:
Product Owner and Technical Product Lead at Sustamize GmbH
LLM-based features for automated CO₂e data extraction from unstructured documents (70% reduction)
Agentic AI pipeline for automated Scope 3 emissions calculations with 150.000+ validated data records
Intelligent API workflows for real-time carbon footprint calculations in ERP and ESG systems
ML algorithms for predicting emissions hotspots and optimizing product design
Automated data validation pipelines with NLP for quality assurance of CO₂e datasets
Led a 15-person cross-functional team in developing 10+ AI features
Strategic product planning and AI roadmap with 35% shorter time-to-market
Stakeholder management with DAX companies (40% higher satisfaction, 95% retention)
On-time project delivery with 95% budget adherence through data-driven backlog management
Agile methods (Scrum, Kanban) with continuous AI/ML integration (25% increase in team velocity)
Product-market fit for AI features through A/B testing and analytics (60% higher adoption rate)
Thorsten H.
Last position:
Product Owner, AI Manager at crazyALEX.de GmbH
Digitalization of real-world locations using 3D/LiDAR scans to make spatial data usable for AI applications and derive concrete use cases and prototypes from it.
- Digital capture of real-world locations as a basis for faster planning and analysis
- Browser-based access to 3D data for easier use and coordination
- Conversion of spatial data into concrete use cases, prototypes and AI training scenarios
- Planning basis for urban development and other digital applications of the future
Keywords: LiDAR, 3D scan, AI, use cases, AI training, prototyping, Python, web development, data models, architecture
Anjana R.
Last position:
Senior Product Designer at Casavi GmbH
I served as the Lead Designer for two cross-functional teams at Casavi, a software platform for property managers. Casavi is a central platform for all aspects of digital property management, which streamlines operations and business processes.
SmartTask: The team focuses on ticket management, workflow automation, AI integration, enhancing communication between property managers and their clients.
Customer app/portal: The team is dedicated to fostering community engagement among residents of managed properties. The customer portal in combination with the Casavi app solves the challenges for property and facility managers.
My role spans the full design lifecycle, covering UX/UI design, user research, usability testing, and strategic design planning, across Casavi's web platform, mobile app, and customer portals. Each team comprises around 10 members, including a project manager, designer, developers, and QA testers. I am also responsible for the accessibility assurance of the whole product.
Design unit role: In addition to my core responsibilities, I actively contribute to the development and maintenance of the company's design system and style guide ensuring consistency and scalability across all products. Mentor junior designers is my official and moral responsibility.
Henning U.
Last position:
Senior Expert Data Governance, Master Data Quality and Data Migration at E.ON
- Planning and implementation of a migration strategy for master and transaction data for the continuous loading of a cloud-independent database
- Creation and pilot implementation of a company-wide Business Data Model for customers, suppliers, contracts, products, prices, consumption, invoices, and dunning
- Concept and consulting for a Data Governance Framework incl. definition of committees, roles, processes, and metadata model
- Operationalization of the Data Governance Framework with definition of data standards
- Sub-project management in two pilot projects (PoCs) for Data Governance systems (ErwinDIS and Atlan)
- Training and coaching the data team in migration, data quality, and data modeling
Jens S.
Last position:
Marketing Consultant – [New Customer Acquisition (B2B), Social Media, SEO] at Manufacturer of precision metal parts [confidential]
Strategic Marketing / New Customer Acquisition (B2B):
- Market and competitor analysis: Recorded competitors, developed evaluation matrices, outlined the provider landscape with potential customers, competitors and partners
- Designed a cross-media, personalized multi-touch campaign
- Developed the multi-touch strategy in various multi-stage versions, determined touchpoints, target companies and target persons, developed ideal customer profile and contact ideas
- Designed all individual measures: Developed concepts for letters, postcards, landing pages, e-mails, phone calls and downloads
- Visualized the process logic of the contact sequences (flowchart)
- Described the distinction from “Account-Based Marketing”
- Implementation planning: Researched providers for packaging, shipping and landing page software, negotiated terms, recommended tools and partners
Social Media Marketing:
- Goal categorization, definition and recommendations for action
- Review and selection of channels
- Design of channel management
- Developed an 11-week editorial plan (Instagram & LinkedIn)
- Developed, implemented and published image and video posts
- Campaign launch, ongoing monitoring and optimization
Search Engine Optimization (SEO):
- Website audit with indexing check
- Ranking, backlink, traffic and competitor analyses
- Analyzed search and user behavior
- Consulting on SEO risks during relaunches with domain changes
- Keyword research and recommendations for action
Philipp S.
Last position:
Solution Architect, Software Engineer, UX/UI Designer, Full-Stack Developer, Data Engineer, IT Consultant at Geigenbau-Meisterwerkstatt
- A digital system made up of special software and hardware components. The overall system replaces the traditional process with job slips and handwritten notes and enables more efficient order intake. Orders and work steps for the violin-making company’s projects can now be recorded, processed and logged in real time directly on the workshop’s touchscreen PC, by mobile phone or on the desktop. This gives customers a more transparent view of the work on their instruments and allows them to track the status and progress of their instrument through their customer account.
Tech stack: next.js, React, Flutter, Dart, Raspberry, Linux, Directus
Oliver K.
Last position:
Founder & Manager at ThinkForm Studio – AI Product Design & Innovation
Designing AI-native digital products by combining product strategy, UX research, interaction design, software engineering, and modern AI workflows. Leading projects from discovery to implementation while integrating AI throughout the entire product development lifecycle.
Key responsibilities
- → Product discovery, stakeholder workshops, Jobs-to-be-Done and user research
- → User journey mapping, information architecture and interaction design
- → Wireframes, high-fidelity UI, prototypes and scalable design systems in Figma and Penpot
- → AI-assisted interface generation and rapid concept exploration using Figma AI, Figma Make and generative design workflows
- → Design-to-code workflows with AI-supported frontend generation and engineering collaboration
- → Building accessible interfaces following WCAG 2.2 and enterprise design standards
- → Usability testing, iterative validation and KPI-driven product optimization
- → Development of AI knowledge systems, MCP-powered design workflows and human-in-the-loop review processes
- → Close collaboration with engineering teams to ensure production-ready implementation
Lukas N.
Last position:
Senior Product Designer (Process & Workflows) at Streckenheld
- Designed role-based delivery assignment workflows, switchable between own fleet and partner carriers, with traceable status chains from „pending“ to „in delivery.“
- Designed AI-assisted route optimization, where dispatchers review drive-time-optimized route suggestions as drafts and apply them in one click.
- Designed a central planning interface for delivery and route management, bringing table view, map view, and route composition into a single workflow.
- Built interactive prototypes to align new product features early with stakeholders and engineering.
Key methods: AI-assisted Product Design, Workflow Design, Role-Based Workflows, Dashboard Design, Interaction Design, Prototyping, Logistics/Operations UX, Stakeholder Collaboration
Rashi J.
Last position:
Design Consultant at Valutics Inc.
- Designing UX for a B2B AI SaaS platform covering the full software development lifecycle, including an orchestration transparency panel showing users which AI model is active at each stage, reducing AI opacity and building user trust in multi-model workflows.
Michael B.
Last position:
Senior Product Designer at Awake Mobility GmbH
- Spearheaded efforts to enhance product consistency and achieve significantly better usability, ensuring a more intuitive experience
- Partnered with the founders to define a new go-to-market strategy through product discovery
- Directed the process of creating a new company website from concept and wireframes to design and final implementation in Webflow
- Responsive Webdesign
- WCAG
- Corporate Branding
- Product Discovery
- MVP
- Product Design
- User Experience
- Rapid Prototyping
Henry V.
Last position:
Full-Stack Developer & Design Lead at FUNKE Mediengruppe
As part of the migration from Shopware 5 to 6, it was decided to rethink the entire e-commerce landscape of the regional FUNKE online shops from scratch. The main goals, besides creating a reliable platform with multiple sales channels for each regional brand, were the "rebranding" and the brand development around it.
The rebranding was also transferred into the advertising materials CI, which in the daily newspaper sector, alongside digital performance ads, still has print as a strong focus in the target group segment.
My responsibilities/tasks in this project:
- Creating the UI design system
- UX research
- Prototyping
- Rebranding & creating the new CI manual across all regional shops
- Shopware 6 front-end & back-end development
- Design & creative lead
- Ad design, landing pages
Yaroslav S.
Last position:
Senior Low-Code Consultant at Freelancer
Structured analysis and evaluation of business processes
Gathering, documenting, and prioritizing requirements
Creating business-friendly and technically executable process models
Use of Camunda tools
Deriving requirements and interfaces from BPMN diagrams
Coordination with stakeholders and business units
Translating business requirements into technical solution designs
Implementing efficient and tailored applications
Systematic collection, analysis, and documentation of requirements
Prioritizing and validating requirements in close collaboration with stakeholders
Alignment between business and development to ensure shared objectives
Creating use cases, user stories, and acceptance criteria
Continuous requirements and change management throughout the project lifecycle
Define project goals and create project plans
Delegate tasks and monitor project progress
Monitor budgets and inform stakeholders
Mendix: Architecture, development, and maintenance of custom applications (Microflows, Domain Model, Security, XPath)
Modeling Mendix workflows for process optimization
Develop scalable apps with Mendix including REST/SOAP integration with SAP, SQL, Azure & SharePoint
UI design for Mendix using Atlas UI, Fluent UI, HTML, CSS, JavaScript
Develop web & mobile apps with Mendix using agile methods (Scrum, Kanban)
Implement business logic with Mendix Microflows and Nanoflows
Performance optimization and architecture improvements for Mendix applications
Conduct Mendix training
Create technical documentation and best practices for Mendix
Coaching and mentoring for low-code development with Mendix
Liisa P.
Last position:
UX/UI Service Designer at Netze BW
- Analysis and structuring of complex service processes
- Development of customer journeys, user journeys, and service blueprints
- Moderation of workshops for requirements definition
- Derivation of an MVP with stakeholders
- Clear basis for decision-making
- Reduction of uncertainty in early project phases
Ines L.
Last position:
UX designer for AI products at freelance
- Designing AI-first workflows that integrate AI into existing product experiences
- Developing UX concepts for prompt management, reusable and combined prompt workflows, tagging, search and information organisation
- Creating user flows, wireframes, prototypes and high-fidelity interfaces in Figma
- Defining reusable UI patterns, components and interaction logic for scalable products
- Exploring human-AI interaction patterns with emphasis on user control, transparency and manageable cognitive load
- Translating product requirements and technical constraints into developer-ready UX/UI specifications
Discover over 15,000 top freelancers
Statistics of experts using UI Design
Aggregated from the professional profiles of matched freelancers.
Experience
16 years

Position duration
3.1 years

Positions per freelancer
10

Top business areas
Product Development, Information Technology, Marketing

Top industries
Information Technology, Retail, Media and Entertainment

Certification focus areas
Product Development, Information Technology, Project Management
Bachelor's degree or higher
87%
Master's degree or higher
41%
Doctorate
3%

Certifications per freelancer
1

Most common languages
German, English, French

Speak two or more languages
95%
Based on our profile pool as of 26 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts using UI Design
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 26 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
UI Design experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (88%)
- Retail (45%)
- Media and Entertainment (44%)
- Automotive (41%)
- Professional Services (39%)
- Banking and Finance (35%)
- Advertising (34%)
- Manufacturing (33%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
What UI Design Covers
UI Design defines how a digital product looks, behaves and communicates at the point of interaction. It covers layout, typography, color, spacing, components, states and visual hierarchy across screens. The work turns product requirements and user needs into interfaces that feel clear, consistent and usable.
Products and Interfaces
UI Design experts work on far more than isolated screens. They create interfaces for customer portals, SaaS products, mobile apps, ecommerce journeys, internal tools and connected devices. Their deliverables may include:
- Responsive web and mobile interfaces
- Navigation structures and screen flows
- Dashboards, forms and complex data views
- Design systems and reusable component libraries
- Interactive prototypes for testing and handoff
Tools and Methods
The discipline commonly uses Figma for interface design, prototyping and collaboration, alongside tools such as FigJam, Sketch or Adobe XD where established teams still rely on them. Strong specialists understand grids, accessibility, responsive behavior, interaction states and design tokens. They connect visual decisions to research, product strategy and front-end constraints.
When Companies Need Help
Companies often bring in freelance UI Design expertise when a new product needs a coherent visual language, an existing interface has become difficult to use or an internal team lacks specialist capacity. External support can also help during a redesign, a design-system rollout or preparation for engineering handoff. A focused specialist adds momentum without requiring a permanent team change.
Working with Product Teams
Effective UI Design is collaborative. Specialists review requirements with product professionals, validate flows with UX research, discuss feasibility with front-end specialists and document decisions for implementation. They should be comfortable presenting options, responding to feedback and maintaining consistency across platforms while protecting the underlying user experience.
Signs of Strong Expertise
Quality is visible in both the interface and the process. Look for professionals who explain decisions, distinguish visual polish from usability and show how their work responds to real constraints. Useful signals include:
- Clear case studies with decisions and outcomes explained
- Accessible components and thoughtful interaction states
- Organized files, naming and handoff documentation
- Practical experience with responsive products
- A portfolio that shows systems, not only attractive screens
Frequently asked questions
Before you brief your next project: the most common questions about UI Design.
UI Design is used to shape the visual and interactive layer of websites, apps, SaaS products, dashboards and digital services. It defines how content, controls and feedback appear across screens so people can understand and use a product with less friction.
UI Design focuses on the interface’s visual language and interactive details, including layout, components, typography and states. UX Design covers the broader experience, such as user research, information architecture, workflows and usability, although the two disciplines often overlap in practice.
A strong UI Design specialist often works with Figma and may also know Sketch, Adobe XD or FigJam. Tool knowledge matters less than the ability to create reusable components, prototypes, specifications and handoff materials that product and front-end teams can use.
Professionals in UI Design often bring knowledge of UX research, interaction design, accessibility, responsive layouts and design systems. Familiarity with HTML and CSS can also improve communication with front-end specialists, even when the UI specialist is not responsible for implementation.
The right UI Design experience depends on the product’s complexity, maturity and delivery stage. A visual refresh may need a focused interface specialist, while a platform redesign benefits from someone who can establish a design system, resolve complex flows and guide handoff.
UI Design is well suited to remote collaboration because files, prototypes, reviews and design-system documentation can be shared digitally. Clear briefs, regular critique sessions and agreed handoff standards are important when the specialist works across time zones or with distributed teams.
Review UI Design case studies for more than polished screens. Look for clear reasoning, accessible choices, responsive behavior, consistent components and evidence that the specialist handled feedback, constraints and collaboration with product and engineering teams.
Choose UI Design expertise when the work concerns product screens, interaction states, navigation, components or implementation handoff. Branding support is more focused on identity assets and communications, while UI work applies a visual language to functional digital experiences.
The average hourly rate of freelancers who have used UI Design in their recent projects is 91 €, which corresponds to a daily rate of about 727 € based on an 8-hour working day.
Of the freelancers who have used UI Design in their recent projects, 87% hold at least a Bachelor's degree, 41% hold at least a Master's degree, and 3% hold a doctorate.
On average, freelancers who have used UI Design in their recent projects have 16 years of professional experience, with a single engagement typically lasting around 3.1 years.
The most common languages among freelancers who have used UI Design in their recent projects are German (98%), English (95%), and French (16%).
The most common industries among freelancers who have used UI Design in their recent projects are Information Technology (88%), Retail (45%), and Media and Entertainment (44%).
The most common business areas among freelancers who have used UI Design in their recent projects are Product Development (96%), Information Technology (88%), and Marketing (63%).
Main locations of FRATCH Experts, who have recently used UI Design
Our freelancers and interim experts are at home all over Germany — available on-site in Berlin, Hamburg, Munich and every major business hub, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
In Austria our freelancers and interim experts support companies from Vienna to Graz — on-site where your project needs them, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
Across Switzerland our specialists are active in Zurich, Geneva, Basel and Bern — working on-site or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
Countries:
Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
Would you rather directly get in touch?
We always have the time for a call or email!

Berlin
Hamburg
Munich
Cologne
Frankfurt
Stuttgart
Dusseldorf