Jennifer Merkel-Marketing Automation Expert | Digital Transformer | Neo- Generalist

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Experience
Marketing Automation Expert & Founder
hejtec
Email marketing meets tech.
User-centered email marketing for D2C and personal brands that focus on long-term, high-revenue customer relationships.
Email marketing meets tech.
- User-centered email marketing for D2C and personal brands that focus on long-term, high-revenue customer relationships.
#emailmarketing #contentmarketing #marketingautomation #crm #ecommerce #d2cbrands #retail
Media Sales Manager
Nassauische Sparkasse
Business Development Manager
SCHUFA Holding AG
Key Account Manager Europe
Deutsche Telekom
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Banking and Finance, Retail, and Telecommunication.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Sales, Marketing, Customer Service, and Strategy.
Summary
Email marketing meets tech. And those are my two passions when it comes to business.
Hej, I'm Jenny. Marketing automation nerd. Mom. Crossfitter, and I love writing ideas in my analog notebook.
For over 11 years, I've been working in digital marketing for well-known companies. During that time, I always combined marketing and tech. What I learned is that you can digitize almost anything except true dedication to a topic. True dedication and the values of products and services can only be conveyed by people and brands.
And THE channel for brands to convey their dedication is still email marketing.
With my know-how in marketing and tech, I'll show you how to build data-driven, high-revenue customer relationships that last a lifetime.
Languages
Education
Steinbeis School of International Business and Entrepreneurship (SIBE)
Master of Arts - MA · General Management
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Jennifer is based in Cologne, Germany and prefers 100% remote projects.
Jennifer speaks the following languages: German (Native), English (Advanced).
Jennifer has at least 13 years of experience. During this time, Jennifer has worked in at least 4 different roles and for 4 different companies. The average length of individual experience is 3 years and 4 months. Note that Jennifer may not have shared all experience and actually has more experience.
Based on recent experience, Jennifer would be well-suited for roles such as: Marketing Automation Expert & Founder, Media Sales Manager, Business Development Manager.
Jennifer's most recent position is Marketing Automation Expert & Founder at hejtec.
In recent years, Jennifer has worked for hejtec and Nassauische Sparkasse.
Jennifer is most experienced in industries like Banking and Finance, Retail, and Telecommunication.
Jennifer is most experienced in business areas like Sales, Marketing, and Customer Service. Jennifer also has some experience in Strategy.
Jennifer has recently worked in industries like Banking and Finance and Retail.
Jennifer has recently worked in business areas like Marketing, Sales, and Customer Service.
Jennifer holds a Master in General Management from Steinbeis School of International Business and Entrepreneurship (SIBE).
The availability of Jennifer needs to be confirmed.
Daily rate distribution
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Average rates for similar positions
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 27 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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