Philipp L.-Managing Partner (Managing Director)

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Experience
Managing Partner (Managing Director)
K'UP The .ID Company | Kleinundpläcking GmbH
Leadership and further development of the consulting division for corporate strategy, business model and future development
Responsibility for key areas of operational and commercial management (finance, operations, IT, HR), including corporate law
Development of strategy, market and scenario approaches for managing directors, shareholders and leadership teams of national and international clients
Management of mandates at the intersection of business model, organization, brand, sales and operational excellence
Positioning as a sparring partner for companies requiring strategic realignment and operational viability
Support for mandates aimed at sharpening business models, market positioning and execution logic
Highly effective in situations where companies need prioritization, pragmatic solutions and consistent implementation (succession, M&A, market entry)
Sustainable added value through the combination of a top management perspective, understanding of mid-sized companies and hands-on management
Chief Operating Officer (COO)
Curated Shopping GmbH (Lookiero/Outfittery)
Overall responsibility for the operational management of the customer process chain from marketing through customer consulting, operational procurement and logistics to after-sales
Leadership and coordination of the relevant functional areas along the end-to-end funnel in an international E-Commerce environment
Integration of growth logic, customer experience and operational performance
Further development of management logic, tracking and decision-making approaches for marketing- and operations-related topics
Translation of a strongly growth-oriented business model into robust processes, clear responsibilities and scalable operational workflows
Operational leadership of the integration as part of a major merger with a competitor from Benelux and Scandinavia
Leadership of a complex international operations structure with a broad span of control and several management levels
Contribution to the end-to-end professionalization of a data- and customer-centric business model, including responsibility for Commercial Due Diligence within Finance
Highly effective at the intersection of growth, process stability and service experience
Leadership experience in international scaling and coordinating multiple country and team contexts
Co-Founder & Managing Director / COO
Arena RKD GmbH
Co-development and operational design of the business model in B2B returns management and secondary marketing
Responsibility for the core operational areas of logistics, customer service and sales/customer management in the B2B service divisions
Development of processes, structures and responsibilities, including the establishment of a new logistics center with a high-bay warehouse (reverse logistics processes)
Entrepreneurial co-responsibility for priorities, development steps and further development of the model
Building an operational unit at the intersection of business model development, service delivery and scalable process logic
Proven entrepreneurial execution capability in a phase where structures first had to be developed and made robust
Relevant experience in dealing with the challenges of young business models: market adaptation, prioritization and operational stabilization
Owner
L.13 Beratung & Beteiligung
Advising start-ups, growth companies and SMEs on the development and further development of business models and market approaches
Reviewing, supporting and, in some cases, investing in entrepreneurial ventures with a focus on digital value creation and economic viability
Sparring for founders, managing directors and entrepreneurs on positioning, offering logic, operational structuring and prioritization
Building an independent entrepreneurial vehicle that combines consulting and investment expertise
Creating value in situations where entrepreneurial thinking, clear prioritization and strong execution are needed
Further developing his own profile in the fields of digital business models, retail, services and transformation
Head of E-Commerce / Executive Board Assistant
arvato Medienfabrik | Bertelsmann AG
Joined as Executive Board Assistant in marketing and retail, with close involvement in strategic, commercial and business policy matters
Supported the preparation of decision-making documents, analyses and topics of high relevance to the market, customers and business development
Worked with well-known retail and consumer goods partners in professional key account environments
Took on responsibility in the area of strategic business development and M&A activities, including due diligence processes
Moved into line management as Head of E-Commerce, leading and further developing the division with a focus on digital marketing and performance models
Early track record in a demanding corporate environment with proximity to the Executive Board, strategy, retail and business development
Visible progression from an analytical and strategic role to a position with independent responsibility for a business unit
Professional foundation for later roles in business model development, strategy, operations and corporate leadership
Head of Sales & Partnerships
NetMoms GmbH
Development, establishment and management of the Sales, Marketing and Partnerships division
Responsibility for acquiring, managing and developing partners and advertising clients, as well as building the marketing structures
Key account management for clients from the FMCG sector and development of suitable advertising and partnership concepts
Early track record of taking responsibility for building commercial structures in a digital growth environment
Building a solid understanding of platform models, target markets, marketing and partnership-based business development
Early development of the market and growth focus that later continued in roles related to e-commerce, digital business models and corporate development
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Retail, Information Technology, Transportation, Fashion, and Media and Entertainment.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Operations, Strategy, Product Development, Finance, Logistics, and Sales.
Summary
Philipp Lück stands for the rare combination of strategic clarity, strong operational leadership and entrepreneurial execution. His profile combines proximity to the Executive Board in the Bertelsmann environment, the development and leadership of digital business units, his own founding and investment experience, as well as many years of responsibility for strategy, transformation and growth mandates.
As COO, he was responsible for the entire operational customer process chain of a digital business model and led five department heads with indirect responsibility for around 250 employees in five countries. His particular strength lies in recognizing entrepreneurial opportunities at an early stage, deriving viable business models and priorities from them, and consistently translating these into effective structures, processes and teams.
He acts analytically, pragmatically and with strong leadership – creating direction precisely where companies need to secure growth, efficiency and future viability at the same time.
Skills
Corporate Leadership & General Management: Translates Growth, Transformation And Efficiency Goals Into Robust Structures, Priorities And Measures – Nationally And Internationally.
Leadership Of Complex Organizations: Experienced In Leading Managers, Multidisciplinary Teams And Cross-Functional Units During Dynamic Phases Of Business Development.
Transformation & Change Management: Manages Change Processes With A Clear Target Architecture, Consistent Implementation And A Strong Sense Of Reality.
Stakeholder Management At Top Management Level: Confident In Working With Shareholders, Executive Boards, Managing Directors, Leadership Teams, Partners And Customers.
Hands-On Excellence With Entrepreneurial Responsibility: Combines Conceptual Thinking With Strong Personal Impact In Execution, Even In Challenging And Unclear Situations.
Job-Specific Competencies
Business Model Development & Repositioning: Develops Future-Proof Business Models, Sharpens Value Creation Logic And Supports Companies In Evolving Their Market Approach And Earnings Model.
Strategy & Operations / End-To-End Management: Highly Skilled In Linking Strategy, Sales, Marketing, Operations, Customer Service, Procurement, Logistics And Finance Across The Entire Value Chain.
E-Commerce & Digital Business Models: Many Years Of Experience In Building, Scaling And Leading Digital Business Models With A Focus On Customer Value, Service Quality And Growth.
Building & Professionalizing Business Units: Experienced In Building Structures, Standardizing Processes And Introducing Clear Responsibilities, Management Logic And Performance Standards.
Operational Excellence In Growth & Transformation Environments: Highly Effective In Stabilizing, Optimizing And Realigning Organizations In Mid-Sized And Changing Structures.
Languages
Education
Univ. Panamericana
Marketing Management · Mexico City, Mexico · 1,3
WHU – Otto Beisheim School of Mgmt.
B.Sc. · General Management | Marketing/Sales & Corporate Strategy · Vallendar, Germany · 2,1
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Philipp is based in Potsdam, Germany.
Philipp speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate).
Philipp has at least 17 years of experience. During this time, Philipp has worked in at least 6 different roles and for 6 different companies. The average length of individual experience is 3 years and 11 months. Note that Philipp may not have shared all experience and actually has more experience.
Based on recent experience, Philipp would be well-suited for roles such as: Managing Partner (Managing Director), Chief Operating Officer (COO), Co-Founder & Managing Director / COO.
Philipp's most recent position is Managing Partner (Managing Director) at K'UP The .ID Company | Kleinundpläcking GmbH.
In recent years, Philipp has worked for K'UP The .ID Company | Kleinundpläcking GmbH and L.13 Beratung & Beteiligung.
Philipp is most experienced in industries like Professional Services, Retail, and Information Technology. Philipp also has some experience in Transportation, Media and Entertainment, and Fashion.
Philipp is most experienced in business areas like Operations, Strategy, and Product Development. Philipp also has some experience in Finance, Logistics, and Sales.
Philipp has recently worked in industries like Professional Services, Information Technology, and Retail.
Philipp has recently worked in business areas like Operations, Strategy, and Product Development.
Philipp holds a Bachelor in Marketing Management from Univ. Panamericana and a Bachelor in General Management | Marketing/Sales & Corporate Strategy from WHU – Otto Beisheim School of Mgmt..
Philipp is immediately available part-time for suitable projects.
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Calculated based on our freelancers’ daily rates as of 26 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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