Philipp Lück-Managing Partner (Managing Director)
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Experience
Managing Partner (Managing Director)
K'UP The .ID Company | Kleinundpläcking GmbH
Leading and further developing the consulting division for corporate strategy, business model and future development
Responsible for the key areas of operational and commercial management (finance, operations, IT, HR) including corporate law
Developing strategy, market and scenario approaches for executive boards, shareholders and leadership teams of national and international clients
Managing mandates at the intersection of business model, organization, brand, sales and operational excellence
Positioning as a sparring partner for companies in need of strategic realignment and operational readiness
Guiding mandates to sharpen business models, market positions and implementation logic
High effectiveness in situations where companies require prioritization, pragmatic solutions and consistent execution (succession, M&A, market entry)
Creating sustainable added value by combining top management perspective, understanding of medium-sized businesses and hands-on leadership
Chief Operating Officer (COO)
Curated Shopping GmbH (Lookiero/Outfittery)
Full responsibility for the operational management of the customer process chain from marketing through client consulting, operational purchasing, logistics to after-sales
Leading and coordinating relevant functions along the end-to-end funnel in an international e-commerce environment
Integrating growth logic, customer experience and operational performance
Advancing management frameworks, tracking and decision-making approaches for marketing and operations-related questions
Translating a highly growth-oriented business model into robust processes, clear responsibilities and scalable operational procedures
Operational leadership of the integration in a major merger with a competitor from Benelux and Scandinavia
Leading a complex international operations structure with a wide span of control and multiple management levels
Contributing to the end-to-end professionalization of a data- and customer-centric business model, including commercial due diligence responsibility for finance
High effectiveness at the intersection of growth, process stability and service experience
Leadership experience in international scaling and coordinating multiple country and team contexts
Co-Founder & Managing Director / COO
Arena RKD GmbH
Co-developing and operationally shaping the business model in B2B returns management and secondary marketing
Responsible for the operational core areas of logistics, customer service and sales/customer management of the B2B service divisions
Building processes, structures and responsibilities, including setting up a new logistics center with high-bay storage (reverse logistics processes)
Entrepreneurial co-responsibility for priorities, development steps and further evolution of the model
Building an operational unit at the intersection of business model development, service delivery and scalable process logic
Demonstrated entrepreneurial execution strength in a phase where structures had to be developed and made robust
Relevant experience dealing with the challenges of young business models: market adaptation, prioritization, operational stabilization
Owner
L.13 Beratung & Beteiligung
Advising startups, growth companies and SMEs in the development and refinement of business models and market approaches
Reviewing, supporting and partially investing in entrepreneurial ventures with a focus on digital value creation and economic viability
Acting as a sparring partner for founders, managing directors and entrepreneurs on positioning, offering logic, operational structuring and prioritization
Building an independent entrepreneurial vehicle that combines consulting and investment expertise
Providing added value in situations where entrepreneurial thinking, clear prioritization and execution strength are in demand
Expanding own profile in the fields of digital business models, retail, services and transformation
Head of E-Commerce / Board Assistant
arvato Medienfabrik | Bertelsmann AG
Started as a board assistant in the marketing and commerce division with close involvement in strategic, commercial and business policy topics
Supported the preparation of decision-making materials, analyses and topics of high relevance for market, customers and business development
Collaborated with leading retail and consumer goods partners in professional key account contexts
Took on responsibility in strategic business development, M&A activities including due diligence processes
Transitioned into line management as Head of E-Commerce, leading and further developing the division with a focus on digital marketing and service models
Early proof of ability in a demanding corporate environment close to the board, strategy, sales and business development
Visible development step from an analytical-strategic function to a role with independent line responsibility
Built a professional foundation for later roles in business model development, strategy, operations and corporate leadership
Head of Sales & Cooperation
NetMoms GmbH
Developing, building and leading the Sales, Marketing and Partnerships division
Responsible for acquiring, supporting and growing partners and advertisers, and for setting up marketing structures
Key account management for FMCG clients and developing suitable advertising and partnership concepts
Early proof of responsibility in building commercial structures within a digital growth environment
Building a solid understanding of platform logic, target markets, marketing and partnership-based business development
Early development of a market- and growth-oriented mindset that later carried over into roles focused on e-commerce, digital business models and corporate development
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Retail, Information Technology, Transportation, Fashion, and Media and Entertainment.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Operations, Strategy, Product Development, Finance, Logistics, and Sales.
Summary
Philipp Lück represents the rare combination of strategic clarity, operational leadership and entrepreneurial drive. His profile combines board-level proximity in the Bertelsmann environment, building and leading digital business units, his own founding and investment experience, and many years of responsibility in strategy, transformation and growth mandates.
As COO, he was responsible for the entire operational customer process chain of a digital business model and led five department heads with indirect responsibility for around 250 employees in five countries. His particular strength lies in recognizing business opportunities early, deriving viable business models and priorities from them, and consistently translating them into effective structures, processes and teams.
He acts analytically, pragmatically and with strong leadership – providing direction especially where companies need to secure growth, efficiency and future viability at the same time.
Skills
Corporate Leadership & General Management: Translates Growth, Transformation And Efficiency Targets Into Robust Structures, Priorities And Actions – Nationally And Internationally.
Leading Complex Organizations: Experienced In Managing Executives, Multidisciplinary Teams And Cross-Functional Units During Dynamic Business Phases.
Transformation & Change Management: Directs Change Processes With A Clear Target Architecture, Consistent Implementation And A Strong Connection To Reality.
Stakeholder Management At The Top-Management Level: Confident In Collaborating With Shareholders, Boards, Executive Teams, Partners And Clients.
Hands-On Excellence With Entrepreneurial Responsibility: Merges Conceptual Thinking With High Personal Effectiveness In Execution, Even In Demanding And Unclear Situations.
Job-Specific Competencies
Business Model Development & Repositioning: Develops Sustainable Business Models, Refines Value Creation Logic And Guides Companies In Evolving Their Market Approach And Revenue Mechanics.
Strategy & Operations / End-To-End Management: Strong Skills In Integrating Strategy, Sales, Marketing, Operations, Customer Service, Procurement, Logistics And Finance Across The Entire Value Chain.
E-Commerce & Digital Business Models: Extensive Experience In Building, Scaling And Leading Digital Business Models With A Focus On Customer Value, Service Quality And Growth.
Building & Professionalizing Business Units: Skilled In Establishing Structures, Standardizing Processes And Introducing Clear Responsibilities, Governance And Performance Standards.
Operational Excellence In Growth & Transformation Environments: Highly Effective In Stabilizing, Optimizing And Realigning Organizations Within Medium-Sized And Evolving Structures.
Languages
Education
Univ. Panamericana
Marketing Management · Mexico City, Mexico · 1,3
WHU – Otto Beisheim School of Mgmt.
B.Sc. · General Management | Marketing/Sales & Corporate Strategy · Vallendar, Germany · 2,1
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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