
Product Information Management Expert in Germany
for accurate product data, matched in minutes with AIHire experts who structure product data, configure PIM workflows and connect catalogs with commerce, ERP and marketplace systems. FRATCH matches you quickly and precisely with vetted, available freelancers who fit your project.
Meet FRATCH Experts in Germany, who have recently used Product Information Management
Ralph S.
Last position:
Interim Head of Business Excellence at DEHN SE
Process architect and transformation driver for company-wide excellence initiatives (covering a vacancy) Establishment and management of a company-wide process and governance framework to strengthen structure, leadership and effectiveness in an internationally growing family-owned company. Responsibility for the global process house, end-to-end governance, process role architecture and further development of the integrated management system – including international implementation (Romania, USA).
Scope:
- Management of the Business Excellence department with 6 employees and functional leadership of 20+ Process Owners
- Establishment of a global process operating system (architecture, roles, governance, global-local logic)
- Development of a group-wide control and KPI system for processes (transparency, KPIs, maturity)
- Introduction of mechanisms to ensure effectiveness in day-to-day operations (role enablement, communities, feedback)
- Governance and role framework for new production sites in Romania and USA (mandates, roles, decision logic)
- Stabilization and further development of the integrated management system (IMS)
Sustainable Results:
- Global process operating system established - Structure, roles, governance and global-local rules defined as a binding framework and anchored in the management system — the basis for consistent management and scalability.
- End-to-end process ownership strengthened - Process Owner roles globally defined, qualified and anchored in Communities of Practice — clear ownership structures across all sites for the first time.
- KPI and process management logic established - Uniform KPI system, maturity model and reporting principles developed — the basis for fact-based decisions, prioritization and transparency throughout the company.
- Effectiveness in day-to-day operations increased - Enablement architecture, onboarding mechanisms, regular meeting formats and feedback loops introduced — the process system is applied in daily work and continuously improved.
- Governance framework for new site implemented - Mandates, roles, decision paths and escalation logic for the new production site in Romania developed — clear structure for setup, management and integration.
Thomas P.
Last position:
Product Owner & AI Automation Architect (B2B) at Ihre-Hygieneberatung
Development of a digital audit application for inspections in medical facilities. The goal is to connect on-site data collection, voice recording, documentation and downstream processes in one end-to-end, AI-supported workflow.
Design and development of a Flutter audit app with Claude Code for the structured execution and documentation of inspections.
Processing of voice recordings captured in the app through automatic transcription and AI-supported creation of structured inspection reports, followed by an approval process
Connecting various data sources such as email, Odoo 19, attendance records and Google Drive via n8n to automate billing and follow-up processes
Automatic provision of required documents and email delivery through n8n-controlled workflows, including the use of LLMs for text creation
Skills: Flutter, Claude Code, LLM Integration, n8n, Odoo 19, Google Drive, Process Automation
Thomas D.
Last position:
Business Analyst / Digital Transformation Consultant at Stadtwerke Rostock
- End-to-end analysis and optimization of existing processes in campaign management, contract management and district heating construction/construction coordination
- Development of automated contract management and transformation scenarios, including software selection and integration
- Analysis of ERP, chat, RCS messaging, consent management and tracking
- Preparation of recommendations, decision proposals and presentations for the executive board
- Use of AI for process optimization
- Tools: Apple Office, Microsoft 365, Teams, Claude, ChatGPT
Henning U.
Last position:
Senior Expert Data Governance, Master Data Quality and Data Migration at E.ON
- Planning and implementation of a migration strategy for master and transaction data for the continuous loading of a cloud-independent database
- Creation and pilot implementation of a company-wide Business Data Model for customers, suppliers, contracts, products, prices, consumption, invoices, and dunning
- Concept and consulting for a Data Governance Framework incl. definition of committees, roles, processes, and metadata model
- Operationalization of the Data Governance Framework with definition of data standards
- Sub-project management in two pilot projects (PoCs) for Data Governance systems (ErwinDIS and Atlan)
- Training and coaching the data team in migration, data quality, and data modeling
Vadim B.
Last position:
Dozent Applied AI at Digital Institut des Mittelstands GmbH
- Instructor for applied AI in the courses "AI Implementation Architect" and "AI Business Innovator"
- Running remote training sessions to qualify participants as "AI Implementation Architect" and "AI Business Innovator"
- Building n8n-based automations for the Digital Institut des Mittelstands
Sascha M.
Last position:
Senior eCommerce & AI Engineer at UNIQBIT AG
Re-platforming an e-commerce shop to a microservice architecture
- Goal: Replace an outdated Shopware system with a scalable, future-proof solution based on microservices and a headless architecture.
- Led a full architecture consulting process and defined the microservice boundaries based on a headless architecture with commercetools as PIM/OMS and Next.js as the frontend solution.
- Developed and integrated several decentralized services (e.g. internationalization, personalization).
- Took over the configuration of central third-party systems such as Contentstack and Algolia.
- Built a stable cloud infrastructure on Google Cloud with monitoring via Grafana.
Technologies: commercetools, Next.js, Contentstack, Algolia, Google Cloud, Grafana, TypeScript, Shopware
Development of an international e-commerce platform
- Goal: Build a high-performance, user-friendly and international e-commerce platform.
- Defined a scalable, high-performance and maintainable software architecture that served as the foundation for the platform's international expansion.
- Selected a best-of-breed technology stack that enabled the development of an industry-leading shop and reduced development effort for new features by 30%.
- Ensured seamless integration of critical third-party systems (PIM, CRM, ERP) to guarantee end-to-end business processes and a consistent data foundation.
- Implemented comprehensive tracking and analytics tools for continuous performance monitoring and optimization of the customer journey.
Technologies: React.js, Next.js, commerceTools, Algolia, Salesforce, Heroku, CI/CD, PHP, Google Analytics
AI-powered personalization and customer data platform in e-commerce
- Goal: Replace static content with a dynamic, AI-based personalization strategy to increase user relevance and automate marketing processes.
- Designed and built a customer data platform to aggregate and combine customer and analytics data from distributed sources.
- Implemented automated categorization of customer profiles as the basis for delivering personalized content and product recommendations in the Shopware frontend.
- Developed a semantic similarity algorithm based on Python and OpenAI to calculate product and content similarity from user profiles.
- Built the technical connection to retail media platforms to control external ad placements along the customer journey.
Technologies: Shopware 6, Python 3, OpenAI, Elasticsearch, PHP, Symfony, Twig
Shopware tracking & consent architecture (GDPR) for 4 online shops
- Goal: Build a unified, GDPR-compliant tracking infrastructure across multiple shops with central consent management across several Shopware instances.
- Defined a comprehensive tracking guide and developed a modular architecture compatible across multiple Shopware versions.
- GDPR-compliant integration of Usercentrics and Adobe Launch through a central tag manager.
- Full tracking setup (page, order, product, user) incl. partner-specific tracking (Emarsys, Channelpilot, etc.).
- Detailed event and error tracking to proactively identify technical drop-offs.
Technologies: Shopware, Adobe Analytics, Usercentrics, Tag Manager, PHP, MySQL, GDPR
AI/LLM search engine with RAG and hybrid search (Python, Elasticsearch)
- Goal: Build an AI-powered search engine with RAG architecture and hybrid search to accurately match service providers from over 500,000 company records.
- Developed an automated data pipeline (web scraping + LLM) that continuously crawls company data and converts it into structured formats using LLMs.
- Implemented a RAG workflow incl. vectorization for semantic search to increase search accuracy and relevance.
- Configured and fine-tuned Elasticsearch for hybrid search (vector + keyword search).
- End-to-end development of backend API, frontend and deployment on live servers.
Technologies: Python, FastAPI, Elasticsearch, LLM, RAG, React, Docker, Web Scraping
AI/computer vision system (Python, ML) – object detection under difficult conditions
- Goal: Develop an AI-powered recognition system with reliable performance even in rain, fog, snow and darkness.
- Built and annotated a large training dataset incl. difficult conditions.
- Trained a YOLO-based object detection model; carried out systematic error analysis and improved data quality and preprocessing.
- Coordinated with stakeholders through regular status updates.
Technologies: Python, Machine Learning, TensorFlow, PyTorch, YOLO, OpenCV
Fabian O.
Last position:
Head of Product / Product Owner at XXXLdigital (XXXLutz KG)
Developing a product vision and strategy
Creating a roadmap
Improving stakeholder communication
Introducing an outcome-oriented roadmap
Aligning with stakeholders and creating transparency
Defining relevant product metrics as a KPI tree
Initiating measures to improve product quality and measurability
Supporting the introduction and migration of the new Identity Provider (IDP)
Jevgeni B.
Last position:
orderbird
- Supported orderbird in setting up and driving an internal advanced analytics project for the internal customer dashboard
- Structured the internal dashboard project for later development
Tom W.
Last position:
Interim Customer Experience Manager, Indirect Sales Systems at badenova Energie GmbH
- Modeling customer journeys and touchpoints for indirect sales partners
- Modeling and optimizing clearing processes
- Prioritizing and cleaning up the backlog of existing applications for sales partners
- Optimizing billing and service processes for sales partners
- Requirements management for replacing and rebuilding the system based on a no/low-code platform
- Supporting the implementation of a group-wide customer experience management system
- Managing external service and implementation partners
Paul P.
Last position:
Independent Consultant – Industry/ Embedded/ IoT at Self-employed
Consulting and support in the areas of sales/business/technology/development/marketing:
- Sales, Key Account Management
- Business Development, business/corporate development
- Partner management
- Program/project management
- Product management & marketing
- Technical marketing, content marketing
- New business, innovation and technologies
Until July 2021 active as advisor and consultant for Mixed Mode in the areas of Key Account Management, Project Management and Business Development.
From Q3/2021 successful delivery of various customer projects in the area of Business Development, corporate development, consulting, coaching, technical content management, sales and marketing:
- EMS service provider and PCB test house, inspection systems: revision of company portfolio and presentation. Integration of specialized distribution for optical inspection systems from Japan: content management, marketing, communication, web, sales automation, lead generation
- Full service marketing agency – technology marketing for industry: expansion of the existing B2B and B2C marketing portfolio with industrial and technology topics: content management, presentation and focus on "technical marketing", web, target market and customer analysis, lead automation, consulting
- Software product manufacturer & software development in the field of security for Embedded & IoT: company alignment and portfolio definition for an IoT and Embedded Security company with a SaaS solution for IoT device management: building a partner network to offer complete Embedded/IoT security solutions, technical content, company alignment and portfolio definition, strategy & planning, target market and customer analysis, product marketing/USPs for the security device management tool "IoT-Suite", standards and regulations for cyber resilience (e.g. CRA, NIS2, RED), web content, SEO, management of marketing and sales agencies, CRM, sales, presentations, trade fairs, congresses, building company webinars & events
- Software engineering service provider/system house for IoT, Embedded, web, mobile and desktop applications: business development, content creation, customer acquisition and sales
- Manufacturer of memory products with security features as an add-on: memory products in standard form factors (SD, CF, SSD...) are extended with security modules such as HSM, TPM or secure elements and thus offer users secure data storage, transfer and access. Also interesting as an upgrade or retrofit solution to meet the coming new regulations and requirements regarding cybersecurity such as CRA, RED and NIS2. Business & New Business Development for the area "Embedded IoT Solutions & Security", sales & marketing. Expansion of the pure semiconductor business to include security solutions and services. Interface between management, marketing, sales and product management. Building business partners, technology partners, system integrators and resellers from the Embedded, IoT, OT and IT environment. Creating reference designs/demos/lighthouse cases and proof of concepts for cross- and reference selling. Co-marketing with security partners. Technical content creation for web, sales and marketing, webinars, social media etc. Networking, participation in trade fairs, congresses and events. Lead generation, qualification, follow-up and conversion to customer. Product definition, USPs, features. Analysis of competitors, market positioning, target markets - strategy, concept and measures - go to market.
- Marketing agency group with sales and management consulting: consulting for companies on restructuring, market analysis and market entry, go-to-market concepts, customer acquisition and expansion, new customer generation, lead generation and management, concepts and execution of campaigns (web, mail, social media, phone outreach in person or with AI voice assistant, webinars...). Processing and managing customer product data for PIM product information and DAM data asset management systems. Focus on customers in the industrial and technology environment with products and services that need explanation.
Marcus B.
Last position:
Alpecin.de - Dr. Wolff Group
- Development of a component library based on a design system for several international brands such as Alpecin, Karex, Linola and Plantur 39
- Integration of headless CMS, PIM and commerce solutions
- UI/UX development
- Prototype development
- MVP development
- API design and development
- SaaS development (whitelabel/multi-tenant)
- Headless CMS integration
- Design systems Digital signage
- Internationalization (i18n)
- Javascript
- Component library
- Tailwind CSS
- Storybook
- HTML
- Vue 3
- Storyblok
- Github Actions
- SEO
- i18n Theming
- React
Oubeidallah B.
Last position:
Senior Ibexa Consultant at Lekkerland SE
- Advising internal teams or customers on the use of Ibexa DXP (formerly eZ Platform)
- Gathering and evaluating customer requirements through workshops, demos, and proof of concepts
- Leading technical subprojects and supporting implementation
- Designing software architectures based on Ibexa (e.g. headless CMS, eCommerce, PIM integration)
- Technical evaluation of modules, bundles, and custom extensions
- Developing and configuring Ibexa modules (Symfony-based), template customization (Twig), routing, and user role management
- Connecting external APIs (REST, GraphQL)
- Conducting code reviews and architecture checks
- PHP performance optimization of Ibexa setups (caching, Varnish, Redis)
- Test planning and automation (PHPUnit, Behat)
- Creating technical and conceptual documentation
- Conducting training sessions and onboardings for developers or editors
- Risk analysis in project management and close coordination with Product Owners, UX/UI designers, and backend teams
- Participation in Scrum and Kanban meetings
Umut G.
Last position:
Data Architect at BA Technology
I am an experienced data engineer specializing in end‑to‑end data integration, cloud DWH architectures, and high‑quality, governed data products.
I delivered following projects and engagements as a freelancer.
- Data Migration of CRM System for AL-FA Objekt Service Gmbh
- Microsoft Software Resales Partnership
I am looking for freelance roles like: Freelance Data Engineer Cloud Data Warehouse Architect Data Modeling & Architecture Consultant MDM & Data Governance Specialist BI & Analytics Developer
Technical Focus Areas
- Data Engineering & Integration: SQL Server/SSIS, Informatica PowerCenter/IDQ, Talend, Kafka, Azure Data Factory – Delta/CDC/ELT patterns, robust pipelines, monitoring/recovery, data lineage & impact analysis, medallion architecture Bronze/Silver/Gold layers
- DWH & Cloud: Azure SQL / Data Lake / Synapse, AWS Redshift/S3, on‑prem SQL/Oracle – scalable data marts with a strong cost/benefit focus.
- Data Modeling: Atomic (Inmon) and Dimensional (Kimball), Data Vault (Linstedt), Domain‑Driven Design, clear lineage & contracts.
- MDM & Governance: Informatica MDM, IBM MDM, stewardship processes, data quality rules, survivorship/XREF, catalog/glossary, SIF/BES/REST publication.
- Analytics/BI: Power BI, SSAS, Cognos – business‑ready, maintainable data products.
Philipp G.
Last position:
Agile Coach / Scrum Master at Via PROCEED!NOW – Customer: Die Lobby GmbH
- Introduction and anchoring of agile methods and mindsets in an interdisciplinary development team
- Coaching and training agile practices (Scrum, Kanban) in the context of a complex, data-based product
- Supporting and mentoring the product owner in prioritization, backlog maintenance and stakeholder communication
- Sparring partner for the product team in the further development of the product vision and strategy
- Supporting the conversion or new development of a provisioning and sales management tool
- Integration and coordination of the SAP, TYPO3 (PIM) and individual microservices systems in the backend
Markus I.
Last position:
Senior System Engineer Microsoft at Technidata IT-Service GmbH
As part of the project, I was responsible for operating a Citrix farm for 600 users, including optimizing the user experience and ensuring high availability.
I managed and optimized the entire application landscape of a major customer, evaluated and implemented application updates, and ensured the compatibility and security of the software in use.
I managed user accounts, implemented security policies, and monitored system performance.
I administered Azure Entra ID to control identities and access rights, implemented security policies, and synchronized on-premises directories with the cloud.
I implemented and managed Microsoft Intune for central management of client devices, including the configuration and management of BitLocker for disk encryption.
I managed file servers and NTFS permissions to ensure secure and efficient data access management.
I handled change requests and last-level support tickets efficiently to solve complex system issues and improve user satisfaction.
I supported and advised the customer team on various topics and projects, identified areas for improvement, and implemented best practices.
Technologies used:
- Citrix XenApp and XenDesktop
- Microsoft Windows Server 2012R2 and 2022
- Exchange 2016 and Exchange Online
- Entra ID (Azure AD)
- Entra ID Connect
- BitLocker
- PowerShell scripting
- Microsoft Intune
- LDAP (Lightweight Directory Access Protocol)
- DNS services (Domain Name System)
- Active Directory Certificate Services (AD CS)
Discover over 15,000 top freelancers
Statistics of experts using Product Information Management
Aggregated from the professional profiles of matched freelancers.
Experience
21 years

Position duration
2.5 years

Positions per freelancer
13

Top business areas
Information Technology, Product Development, Project Management

Top industries
Information Technology, Retail, Manufacturing

Certification focus areas
Information Technology, Project Management, Product Development
Bachelor's degree or higher
91%
Master's degree or higher
48%
Doctorate
6%

Certifications per freelancer
3

Most common languages
German, English, French

Speak two or more languages
96%
Based on our profile pool as of 19 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Discover detailed Product Information Management rate benchmarks:
Explore rate insightsAverage rates of experts in Germany using Product Information Management
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 19 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Product Information Management experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (87%)
- Retail (70%)
- Manufacturing (51%)
- Professional Services (46%)
- Automotive (44%)
- Healthcare (33%)
- Banking and Finance (31%)
- Advertising (29%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Product data foundation
Product Information Management, commonly called PIM, centralizes the product data a company needs to sell and operate. It manages descriptions, specifications, media, documents, translations and channel-specific attributes in one controlled environment. The result is consistent information across webshops, catalogs, marketplaces, sales tools and retail feeds.
Where PIM fits
PIM connects product data with the systems that create, enrich and publish it. Specialists work with ERP, PLM, CRM, DAM, e-commerce platforms and feed-management tools. Common environments include Akeneo, Pimcore, Salsify, inriver, Contentserv and integrations built around APIs, middleware or event-driven services.
Typical deliverables
PIM work can cover an initial implementation, a migration from spreadsheets or legacy databases, or continuous improvement of an existing setup.
- Design product attributes, families, classifications and validation rules
- Import, cleanse, map and deduplicate product records
- Configure approval workflows, roles, locales and channel outputs
- Connect ERP, DAM, commerce platforms, marketplaces and suppliers
- Prepare structured exports for regional and digital sales channels
When companies need specialists
Freelance expertise is useful when product data is spread across departments, markets or supplier files. It also helps when a replatforming project must preserve complex assortments, variants, bundles and digital assets. In Germany, specialists may support local teams on site or work remotely with international stakeholders, depending on workshops, governance and rollout needs.
Skills that matter
Strong professionals understand both information architecture and commercial operations. They can model attributes without creating unnecessary complexity, define ownership, and make rules usable for content teams. Useful adjacent skills include SQL, data migration, API design, XML or JSON feeds, DAM processes, search optimization, localization and analytics.
Quality signals
Look for practical evidence: a clear data model, disciplined migration method and experience with the systems in your landscape. A capable specialist explains how source data will be validated, enriched, approved and published, including error handling and change control. They should also document mappings, permissions, workflows and handover steps so the PIM remains maintainable after delivery.
Frequently asked questions
Not sure where to start with Product Information Management? These answers cover the essentials.
Product Information Management is used to collect, structure, enrich and distribute product information from a central system. It supports consistent descriptions, specifications, images, documents, translations and channel-specific content across commerce and sales environments.
PIM focuses on market-ready product information and its publication to sales channels. ERP manages operational and transactional data, PLM manages product development information, and DAM manages digital assets such as images and videos; integrations connect these responsibilities.
A strong Product Information Management specialist often understands data modeling, migration, APIs, SQL, XML or JSON feeds and workflow design. Experience with ERP, DAM, e-commerce platforms, localization and search optimization is also valuable.
The right PIM experience depends on scope, data quality and the number of systems and markets involved. A simple configuration may need focused platform knowledge, while a migration or global rollout calls for proven work with governance, integrations, variants, translations and testing.
Yes, Product Information Management work is often suitable for remote collaboration because configuration, mapping and documentation happen in shared systems. On-site workshops in Germany can still help when teams need to agree on ownership, taxonomy, approval rules or migration decisions.
The right PIM depends on catalog complexity, channel needs, integration patterns, governance and internal capabilities. A specialist should compare workflow depth, data modeling, localization, API support, asset handling and total operating effort against the company’s actual processes.
A good Product Information Management implementation has a clear data model, defined ownership, reliable validation and traceable integrations. Quality also shows in clean migration results, useful workflows, documented mappings and a practical process for maintaining product content.
A PIM specialist should clarify the current data sources, target channels, platform version, integration boundaries and decision-makers. They should also ask about data quality, localization, approval responsibilities, delivery milestones and how success will be tested after publication.
The average hourly rate of freelancers in Germany who have used Product Information Management in their recent projects is 108 €, which corresponds to a daily rate of about 861 € based on an 8-hour working day.
Of the freelancers in Germany who have used Product Information Management in their recent projects, 91% hold at least a Bachelor's degree, 48% hold at least a Master's degree, and 6% hold a doctorate.
On average, freelancers in Germany who have used Product Information Management in their recent projects have 21 years of professional experience, with a single engagement typically lasting around 2.5 years.
The most common languages among freelancers in Germany who have used Product Information Management in their recent projects are German (98%), English (95%), and French (24%).
The most common industries among freelancers in Germany who have used Product Information Management in their recent projects are Information Technology (87%), Retail (70%), and Manufacturing (51%).
The most common business areas among freelancers in Germany who have used Product Information Management in their recent projects are Information Technology (94%), Product Development (84%), and Project Management (82%).
Main locations of FRATCH Experts, who have recently used Product Information Management
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
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