Ralf Ressmann - Senior Corporate Communication Manager
Experience
Senior Corporate Communication Manager
DB Fernverkehr
- Concept and strategy for internal communication in a company-wide change management project.
Senior Marketing Manager
DB Regio
- Analysis, concept and strategy for business-to-business and business-to-government marketing.
- LinkedIn ghostwriting for division management.
Social Media Consultant and Ghostwriter
Auctority
- Concept and strategy for personal branding on LinkedIn.
- Editorial planning, ghostwriting and monitoring for the activities of a CEO account.
Senior Event and Marketing Manager
DB Regio
- Concept, format development and marketing for the visitor day at the ZUKUNFT NAHVERKEHR mobility fair.
Senior Marketing Manager
DB Regio
- Evaluation and redesign of B2B communication processes.
- Marketing campaign planning for the digital B2B event format Linie Zukunft.
Senior Marketing Manager Industry Communications
DB Regio
- Set up and managed the editorial process for industry communications.
- Planned and managed editorial content for the blog, newsletter and LinkedIn.
- Conducted regular staff training on LinkedIn.
Social Media Consultant
Hessen Trade & Invest
- Evaluated and built social media channels for event marketing.
- Defined and managed editorial and reporting processes.
Campaign Manager
Jack Morton Worldwide
- Led earned, owned and paid media campaign for the virtual trade show presence (ISH 2021).
Industry Experience
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Experienced in Transportation, Government and Administration, and Advertising.
Business Area Experience
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Experienced in Marketing.
Summary
I am a seasoned communication professional with broad experience in managing and strategizing corporate communication, marketing, and event projects across diverse industries. I excel at developing clear internal communication strategies and strong internal and external branding that enhance reputation and engagement.
My work spans from B2B and public sector marketing to social media advisory and ghostwriting. I have successfully driven change projects, built innovative communication frameworks, and delivered impactful campaigns in large institutions and dynamic environments.
Languages
Statistics
Experience
Global Experience
Expertise
Profile
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