Skip to main content
Top expert badge
Recommended expert
Profile header background

Matthias Liao-Business Development Manager

Matthias Liao - Business Development Manager - profile avatar
Profile header overlay
Heidelberg, Germany

Check rate

Experience

Jan 2022 - Aug 2022

Business Development Manager

Instaffo

Position Summary
Business Development Manager at Instaffo
Industries
Information Technology
Business Areas
Marketing
Product Development
  • Product development and implementation of ideas
  • Conducting target group surveys and user interviews
  • Marketing strategy support
Dec 2020 - Jan 2022

Head of Marketing

Instaffo

Position Summary
Head of Marketing at Instaffo
Industries
Information Technology
Professional Services
Business Areas
Marketing
  • Built and led the marketing team
  • Developed and executed online marketing strategies (TikTok, Reddit, LinkedIn, Facebook, Instagram)
  • Created promo videos and scaled marketing campaigns
  • Winner of the €1M revenue Funnelcockpit Award
  • Optimized structures and processes
  • Conducted user surveys (asked over 500 software developers about job descriptions and recruiting)
Sep 2018 - Present
Heidelberg, Germany

Managing Director

GoFaster Marketing & Consulting GmbH

Position Summary
Managing Director at GoFaster Marketing & Consulting GmbH
Industries
Professional Services
Business Areas
Human Resources
Marketing
  • Led the company focusing on tech recruiting
  • Developed scalable recruiting strategies
  • Provided training and took full ownership of the recruiting process
  • Used social media and online advertising to source candidates
  • Optimized the filtering process to increase both candidate quality and quantity

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services and Information Technology.

Professional Services
Information Technology
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Human Resources, and Product Development.

Marketing
Human Resources
Product Development
Profile match chart

Skills

  • Business Development
  • Storytelling
  • Marketing Strategy

Languages

German
Native
English
Intermediate

Certifications & licenses

Funnelcockpit Award (>€1M revenue)

LinkedIn Marketing Strategy Certification Test

LinkedIn B2B Marketing Basics Certification

Statistics

Experience

Total positions 3
Experience in Professional Services 7.5 y
Avg length 3 y 1 m
Longest experience 7 y 8 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Business Development Manager, Head of Marketing, Managing Director
Main industries Professional Services, Information Technology
Main business areas Marketing, Human Resources, Product Development

Qualifications

Certifications earned 3

Profile

Created
Last Update

Frequently asked questions

Have questions? Find more information here.

Matthias is based in Heidelberg, Germany.
Matthias speaks the following languages: German (Native), English (Intermediate).
Matthias has at least 8 years of experience. During this time, Matthias has worked in at least 3 different roles and for 2 different companies. The average length of individual experience is 3 years and 7 months. Note that Matthias may not have shared all experience and actually has more experience.
Based on recent experience, Matthias would be well-suited for roles such as: Business Development Manager, Head of Marketing, Managing Director.
Matthias's most recent position is Business Development Manager at Instaffo.
In recent years, Matthias has worked for Instaffo and GoFaster Marketing & Consulting GmbH.
Matthias is most experienced in industries like Professional Services and Information Technology.
Matthias is most experienced in business areas like Marketing, Human Resources, and Product Development.
Matthias has recently worked in industries like Professional Services and Information Technology.
Matthias has recently worked in business areas like Marketing, Human Resources, and Product Development.
Matthias has 3 certificates. These include: Funnelcockpit Award (>€1M revenue), LinkedIn Marketing Strategy Certification Test, and LinkedIn B2B Marketing Basics Certification.
Matthias is immediately available full-time for suitable projects.
Matthias's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
To hire Matthias, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Rate comparison chart
Market avg: 880-1040 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.