Skip to main content
Top expert badge
Recommended expert
Profile header background

Andrea Menzel-Systemic Coach & Trainer, Senior MarTech Specialist & Digital Project Manager

Andrea Menzel - Systemic Coach & Trainer, Senior MarTech Specialist & Digital Project Manager - profile avatar
Profile header overlay
Altwigshagen, Germany

Check rate

Experience

Apr 2020 - Jul 2022

Senior MarTech Specialist & Digital Project Manager

Redact Kommunikation AG

Expertise details
Position Summary
Senior MarTech Specialist & Digital Project Manager at Redact Kommunikation AG
Industries
Advertising
Media and Entertainment
Business Areas
Information Technology
Marketing
Project Management
  • Evaluation, implementation and rollout of a new work management tool
  • Organizational development in MarTech & marketing automation
  • Creating digital workflows & processes
  • Project management and technical responsibility for digital projects
  • Developing and running workshops, trainings & webinars for internal and external stakeholders
Jun 2018 - Mar 2019

Digital Project Manager

BlueGlass Interactive AG

Expertise details
Position Summary
Digital Project Manager at BlueGlass Interactive AG
Industries
Information Technology
Business Areas
Customer Service
Project Management
Quality Assurance
  • Project management and technical responsibility for digital projects
  • Client support & consulting
  • Managing external partners
  • Quality assurance
  • Creating and monitoring budgets and project timelines
  • Supporting pre-sales activities
  • Leading, coordinating and overseeing client projects
  • Coordination, resource planning & quality assurance of tasks in collaboration with external partners and suppliers
Mar 2018 - May 2018

Project Manager

InnoPark

Expertise details
Position Summary
Project Manager at InnoPark
Industries
Information Technology
Business Areas
Product Development
Project Management
Strategy
  • Project management
  • Team leadership & team development
  • High-level planning of business concept
  • Support in other digital projects
May 2017 - Feb 2018

Project Manager

Dream Production AG

Expertise details
Position Summary
Project Manager at Dream Production AG
Industries
Information Technology
Media and Entertainment
Business Areas
Customer Service
Product Development
Project Management
  • Leading and overseeing development projects with internal and external teams
  • Concept design (wireframes, user stories, presentations)
  • Coordinating design teams
  • Creating and monitoring project timelines
  • Supporting sales activities
  • Client support & training
  • Project support and follow-up
Nov 2016 - May 2017

Digital Project Manager

Leuchter IT Solutions AG

Expertise details
Position Summary
Digital Project Manager at Leuchter IT Solutions AG
Industries
Information Technology
Business Areas
Information Technology
Project Management
  • Project management and technical responsibility for web projects
  • Managing external partners
  • Successful rollout of a collaboration platform based on SharePoint and Microsoft Planner (planning, design and staff training)
  • Process optimization in web development & collaboration
Sep 2016 - Present
Altwigshagen, Germany
Hybrid

Systemic Business Coach & Trainer

Freelance

Expertise details
Position Summary
Systemic Business Coach & Trainer at Freelance
Industries
Professional Services
Business Areas
Human Resources
Information Technology
Strategy
  • Systemic business and management coaching for individuals
  • Systemic team coaching and team building
  • Developing and delivering workshops, training sessions & webinars
  • Supporting and introducing new software (e.g. ERP system, marketing automation)
  • Supporting and implementing a new AI strategy
Mar 2015 - Aug 2016

Corporate Web Officer

CREALOGIX AG

Expertise details
Position Summary
Corporate Web Officer at CREALOGIX AG
Industries
Banking and Finance
Information Technology
Business Areas
Information Technology
Marketing
Project Management
  • Project management and technical responsibility for web projects
  • Conducting internal training sessions and webinars
  • Managing digital media agencies and other external partners
  • Supporting the corporate communications & marketing team in other digital projects
Nov 2012 - Apr 2014

Freelance FirstSpirit administration in a test environment

Media Saturn IT Services GmbH

Expertise details
Position Summary
Freelance FirstSpirit administration in a test environment at Media Saturn IT Services GmbH
Industries
Information Technology
Retail
Business Areas
Information Technology
Operations
Quality Assurance
  • Implementing and managing international online stores
  • Preparing, executing and following up on deployments for the content management system
  • Performing changes
  • Handling incidents
  • Rolling out new country-specific shops
  • Documentation
  • Quality control
Sep 2011 - Dec 2012

Freelance Delivery Lead

Hewlett Packard

Expertise details
Position Summary
Freelance Delivery Lead at Hewlett Packard
Industries
Information Technology
Business Areas
Information Technology
Operations
Project Management
  • Acting as technical point of contact for internal stakeholders, clients and agencies
  • Supporting the setup of a new server infrastructure including implementation, migration and management of existing websites and web portals with Microsoft Office SharePoint Server, Sitecore and Episerver
  • Responsible for executing changes and handling incidents
  • 3rd level support
  • Team leadership
  • Project assistance
Aug 2007 - Aug 2011

Freelance Infrastructure Management Services

Hewlett Packard

Expertise details
Position Summary
Freelance Infrastructure Management Services at Hewlett Packard
Industries
Information Technology
Business Areas
Information Technology
  • Implementing and managing websites and web portals
  • Supporting the setup of a new server infrastructure including implementation and migration of existing web portals with Microsoft Office SharePoint Server
  • Performing changes
  • Handling incidents
  • 3rd level support
  • Onboarding and guiding new team members
Apr 2006 - Sep 2006

Freelance Web Application Developer

Credit Suisse

Expertise details
Position Summary
Freelance Web Application Developer at Credit Suisse
Industries
Banking and Finance
Business Areas
Information Technology
Quality Assurance
  • Creating HTML prototypes
  • Implementing the given frontend design in HTML and CSS
  • Creating templates
  • Quality control
Jan 2005 - Feb 2006

Web Application Developer

Appenzeller Multimedia

Expertise details
Position Summary
Web Application Developer at Appenzeller Multimedia
Industries
Media and Entertainment
Business Areas
Customer Service
Human Resources
Information Technology
  • Mentoring apprentices
  • Customer support
  • Developing and programming websites with HTML, JavaScript, and PHP
  • Developing internet databases (MySQL with PHP)
  • Web publishing
  • Designing print, web, and CD-ROM materials
Aug 2003 - Feb 2005

Administration, Publishing and Media

Multi Media Verlags AG

Expertise details
Position Summary
Administration, Publishing and Media at Multi Media Verlags AG
Industries
Media and Entertainment
Business Areas
Customer Service
Information Technology
Quality Assurance
  • Customer support & troubleshooting
  • FileMaker database development (analysis, enhancement, and documentation of the existing database)
  • Quality control
  • Monitoring
  • Organizing and optimizing workflows
Jun 2003 - Apr 2015

Owner of an Agency for Digital and Print Media Design

OnArtLine GmbH

Expertise details
Position Summary
Owner of an Agency for Digital and Print Media Design at OnArtLine GmbH
Industries
Advertising
Business Areas
Marketing
Project Management
Quality Assurance
  • Consulting
  • Marketing
  • Staff training and leadership
  • Managing external agencies and specialists
  • Social media
  • Content marketing
  • Training and coaching client employees
  • Project management and quality control
Feb 2003 - Apr 2003

Media Designer for Digital and Print Media

Grittke EDV Dienstleistungen

Expertise details
Position Summary
Media Designer for Digital and Print Media at Grittke EDV Dienstleistungen
Industries
Information Technology
Business Areas
Customer Service
Information Technology
Marketing
  • Customer support
  • Web design/development of websites, company portal, and CMS
  • MS SQL database integration
  • Layout and graphics for print and nonprint

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Information Technology, Professional Services, Media and Entertainment, Banking and Finance, and Retail.

Advertising
Information Technology
Professional Services
Media and Entertainment
Banking and Finance
Retail
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Information Technology, Project Management, Marketing, Quality Assurance, Human Resources, and Strategy.

Information Technology
Project Management
Marketing
Quality Assurance
Human Resources
Strategy
Profile match chart

Summary

I combine digital project management and MarTech expertise with a systemic coaching perspective. That means: I not only deliver well-developed concepts and working setups, but also support people and organizations in implementing these efficiently and sustainably.

My experience ranges from managing complex digital workflows and process optimizations to designing and delivering workshops, training and implementation formats. I work at the intersection of technology, decision-making and collaboration. The focus is not on the tool, but on how digital solutions can be meaningfully integrated into existing structures without adding extra complexity.

In my work, I value clarity, practical relevance and structure. As a coach, I help leaders and teams to consciously take responsibility, challenge assumptions and make informed decisions – especially when dealing with AI-supported systems. I combine technical know-how with reflection and moderation to enable learning processes and anchor sustainable change.

Across various roles and industries, I have guided teams to simplify digital processes, improve decision quality, and evolve ways of working. My approach is always solution-oriented, actionable and tailored to the specific context of the organization.

Skills

Parallel Thinker - Idea Generator - Creative Solution Archaeologist.

Programs / Tools

  • Office Sharepoint
  • Content Management Systems
  • Work Management Systems (E.g.: Jira, Asana, Awork)
  • Ms Office / Ms365
  • Ms Project
  • Ai (Various Tools)

Areas Of Work

  • Value-oriented Coaching & Training
  • Support For Change Processes
  • Systemic Coaching
  • Business Coaching
  • Leadership And Team Culture
  • Hybrid Project Management
  • Digital Project Management
  • Digitalization
  • Personal Branding For Leaders
  • Employer Branding
  • Marketing Automation
  • Content Marketing

Professional Skills

  • Project Management Of Digital Projects (Web, Corporate Comm., Seo, Cms)
  • Monitoring, Organizing And Optimizing Workflows
  • Managing Digital Media, Seo Agencies And Other External Partners
  • Advising Internal Partners On Web Projects & Mailings, Customer Consulting
  • Planning And Delivering Internal Training Sessions (Webinars Etc.)
  • Technical Design And Implementation (Web Presence, Web Hosting Services, Migration, Email Marketing, Social Media Integration, Seo)
  • Technical Support For Web Projects, Applications And Search Engine Marketing
  • Planning And Setting Up Prototypes, Development Environments And Training Environments For Training
  • Support For Ci/cd Guidelines

Methodical Skills

  • Above-average Planning Skills With A Strong Sense Of Quality
  • Solid, Practical, Cross-disciplinary Expertise
  • Sound Judgment
  • Goal- And Solution-oriented
  • Setting Priorities
  • Reliable Planning Of Deadlines And Budgets
  • Early Risk Detection
  • Focused Under High Demands With Consistent Quality

Personal Skills

  • Committed With A High Level Of Dedication
  • Independent
  • Quick To Understand And Eager To Learn
  • Exceptionally Resilient And Flexible
  • Proactive

Social Skills

  • Helpful Team Player
  • Open To Criticism (Constructive Feedback Is An Incentive)
  • Communicative
  • Approachable, Friendly And Professional
  • Conscientious, Reliable And Discreet

Languages

German
Native
English
Advanced

Education

Oct 2001 - Jun 2003

BBZ Maurer

Retraining Media Designer for Digital and Print Media · Media Designer for Digital and Print Media, specializing in Media Operating · Freiburg im Breisgau, Germany

Certifications & licenses

Master Management with AI (MMAI ®)

academy4.ai in collaboration with SGO Business School

Certified Business Coach

Mindvalley

Systemic NLP Practitioner & NLP (CTAS/ISO/IN)

CoachTrainerAkademieSwitzerland

Systemic Team Coach & Trainer (CTAS/ISO/IN)

CoachTrainerAkademieSwitzerland

Systemic Train the Trainer (CTAS/ISO/IN)

CoachTrainerAkademieSwitzerland

Systemic SCM Coach and Consultant

CoachAkademieSwitzerland

Systemic SCM Executive Management Coach & Trainer

CoachTrainerAkademieSwitzerland

Diploma Leadership Coach VSFCT

Move your Life®

Implementing Windows SharePoint Services 3.0 and Office SharePoint Server 2007 (Microsoft 5060 +5061)

Digicomp Academy

Web Developer Advanced (PHP/MySQL)

Digicomp Academy

Basic Media Certificate

SAE Institute

Statistics

Experience

Total positions 15
Experience in Advertising 14 y
Avg length 2 y 6 m
Longest experience 11 y 10 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Senior MarTech Specialist & Digital Project Manager, Digital Project Manager, Project Manager
Main industries Advertising, Information Technology, Professional Services
Main business areas Information Technology, Project Management, Marketing

Qualifications

Highest degree Master
Certifications earned 11

Profile

Created
Last Update
Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Andrea based?

Andrea is based in Altwigshagen, Germany.

What languages does Andrea speak?

Andrea speaks the following languages: German (Native), English (Advanced).

How many years of experience does Andrea have?

Andrea has at least 23 years of experience. During this time, Andrea has worked in at least 13 different roles and for 14 different companies. The average length of individual experience is 2 years and 6 months. Note that Andrea may not have shared all experience and actually has more experience.

What roles would Andrea be best suited for?

Based on recent experience, Andrea would be well-suited for roles such as: Senior MarTech Specialist & Digital Project Manager, Digital Project Manager, Project Manager.

What is Andrea's latest experience?

Andrea's most recent position is Senior MarTech Specialist & Digital Project Manager at Redact Kommunikation AG.

What companies has Andrea worked for in recent years?

In recent years, Andrea has worked for Redact Kommunikation AG and Freelance.

Which industries is Andrea most experienced in?

Andrea is most experienced in industries like Advertising, Information Technology, and Professional Services. Andrea also has some experience in Media and Entertainment, Banking and Finance, and Retail.

Which business areas is Andrea most experienced in?

Andrea is most experienced in business areas like Information Technology, Project Management, and Marketing. Andrea also has some experience in Quality Assurance, Human Resources, and Strategy.

Which industries has Andrea worked in recently?

Andrea has recently worked in industries like Professional Services, Advertising, and Media and Entertainment.

Which business areas has Andrea worked in recently?

Andrea has recently worked in business areas like Information Technology, Human Resources, and Strategy.

What is Andrea's education?

Andrea holds a Master in Media Designer for Digital and Print Media, specializing in Media Operating from BBZ Maurer.

Does Andrea have any certificates?

Andrea has 11 certificates. Among them, these include: Master Management with AI (MMAI ®), Certified Business Coach, and Systemic NLP Practitioner & NLP (CTAS/ISO/IN).

What is the availability of Andrea?

Andrea will be available part-time from May 2026.

What is the rate of Andrea?

Andrea's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Andrea?

To hire Andrea, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Rate comparison chart
Market avg: 736-896 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Your next freelancer is only one prompt away

FRATCH GPT 2.0

FRATCH GPT