Project specification
Project expertise
Description
- You create topic briefings, research and write well-founded (guide) articles in a sophisticated style and edit the contributions of our freelance authors
- The topics cover hobby gardeners in the garden and plant sector, as well as living and furnishing, design and decor, do-it-yourself, and also cooking and nutrition
- In close exchange with colleagues, readers and experts you develop exciting topics and adapt them to the target group
- Maintaining and expanding press contacts, as well as ordering photo material for garden, living and decor, are also part of your tasks
- Optionally, you will organize and carry out photo shoots and attend press appointments and trade fairs
Requirements
- You have a journalistic degree or have professional experience in this field
- You have a good feel for topics and trends around gardening & plants, furnishing, as well as design and decor, with a focus on do-it-yourself, creativity and crafting
- Ideally, you have a horticultural background and solid plant knowledge
- Your texts are confident in style, lively and easy to understand for hobby gardeners
- When editing external texts, you pay attention to correct German, linguistic accuracy and clarity
- You are experienced in conducting expert interviews
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