UI Design Experts in Munich

• Spearheaded efforts to enhance product consistency and achieve significantly better usability, ensuring a more intuitive experience
• Partnered with the founders to define a new go-to-market strategy through product discovery
• Directed the process of creating a new company website from concept and wireframes to design and final implementation in Webflow
• Responsive Webdesign
• WCAG
• Corporate Branding
• Product Discovery
• MVP
• Product Design
• User Experience
• Rapid Prototyping

Product and interaction design for consultation software and digital commerce. For MyoConsult / EWO: patient onboarding, first visits, overviews, consent and follow-ups, device integration and information architecture connecting consultation workflows. Experience maps, workflow concepts and test prototypes supported revisions.

For Vision Shop / OCS Marketplace: connected frame and lens selection, prescription entry, provider selection, basket and checkout journeys.

• Designing AI-first workflows that integrate AI into existing product experiences
• Developing UX concepts for prompt management, reusable and combined prompt workflows, tagging, search and information organisation
• Creating user flows, wireframes, prototypes and high-fidelity interfaces in Figma
• Defining reusable UI patterns, components and interaction logic for scalable products
• Exploring human-AI interaction patterns with emphasis on user control, transparency and manageable cognitive load
• Translating product requirements and technical constraints into developer-ready UX/UI specifications

Independent product design practice supporting startups and growing companies with enterprise SaaS, workflow architecture, product strategy, and AI-enabled product development.

• Deliver end-to-end product design for digital products, websites, and SaaS platforms, combining product thinking, UX, visual design, and implementation.
• Apply AI throughout the product lifecycle—from research, synthesis, information architecture, and prototyping to development, SEO, and content strategy.
• Design and build production-ready digital products using AI-assisted workflows, enabling significantly faster iteration and delivery.
• Advise founders and businesses on product positioning, UX strategy, and digital transformation.

July 2024 - June 2025

• Accessibility expert in the field of UI/UX design, WCAG testing, and consulting for the Accessibility Strengthening Act
• Creation of an internal accessibility guide

Oskar Oldorf (project lead): "I had the pleasure of working with Patricia for over a year on a project focused on ensuring digital accessibility for the online presence of a company in the financial services sector. During that time, I got to know her as a dedicated, detail-oriented, and highly skilled colleague.

Patricia was responsible for independently conducting gap analyses and worked directly and efficiently with key stakeholders. Her role centered on assessing compliance with the BFSG and providing strategic guidance to editorial teams on creating accessible content.

What I particularly appreciated about Patricia was her ability to think beyond the status quo and bring fresh perspectives to the table. She combines strong subject matter expertise with a keen eye for detail and a structured, thorough approach. Her input often sparked valuable discussions and helped us move our work forward in meaningful ways.

I can wholeheartedly recommend Patricia—especially for roles where precision, strategic thinking, and a high standard of quality are essential."

• UX and product strategy
• digital transformation
• digital brand strategy
• customer experience platforms
• stakeholder workshops
• design leadership

• Delivered end-to-end product & service design (discovery to delivery) — combining Product discovery, UX/UI Design and Prototyping within an agile delivery framework.
• Applied AI-assisted workflows across research and prototyping to accelerate discovery and validation cycles.

struppilog.com – Digital health record for pets / MVP → Full Product

Design, development, and full further development of a digital health platform for pets – from my own MVP development to a fully built and production-ready platform.

Independent concept and development of the MVP Development of the full application with Flutter/Dart and Firebase Expansion of the MVP into a full digital health record with health data, findings, allergies, medications, documents, and emergency data Development of user registration, authentication, roles, data models, and secure user interactions Implementation of QR-code-based data exchange and digital interaction features Development of a multilingual, responsive web application Integration of AI-supported features and AI/agentic workflows Development and continuous improvement of product logic, UX/UI, and technical architecture Building and expanding a scalable cloud-based solution with Firebase Integration and further development of APIs and external services Use of AI-native / agentic engineering to speed up development, testing, debugging, and product iteration Independent implementation of all other features and technical extensions Continuous further development of the MVP into a full digital product

Impact: The MVP I built myself was continuously developed technically and functionally into a broad, production-ready platform – including frontend, backend, data model, authentication, UX/UI, APIs, cloud infrastructure, and ongoing product development.

• Established a new venture focusing on AI-powered UX and rapid prototyping

• Leading the development of an AI-based prototyping framework and prompt optimization for product design

• Managing stakeholder relationships and strategizing go-to-market approaches

• Planning and creating coaching programs (to be launched in 2025) on AI-driven product discovery

• Developed internal processes enabling prototype creation in minutes

• Published best practices and insights on LinkedIn, driving industry interest and awareness

• Designed and launched a curated e-commerce platform promoting sustainable Spanish craftsmanship
• Conducted in-depth user research and usability testing, improving engagement metrics and retention rates
• Implemented CRO strategies that increased conversion rates and reduced cart abandonment
• Led brand strategy and positioning, creating a compelling visual identity and user journey aligned with eco-conscious values
• Drove organic traffic growth by 25% through a mix of SEO content, UX enhancements, and social media integration.

UX/UI design for the waipu.tv web app, building custom UI libraries in Figma, as well as concepting and designing marketing landing pages and product pages.

Product Design · UI Design · Design System

BMW AG · Mercedes-Benz AG · Munich Re · CARIAD / VW Group

• Leading UX and product direction of PromptM, an enterprise AI prompt management platform at BMW, designing human-agent interaction models, role-based governance flows, and a Playground testing environment for prompt validation and iteration
• Redesigned insurance policy workflows at Munich Re, restructuring form layouts, improving field prioritisation based on user needs, and introducing new design components into the existing product system
• Led end-to-end UX at BMW shopfloor: user flows, wireframes, usability testing, and Figma design system adopted across 5+ agile squads, reducing order processing time by 35%
• UX Coach at Mercedes-Benz, upskilling 50+ team members in user research, usability testing, and agile UX methods; reduced design-to-dev handoff by 30%
• Facilitated 10+ design sprints and discovery workshops; enforced WCAG 2.1 AA accessibility across all deliverables

Task

• Further development of a new ERP system with Blazor
• Creation of e-invoices with the XRechnung and ZUGFeRD format
• UI/UX design Client-server system
• Windows 11 Technology
• Microsoft .NET 9, Git, Azure DevOps, ASP.NET, MSSQL, Blazor Programming languages
• C#, MVVM Development tools
• Microsoft Visual Studio .NET 2022 Database
• MSSQL Industry
• Other

• I believe that technology should improve our lives, not complicate them.
• Specialized in developing user-friendly digital products for complex areas such as finance, medical technology, and robotics.
• Support projects from kickoff to launch and help companies to develop successful products.