Information Architecture Experts in Berlin

Chris W.

IT PROJECT MANAGEMENT | PROGRAM MANAGEMENT | STRATEGY CONSULTING

Last position:

Senior Strategy Advisor, Transformation Lead – program realignment with target picture, governance, and priority steering at Sparkassen-Finanzgruppe | S-Communication Services

In-house consulting provider and driver of transformation within the group, multi-stakeholder environment and C-level.

Realignment and stabilization of a cross-functional transformation and scaling program within the group. Sharpening the target picture, priorities, and set of measures, as well as building reliable governance, planning, and steering structures. Structuring roles, responsibilities, and strategic initiatives while including AI and IT automation ideas.

Designed program realignment and project portfolio management
Developed strategy model and target picture for IT projects
Structured portfolio, roadmap, and priorities
Established governance and regular meetings
Worked out operating model for flagship projects
Assessed AI and automation ideas
Clarified roles and responsibilities
Implemented change measures
Developed, moderated, and evaluated workshops
Transformed 17 initiatives into a steering model
Increased transparency and decision-making ability
Strengthened commitment in steering
Sharpened the operating model structurally
Integrated three top-5 institutes
Involved over 80% of stakeholders
Governance
Portfolio steering (PPM)
Change management
Artificial intelligence
Workflow automation
AI use case assessment
Confluence
Jira
Stakeholder management

Myrto P.

UX Lead, Strategist for Property Management Systems

Last position:

UX Lead, Strategist for Property Management Systems at Destination Solutions

Leading UX for a Property Management System, an all-in-one solution for vacation rental agencies and tourism regions, covering marketing and rental of holiday apartments and houses
UX audits, conception, and implementation of UX strategy with a focus on regulatory, security, and user-centered requirements
Advising C-level stakeholders on UX strategy and design best practices
Planning and conducting research with agencies and property owners
Design system strategy and definition of UX architecture

Rashi J.

Product designer

Last position:

Design Consultant at Valutics Inc.

Designing UX for a B2B AI SaaS platform covering the full software development lifecycle, including an orchestration transparency panel showing users which AI model is active at each stage, reducing AI opacity and building user trust in multi-model workflows.

Jens S.

Marketing Strategist – SEA & SEO Expert

Last position:

Marketing Consultant – [New customer acquisition (B2B), Social Media, SEO] at Manufacturer of precision parts made of metal [confidential]

Strategic Marketing / New Customer Acquisition (B2B):

Market and competition analysis: Identified competitors, developed evaluation grids, sketched provider landscape with potential customers, competitors and partners
Concept for a cross-media, personalized multi-touch campaign
Developed the multi-touch strategy in different variants with several stages, defined touchpoints, target companies and target people, developed the ideal customer profile and contact ideas
Designed all individual measures: developed concepts for letters, postcards, landing pages, emails, phone calls and downloads
Visualized the logic of the contact sequences (flowchart)
Described the distinction from "account-based marketing"
Implementation planning: Researched providers for packaging, shipping and landing page software, negotiated terms, recommended tools and partners

Social Media Marketing:

Target categorization, definition and recommendation for action
Review and selection of channels
Concept for channel management
Developed an 11-week editorial plan (Instagram & LinkedIn)
Created, implemented and published image and video posts
Campaign launch, ongoing monitoring and optimization

Search Engine Optimization (SEO):

Website audit with indexing check
Ranking, backlink, traffic and competition analysis
Analyzed search and user behavior
Consulting on SEO risks during relaunches with domain changes
Keyword research and recommendations for action

Simon G.

UX/UI Designer

Last position:

UX/UI Designer at Freelance Consultant

Designing digital experiences for a diverse range of companies and startups.
Helping them with product discovery, user experience research and strategies and transforming concepts into visually compelling and functionally robust digital solutions and systems.
Ensuring a seamless blend of aesthetics and functionality.

Natalia G.

Senior Product Designer

Last position:

Product Designer at Freelance

Professional Certification in AI Product Design - focusing on Human-AI Interaction, AI powered product experience and integrating generative AI into the product design process. Developing skills in AI Prototyping, Prompt Engineering, AI UX Patterns for the next generation of digital products.

Gabor L.

Senior Product Designer (UX/UI)

Last position:

Product Designer / Webflow Specialist at VMG Agency

Design and development support for U.S.-based clubhouses and hospitality brands.

Led strategic redesign of website structures and key pages, improving information architecture and usability across multiple brands
Increased conversion rates by 10% through UX improvements
Optimized media-heavy sites by reducing page load time by 25%, improving mobile performance and SEO readiness
Maintained and scaled Webflow sites for U.S. hospitality brands, ensuring visual consistency and responsiveness across all devices.

Anna S.

Content Design & UX Writing

Last position:

UX Writing & Content Strategy (for the agency think moto) at Kidstarter

Context: A financial company is launching Kidstarter, a digital financial guide for parents on child savings and planning. The goal is to present complex financial topics in an accessible way and guide parents through relevant themes.
Focus: Develop a content strategy and voice & tone guidelines as a foundation for consistent UX writing within the platform.
Key activities:
analyzed brand values, communication goals, and user personas
developed a content strategy for core topic areas and content formats
created voice & tone guidelines with concrete text examples for typical usage situations and modules
produced initial UX-writing examples illustrating the language guidelines
Results:
voice & tone guidelines serve as the basis for consistent writing and editorial content in the web app
customized GPT integration enables editors to optimize texts according to guidelines

Andrej B.

Lead UX Design Engineer

Last position:

Lead UX Design Engineer at Journexx GmbH

Leading, designing, and developing the UX and UI strategy and implementing it for the platform
Creating style guides and design systems in Figma
Creating a generic end-to-end layout structure for big data cockpits in Figma and Sass (CSS, design tokens)
Workflows, wireframes, user research, and rapid prototyping
Preparing and facilitating workshops and discoveries
Integrating designs and layouts into existing frontend templates
Prototyping (low-/mid-/high-fidelity) of various apps for journalists and publishers
Developing showcases for iOS and Android, design thinking, qualitative and quantitative user testing, and A/B testing
Frontend development in close collaboration with design teams
Active change management in the publishing and journalism sector and with stakeholders
Company-wide communication and info hub for teams
Raising awareness and getting buy-in for digitalization and new products
Creating concepts and designs for gamification elements on the platform
Convincing major industry players (e.g., WAN-IFRA) about new concepts and revenue streams
Developing new cloud-native apps and revenue strategies
Preparing and creating various materials for change processes
Creating presentations, mini-apps, and info materials to support change campaigns
Leading a total of three teams

Katarzyna R.

Product Designer

Last position:

Product Designer at IBM Denmark

end-to-end design: managing the full design process from user research and ideation to wireframes, prototypes, and final UI designs
secure product UX: ensuring usability and accessibility for complex systems like encryption management and IoT infrastructure
cross-functional collaboration: working closely with developers, security engineers, product managers, and stakeholders to align technical constraints with user needs
design thinking workshops: participating in and facilitating workshops to define user problems and ideate potential solutions
user research & client interviews: gathering insights through direct user and client interactions to inform product features and design direction
feature design & presentations: designing detailed features and presenting them to both technical and non-technical stakeholders for feedback and iteration
implementation support: supporting developers throughout implementation to ensure design quality and consistency
design systems: contributing reusable components and UX patterns to internal design systems for consistency and scalability
usability focus: refining user flows and interfaces based on usability testing and feedback to reduce friction and increase efficiency
technical fluency: serving as a bridge between design and development, translating complex technical requirements into intuitive user experiences

Caroline L.

Founder

Last position:

Founder at Nafilia UG

Founded and managed Nafilia ([link]
Designed and produced innovative and sustainable equestrian equipment
Launched the first collection on 27 August 2021

Christian A.

UX/UI Designer

Last position:

UX/UI Designer at DramaOnline

Directed a cross-functional team to redesign an online planning platform for theater lessons, prioritizing intuitive user flows and delivering an enhanced user experience.
Designed wireframes and prototypes to optimize user account setup, onboarding, lesson management, and dashboard functionality through iterative refinement and user testing.
Refined the existing brand design to improve accessibility and ensure inclusivity.
Developed responsive, interactive designs in Webflow, producing clean HTML, CSS, and JavaScript using BEM styling, ensuring seamless integration with a full-stack developer.

Teresa P.

Freelance

Last position:

Freelance at Freelance

Clients: Shell Renewables & Energy Solutions, WBS Group, Nextbike Leipzig, MoovIT, RBB
Learned in six weeks how to integrate AI in design workflows
Deep dive into generative AI

Rupert P.

UX Consulting and Concept Development

Last position:

UX Consulting and Concept Development at Mercedes-Benz

UX consulting and concept development for the web
Innovation consulting for the experience of Mercedes owners worldwide

Valesca N.

Product Designer UX/UI