Maciej Kwiatkowski-Senior Product Designer
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Experience
Founder & Senior Product Designer
MACIEJ DESIGN
Independent product design practice supporting startups and growing companies with enterprise SaaS, workflow architecture, product strategy, and AI-enabled product development.
- Deliver end-to-end product design for digital products, websites, and SaaS platforms, combining product thinking, UX, visual design, and implementation.
- Apply AI throughout the product lifecycle—from research, synthesis, information architecture, and prototyping to development, SEO, and content strategy.
- Design and build production-ready digital products using AI-assisted workflows, enabling significantly faster iteration and delivery.
- Advise founders and businesses on product positioning, UX strategy, and digital transformation.
Senior Product Designer
COMPLEET
Senior Product Designer working on Vendor, compleet's core B2B SaaS platform connecting enterprise clients, staffing agencies, and candidates through complex multi-stakeholder workflows.
Led end-to-end product design across workflow-heavy enterprise environments, helping simplify fragmented operational processes, improve usability, and support platform scalability. Worked closely with Product Managers and Engineering teams to align user needs, business objectives, and technical constraints across business-critical systems.
- Led the design of six enterprise workflow solutions supporting complex multi-stakeholder operational processes.
- Redesigned fragmented staffing operations into a structured five-stage enterprise workflow (Request → Offers → Staffing → Assignment → Approval), replacing manual coordination across email, calls, and spreadsheets.
- Designed a centralized approval matrix that unified decision-making across agencies, locations, and sub-projects, creating a scalable governance model for enterprise staffing.
- Expanded the platform's design system and shared interaction patterns, improving consistency, scalability, and development efficiency.
- Collaborated cross-functionally with Product Managers and Engineers to establish more structured and user-centered product design processes.
- Mentored junior designers and adopted AI-assisted workflows using Claude and Figma Make for ideation, prototyping, and product exploration.
Senior Product Designer
SIXT
Senior Product Designer responsible for UX and UI design across large-scale customer-facing products, including SIXT's booking platform, homepage, and campaign-driven digital experiences used by a global customer base.
Led end-to-end product design for high-traffic customer journeys, collaborating closely with Product, Engineering, and Marketing teams to align user experience, business goals, and technical constraints. Contributed to the evolution of scalable design systems and research-driven product optimization across multiple digital touchpoints.
- Led end-to-end product design for booking and customer experience journeys across one of Europe's largest mobility platforms.
- Contributed to scaling the shared design system across multiple product teams, improving consistency, collaboration, and delivery speed.
- Collaborated cross-functionally with Product Managers, Developers, and Marketing stakeholders to align user experience with business objectives and conversion goals.
- Embedded user research and usability testing into product iterations, supporting evidence-based product decisions and continuous experience improvements.
- Facilitated cross-team design reviews, strengthening design quality, consistency, and collaboration across initiatives.
Senior UX Designer
F24
Sole Senior UX Designer responsible for end-to-end product design across enterprise emergency communication and crisis management platforms used by organizations across Europe.
Led UX strategy and hands-on execution across complex, mission-critical B2B SaaS products, redesigning workflows and interfaces to improve operational clarity, platform consistency, and decision-making under high-pressure conditions. Worked closely with Product Management, Engineering, and executive stakeholders to align user needs, business objectives, and technical constraints across the platform ecosystem.
- Defined the operational design principles that established consistent interaction behavior across five independently evolving enterprise products.
- Created a unified interaction language that improved continuity across alerting, monitoring, crisis coordination, organizational management, and mobile response.
- Built the platform's first shared design library, aligning desktop and mobile experiences into one coherent operational system.
- Conducted user research, usability testing, and concept validation to support product decisions and continuously improve mission-critical user experiences.
- Collaborated closely with Product Management, Engineering, and executive stakeholders to drive UX strategy, platform modernization, and cross-product alignment.
UX Designer
EFIGENCE
UX Designer delivering end-to-end product design for enterprise fintech platforms, including mBank and investment fund products, creating secure, user-centered digital experiences across web and mobile.
Worked closely with clients, product owners, and development teams throughout the product lifecycle, translating complex business, regulatory, and user requirements into scalable digital products for highly regulated environments.
- Led end-to-end UX and UI design for complex fintech products across mobile and desktop platforms.
- Facilitated workshops and collaborated directly with enterprise clients to define product requirements, user journeys, and solution concepts.
- Designed responsive web and mobile experiences balancing usability, accessibility, security, and regulatory constraints.
- Mentored junior designers while coordinating design activities across multiple concurrent enterprise projects.
- Delivered user-centered solutions that aligned business objectives, customer needs, and industry standards.
UX Designer & Researcher
ORANGE GROUP
Combined UX research and product design to improve digital customer experiences across Orange's sales, self-service, e-commerce, and support platforms.
- Led UX research initiatives using qualitative and quantitative methods, including usability testing, user interviews, A/B testing, Google Analytics, and Google Optimize, to guide product decisions.
- Established research-driven product decisions by synthesizing customer insights into actionable recommendations for product and business stakeholders.
- Led the UX research team while supporting Product, Sales, and Digital departments across multiple initiatives.
- Designed and optimized customer journeys across e-commerce, self-service, landing pages, and support experiences, improving usability and conversion.
- Helped embed user-centered design practices into product development by combining research findings with hands-on UX and interaction design.
Industry Experience
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Experienced in Information Technology, Banking and Finance, Telecommunication, and Automotive.
Business Area Experience
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Experienced in Product Development, Information Technology, Research and Development, and Strategy.
Summary
Senior Product Designer with 10+ years of experience helping organizations improve how digital products operate, scale, and create value through enterprise SaaS, AI-native product development, and complex software environments.
I specialize in transforming complex workflows, enterprise platforms, and fragmented product ecosystems into clear, scalable, user-centered experiences. Combining product strategy, workflow architecture, UX, design systems, and AI-native product development, I help organizations modernize products, align cross-functional teams, and deliver solutions that balance business goals with real user needs.
I've worked with organizations including SIXT, F24, Compleet, mBank, Orange, and Energa, collaborating closely with product managers, engineers, researchers, and business stakeholders to solve complex operational challenges.
Core expertise: Enterprise SaaS • Workflow Architecture • Product Strategy • Design Systems • AI-Native Product Development
Currently open to selected senior product design, AI-native product development, and strategic consulting opportunities.
- Munich / Remote
- maciej.design
Skills
- Enterprise Product Design: Enterprise Saas, Workflow Architecture, Product Strategy, Product Discovery, Platform Design, Design Systems, Product Modernization, Operational Ux
- Research & Validation: User Research, User Interviews, Usability Testing, Journey Mapping, Workshop Facilitation, Research Synthesis, A/B Testing, Prototyping
- Ai-Native Product Development: Ai-Assisted Research, Ai-Assisted Ideation, Rapid Prototyping, Ai-Supported Ux Writing, Human-Centered Ai Integration, Ai-Enabled Product Development
- Tools: Figma, Claude, Chatgpt, Figma Make, Lovable, Cursor, Vs Code, Github, Miro, Jira, Confluence, Axure, Sketch
Languages
Education
University of Lille 1 Sciences and Technology
Bachelor's Degree · Sociology & Anthropology · Lille, France
Jagiellonian University
Master in Social Research · Social Research · Kraków, Poland
Statistics
Experience
Global Experience
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Qualifications
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