Maurice Racz

Q: Where is Maurice based?

Maurice is based in Frankfurt am Main, Germany .

Q: What languages does Maurice speak?

Maurice speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Maurice have?

Maurice has at least 25 years of experience. During this time, Maurice has worked in at least 8 different roles and for 7 different companies . The average length of individual experience is 3 years and 9 months . Note that Maurice may not have shared all experience and actually has more experience.

Q: What is Maurice's latest experience?

Maurice's most recent position is Marketing Consultant & Strategy Director at Maurice Racz .

Q: What companies has Maurice worked for in recent years?

In recent years, Maurice has worked for Maurice Racz , MRM Germany GmbH , and Merkle DACH .

Q: Which industries is Maurice most experienced in?

Maurice is most experienced in industries like Advertising , Professional Services , and Information Technology .

Q: Which business areas is Maurice most experienced in?

Maurice is most experienced in business areas like Marketing , Strategy , and Business Intelligence . Maurice also has some experience in Customer Service , Product Development , and Research and Development .

Q: Which industries has Maurice worked in recently?

Maurice has recently worked in industries like Advertising and Professional Services .

Q: Which business areas has Maurice worked in recently?

Maurice has recently worked in business areas like Marketing , Strategy , and Business Intelligence .

Recommended expert

Frankfurt am Main, Germany

Check rate

Experience

Jul 2024 - Present

1 year 11 months

Marketing Consultant & Strategy Director

Oct 2021 - Jun 2024

2 years 9 months

Frankfurt am Main, Germany

Head of Strategy

MRM Germany GmbH

Member of the Management Board of MRM Germany
Head of the strategy department covering: brand management & campaigns, social media, CX & CRM strategy and analytics; responsible for a team of over 10 employees (junior to director level)
Strategy development for B2B & B2C clients, including an international campaign platform for brand repositioning and go-to-market strategy for market entry in Germany
Strategy lead on international and national projects and strategy lead for new business

Apr 2021 - Sep 2021

6 months

Senior Principal Consultant

Merkle DACH

Team lead & lead consultant for new and existing clients with a focus on creative consulting in content marketing, CRM & customer experience (CX)
Planning and implementation of CRM programs (B2C and B2B) using Salesforce Marketing Cloud
Development of content strategies for corporate communication, campaigns and messaging framework for B2B communication
Establishment of Design for Business: connecting customer experience initiatives with marketing and business goals and deriving corresponding KPIs
Coaching role for employees

Sep 2018 - Apr 2021

2 years 8 months

Frankfurt am Main, Germany

Senior Principal Consultant

Namics (acquired by Merkle Inc.)

Team lead & lead consultant for new and existing clients with a focus on creative consulting in content marketing, CRM & customer experience (CX)

Jul 2016 - Aug 2018

2 years 2 months

Group Strategy Director

MRM

Management of the strategy and user experience teams (10-12 people from junior to director level, as well as freelancers)
Expansion of strategic consulting expertise within the user experience team
Strategic lead for user experience projects
Preparation and implementation of research projects and workshops for the development and validation of personas and customer journeys

Jun 2011 - Jun 2016

5 years 1 month

Strategy Director

MRM McCann Relationship Marketing GmbH

Jan 2008 - May 2011

3 years 5 months

Grouphead Strategy

MRM McCann Relationship Marketing GmbH

May 2005 - Dec 2007

2 years 8 months

Senior Marketing Strategist

MRM McCann Relationship Marketing GmbH

Jun 2001 - Dec 2004

3 years 7 months

Frankfurt am Main, Germany

Analyst

Zentropy Partners

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Professional Services, and Information Technology.

Advertising

Professional Services

Information Technology

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Strategy, Business Intelligence, Customer Service, Product Development, and Research and Development.

Marketing

Strategy

Business Intelligence

Customer Service

Product Development

Research and Development

Summary

Full-funnel marketing consultant with 20+ years of experience at international digital and communications agencies, both hands-on and at leadership level.

My work spans B2B and B2C, from mid-market companies to global brands. I work across brand management, campaigns, customer experience and CRM.

I connect what's often separated: strategy, conception, technology and execution.

Skills

Full-Funnel Marketing
B2c Marketing
Strategic Planning
Cross-Functional Team Leadership

Languages

German

Native

English

Advanced

Education

Oct 1996 - Jan 2001

Hochschule RheinMain

Diploma in Business Administration (FH) · Business Administration · Wiesbaden, Germany

Certifications & licenses

AI Expert

ProfAI

Statistics

Experience

Total positions 9

Experience in Advertising 16.5 y

Avg length 2 y 8 m

Longest experience 5 y

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Marketing Consultant & Strategy Director, Head of Strategy, Senior Principal Consultant

Main industries Advertising, Professional Services, Information Technology

Main business areas Marketing, Strategy, Business Intelligence

Qualifications

Highest degree Bachelor

Certifications earned 1

Profile

Created

May 2026

Need a freelancer? Find your match in seconds.

Try FRATCH GPT

Frequently asked questions

Have questions? Find more information here.

Where is Maurice based?

Maurice is based in Frankfurt am Main, Germany.

What languages does Maurice speak?

Maurice speaks the following languages: German (Native), English (Advanced).

How many years of experience does Maurice have?

Maurice has at least 25 years of experience. During this time, Maurice has worked in at least 8 different roles and for 7 different companies. The average length of individual experience is 3 years and 9 months. Note that Maurice may not have shared all experience and actually has more experience.

What roles would Maurice be best suited for?

Based on recent experience, Maurice would be well-suited for roles such as: Marketing Consultant & Strategy Director, Head of Strategy, Senior Principal Consultant.

What is Maurice's latest experience?

Maurice's most recent position is Marketing Consultant & Strategy Director at Maurice Racz.

What companies has Maurice worked for in recent years?

In recent years, Maurice has worked for Maurice Racz, MRM Germany GmbH, and Merkle DACH.

Which industries is Maurice most experienced in?

Maurice is most experienced in industries like Advertising, Professional Services, and Information Technology.

Which business areas is Maurice most experienced in?

Maurice is most experienced in business areas like Marketing, Strategy, and Business Intelligence. Maurice also has some experience in Customer Service, Product Development, and Research and Development.

Which industries has Maurice worked in recently?

Maurice has recently worked in industries like Advertising and Professional Services.

Which business areas has Maurice worked in recently?

Maurice has recently worked in business areas like Marketing, Strategy, and Business Intelligence.

What is Maurice's education?

Maurice holds a Bachelor in Business Administration from Hochschule RheinMain.

Does Maurice have any certificates?

Maurice has 1 certificate: AI Expert.

What is the availability of Maurice?

Maurice will be available from June 2026.

What is the rate of Maurice?

Maurice's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.