Michael Moster

Q: Where is Michael based?

Michael is based in Billigheim-Ingenheim, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Michael speak?

Michael speaks the following languages: German (Native), English (Advanced), French (Advanced), Italian (Advanced), Spanish (Elementary) .

Q: How many years of experience does Michael have?

Michael has at least 38 years of experience. During this time, Michael has worked in at least 8 different roles and for 8 different companies . The average length of individual experience is 4 years and 10 months . Note that Michael may not have shared all experience and actually has more experience.

Q: What is Michael's latest experience?

Michael's most recent position is Owner at guenstig.de shopping .

Q: What companies has Michael worked for in recent years?

In recent years, Michael has worked for guenstig.de shopping .

Q: Which industries is Michael most experienced in?

Michael is most experienced in industries like Retail , Food and Beverage , and Information Technology . Michael also has some experience in Professional Services , Telecommunication , and Agriculture .

Q: Which business areas is Michael most experienced in?

Michael is most experienced in business areas like Strategy , Marketing , and Sales . Michael also has some experience in Information Technology , Business Intelligence , and Product Development .

Q: Which industries has Michael worked in recently?

Michael has recently worked in industries like Food and Beverage and Retail .

Q: Which business areas has Michael worked in recently?

Michael has recently worked in business areas like Business Intelligence , Marketing , and Sales .

Recommended expert

Billigheim-Ingenheim, Germany

Check rate

Experience

May 2013 - Present

13 years 3 months

Billigheim-Ingenheim, Germany

Owner

guenstig.de shopping

Online marketing consulting with a focus on launching and scaling online shops
Experience from my own web shops, especially [link] and [link]
Consulting for well-known companies, including the Otto Group, the Jägermeister Group, and a supermarket chain
Goal: increase online revenue and gain market share
Approach: combination of classic marketing and data-driven online marketing

May 2005 - May 2013

8 years 1 month

Managing Director

guenstig.de shopping Kg.

Building and leading the price comparison portal [link], one of the best-known price comparison sites in Germany
Development of a user-friendly platform and reliable comparison software
Scaling to up to 2,000 daily visitors and establishing it as a relevant contact point in e-commerce
Optimization of monetization through targeted SEO, performance marketing, and strategic partnerships

Jun 2001 - Aug 2003

2 years 3 months

Rome, Italy

Sales Manager Italy

Giesecke & Devrient

Responsibility for sales of SIM cards and security solutions in the Italian market
Support and expansion of key partnerships with mobile network providers
Development and implementation of market entry and expansion strategies
Revenue growth through targeted sales measures and market analysis
Close collaboration with product development and technical teams to deliver customer-specific solutions

Apr 2000 - May 2001

1 year 2 months

Munich, Germany

Sales Manager Ireland & Scandinavia

Giesecke & Devrient

Responsibility for sales and business development in Ireland and Scandinavia in the area of SIM cards and security solutions
Building and maintaining customer relationships with mobile network providers and technology partners
Development and implementation of market entry strategies and sales measures to increase revenue
Negotiation and contract closing with key customers and partners
Collaboration with product development and technical teams to deliver tailored solutions

Jun 1996 - Jan 2000

3 years 8 months

Milan, Italy

Owner

Synergy srl.

Consulting and support for international companies entering the Italian market
Development and implementation of market entry strategies and business adaptations for the Italian market
Project management and operational support for the expansion of foreign companies
Successful implementation of projects such as building a training center for the introduction of the Smart Car in Italy
Network building and coordination with local partners, authorities, and service providers

Jan 1992 - Mar 1995

3 years 3 months

Milan, Italy

Managing Director

Otto Italia

Overall responsibility for the strategic development and operational management of the Otto Group's second-largest buying office
Optimization of purchasing processes and supply chains to increase efficiency and reduce costs
Identification and development of new business opportunities and supplier partnerships
Leadership and development of an international team to ensure the highest purchasing standards
Strengthening Otto Italia's market position within the Otto Group through targeted process and performance improvements

Jul 1990 - Dec 1992

2 years 6 months

Hong Kong

General Manager

Otto International

Key account management for the French customer 3 Suisses
Responsibility for direct business from China
Responsible for accounting and IT
Optimization of internal processes and coordination of supply chain processes to increase efficiency and transparency
Ensuring smooth cooperation with international business partners
Management and monitoring of operational business processes to maximize performance

Feb 1987 - Jan 1990

3 years

Head of Import Controlling

Otto GmbH & Co KG.

Responsibility for project work within the import department of the Otto Group
Introduction and setup of PC networks in all import offices worldwide to optimize processes
Optimization and digitization of import processes to increase efficiency and transparency
International work in around 30 countries, close cooperation with local teams to implement new systems
Development of strategies to improve processes and connect the global import department
Responsible for monthly reporting and communication with the foreign buying offices

Dec 1985 - Feb 1987

1 year 3 months

Hamburg, Germany

Audit Assistant

Otto GmbH & Co KG.

Review and monitoring of IT systems and programs that control key business processes of the Otto Group
Analysis and evaluation of IT processes to ensure efficiency, security, and compliance
Interface function between the IT department and business units to optimize processes
Development of recommendations to improve processes and reduce risks in the IT landscape

Aug 1984 - Nov 1985

1 year 4 months

Hamburg, Germany

On-site

Trainee

Cargill

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Retail, Food and Beverage, Information Technology, Telecommunication, Professional Services, and Agriculture.

Retail

Food and Beverage

Information Technology

Telecommunication

Professional Services

Agriculture

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Strategy, Marketing, Sales, Information Technology, Business Intelligence, and Product Development.

Strategy

Marketing

Sales

Information Technology

Business Intelligence

Product Development

Summary

Experienced entrepreneur, strategy consultant, and e-commerce expert with more than 20 years of experience in developing, improving, and scaling digital business models.

As founder and operator of my own online projects, including a price comparison portal and several e-commerce shops, I know the strategic and operational challenges of digital businesses from personal responsibility.

My clients include both international corporations and small and medium-sized companies. This means I am familiar with very different decision-making processes, structures, resources, and implementation speeds.

My focus areas are:

Corporate and growth strategy E-commerce and platform strategy Analysis and optimization of digital business models Conversion optimization SEO, performance marketing, and brand development Process optimization and operational improvement Interim management and fractional leadership Development and implementation of concrete AI use cases in everyday business

This is not about theoretical AI concepts, but about practical solutions with clear economic value. Examples include:

automated evaluation of customer inquiries, emails, and documents monitoring of laws, regulations, and relevant market changes AI-supported research and decision support creation of offers, reports, and individual customer communication evaluation of business opportunities, projects, and risks automation of recurring administrative and marketing tasks building specialized AI assistants for individual business areas

I support companies in identifying suitable use cases, assessing them realistically, and implementing them in a way that saves time, enables better decisions, or creates additional revenue.

My special value lies in combining strategy, marketing, processes, technology, and my own entrepreneurial experience. I do not think only in concepts, but in concrete workflows, economic value, and practical implementation.

Skills

Corporate Strategy And Business Model Development
Interim Management And Operational Leadership
Business Analysis And Potential Analysis
Process Optimization And Operational Improvement
Digital Transformation And Ai Integration
E-Commerce Strategy And Online Business Models
Shopify And Online Shop Optimization
Seo, Conversion Optimization, And Digital Marketing
Go-To-Market And Growth Strategies
Restructuring Of Processes And Responsibilities
Fractional Coo / Fractional Ceo / Interim Cmo
Consulting For Small And Medium-Sized Companies
Development Of Pragmatic And Implementable Solutions
Combining Strategy, Marketing, Processes, And Technology

Languages

German

Native

English

Advanced

French

Advanced

Italian

Advanced

Spanish

Elementary

Education

European Business School

Business Administration · Oestrich-Winkel, Germany

Statistics

Experience

Total positions 10

Experience in Retail 30 y

Avg length 3 y 11 m

Longest experience 13 y 2 m

Global Experience

Countries worked in 3 (Germany, Italy, Hong Kong)

Primary country Germany

Expertise

Recent roles Owner, Managing Director, Sales Manager Italy

Main industries Retail, Food and Beverage, Information Technology

Main business areas Strategy, Marketing, Sales

Profile

Created

July 2026

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Frequently asked questions

Have questions? Find more information here.

Where is Michael based?

Michael is based in Billigheim-Ingenheim, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Michael speak?

Michael speaks the following languages: German (Native), English (Advanced), French (Advanced), Italian (Advanced), Spanish (Elementary).

How many years of experience does Michael have?

Michael has at least 38 years of experience. During this time, Michael has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 4 years and 10 months. Note that Michael may not have shared all experience and actually has more experience.

What roles would Michael be best suited for?

Based on recent experience, Michael would be well-suited for roles such as: Owner, Managing Director, Sales Manager Italy.

What is Michael's latest experience?

Michael's most recent position is Owner at guenstig.de shopping.

What companies has Michael worked for in recent years?

In recent years, Michael has worked for guenstig.de shopping.

Which industries is Michael most experienced in?

Michael is most experienced in industries like Retail, Food and Beverage, and Information Technology. Michael also has some experience in Professional Services, Telecommunication, and Agriculture.

Which business areas is Michael most experienced in?

Michael is most experienced in business areas like Strategy, Marketing, and Sales. Michael also has some experience in Information Technology, Business Intelligence, and Product Development.

Which industries has Michael worked in recently?

Michael has recently worked in industries like Food and Beverage and Retail.

Which business areas has Michael worked in recently?

Michael has recently worked in business areas like Business Intelligence, Marketing, and Sales.

What is Michael's education?

Michael attended European Business School for Business Administration.

What is the availability of Michael?

Michael is immediately available part-time for suitable projects.

What is the rate of Michael?

Michael's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.