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Denny Münchow - Senior Expert Innovation, Strategy & AI

Denny Münchow
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Berlin, Germany

Experience

Aug 2025 - Present
8 months

Senior Expert Innovation, Strategy & AI

Freelance

Expertise details
Position Summary
Senior Expert Innovation, Strategy & AI at Freelance
Industries
Professional Services
Business Areas
Product Development
Research and Development
Strategy
  • Advising clients on product and service innovation, AI strategy and implementation, business models and market growth, as well as transformation and change management
  • Organizational development
Sep 2023 - Present
2 years 7 months

Catalyst

The Circularity Hub (NEEW Ventures)

Expertise details
Position Summary
Catalyst at The Circularity Hub (NEEW Ventures)
Industries
Professional Services
Business Areas
Product Development
Strategy
  • Founding member of the Circularity Hub in Berlin, focusing on new business ideas around the circular economy
Mar 2023 - Present
3 years 1 month

Investor

Tiger Träger

Expertise details
Position Summary
Investor at Tiger Träger
Industries
Banking and Finance
Business Areas
Investments and M&A
  • Investor and active member at Tiger Träger
Mar 2023 - Aug 2025
2 years 6 months
Berlin, Germany

Head of Berlin Office & Executive Director

The Nunatak Group

Expertise details
Position Summary
Head of Berlin Office & Executive Director at The Nunatak Group
Industries
Professional Services
Business Areas
Product Development
Project Management
Strategy
  • Established the Berlin office of the consulting firm Nunatak
  • Client acquisition, team building, project management, network development, marketing/PR, content development of the location, as well as finance and administration
  • Managed clients from the private and public sectors
  • Focus areas: Business development, product innovation, digital transformation, business model innovation, organizational development, and sustainability
Nov 2021 - Feb 2023
1 year 4 months
Berlin, Germany

Freelance Consultant

Self-Employed

Expertise details
Position Summary
Freelance Consultant at Self-Employed
Industries
Automotive
Business Areas
Business Intelligence
Product Development
Strategy
  • Consulting on digitalization, transformation, and business field innovation for clients like Pininfarina, ŠKODA, and Volkswagen
Oct 2018 - Oct 2021
3 years 1 month
Berlin, Germany

Managing Director

iconmobile (icon group)

Expertise details
Position Summary
Managing Director at iconmobile (icon group)
Industries
Professional Services
Business Areas
Finance
Product Development
Strategy
  • Redefined the organization structure and grew the team from 25 to over 50 across strategy, design, software and hardware
  • Developed and implemented a unified corporate strategy including brand strategy and service/product offering in Germany, the USA and China
  • Established a new organizational unit with a €30 million venture fund
  • Had full P&L responsibility for €9.5 million revenue in Germany
  • Increased revenue from €6 million in 2018 to €9.5 million in 2021
  • Reduced overhead costs while ensuring and improving services
  • Doubled profit margins from 12% in 2018 to an average of over 25% in 2021
  • Built long-term partnerships from former one-off clients and founded 3 client spin-offs
  • Worked with clients like Deutsche Bahn, VW Group, MOIA, BMW, Mercedes on experience design, product and service innovation, and digital business transformation
Aug 2017 - Sep 2018
1 year 2 months
Berlin, Germany

Freelance Consultant

Self-Employed

Expertise details
Position Summary
Freelance Consultant at Self-Employed
Industries
Information Technology
Business Areas
Operations
Product Development
  • Provided freelance and interim management in product development, product management, product and service innovation, and operations management
  • Helped scale the team from 2 founders to 15 employees
  • Set up professional internal structures, processes and toolchains
  • Facilitated multiple product iterations to achieve product-market fit for a software product
Mar 2016 - Jul 2017
1 year 5 months
Prague, Czech Republic

Head of Strategy (Management Board)

Publicis Group (for ŠKODA)

Expertise details
Position Summary
Head of Strategy (Management Board) at Publicis Group (for ŠKODA)
Industries
Automotive
Business Areas
Marketing
Product Development
Strategy
  • Led strategy in an integrated team with ŠKODA's marketing and strategy department
  • Managed the strategy and account department, growing the team to 30
  • Responsible for the strategy and account budget of over €5 million per year
  • Designed and expanded client relationships sustainably
  • Represented HQ strategy in conferences with up to 200 participants across 27 local markets
  • Oversaw the development of about 15 product and 2 brand campaigns, including communication strategy, media planning and digital activation
  • Defined strategic direction and initiatives in e-mobility, digital strategy and product innovation
Apr 2011 - Feb 2016
4 years 11 months
Berlin, Germany

Head of Strategy, Data & Innovation (Business Unit Lead / Management Board)

diffferent (SYZYGY Group)

Expertise details
Position Summary
Head of Strategy, Data & Innovation (Business Unit Lead / Management Board) at diffferent (SYZYGY Group)
Industries
Advertising
Business Areas
Business Intelligence
Marketing
Strategy
  • Advised clients on brand and innovation strategy, and data analytics
  • Created and set up a new Data & Business Intelligence division to quantify and manage brand performance
  • Expanded service offerings by combining data analytics with strategic thinking, winning more than 15 clients
  • Increased revenue from €100,000 to over €2 million within 1.5 years
  • Built a team from scratch to over 10 members
  • Developed a completely new modular service/product offering
Oct 2008 - Mar 2011
2 years 6 months
Nuremberg, Germany

Strategy Manager User Research & Data Analytics

Icon Added Value (Kantar/WPP)

Expertise details
Position Summary
Strategy Manager User Research & Data Analytics at Icon Added Value (Kantar/WPP)
Industries
Advertising
Business Areas
Business Intelligence
Research and Development
Strategy
  • Conducted qualitative and quantitative user research studies to gain insights on brands and strategies
  • Developed brand strategies for major clients like VW, Audi, IKEA, Rügenwalder

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Professional Services, Banking and Finance, Automotive, and Information Technology.

Advertising
Professional Services
Banking and Finance
Automotive
Information Technology
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Strategy, Product Development, Business Intelligence, Marketing, Research and Development, and Investments and M&A.

Strategy
Product Development
Business Intelligence
Marketing
Research and Development
Investments and M&A
Profile match chart

Summary

15+ years of experience in innovation, AI, transformation, product & service development, and strategy - both in operational management and consulting. Proven success in leading & scaling teams.

Curious, driven, solution-oriented, believes in the power of the team with an action-oriented "hands-on" mentality.

Skills

  • Organizational Development
  • Product & Service Innovation
  • Artificial Intelligence
  • Digital Transformation
  • Change Management
  • Business Development
  • Market Growth & Expansion
  • Leadership
  • Business Model Innovation
  • Agile Project Management
  • Business Operations

Languages

German
Native
English
Advanced
Spanish
Advanced
French
Advanced

Education

Oct 2003 - Sep 2007

Hochschule Harz & Southern Denmark University

Diploma & Bachelor · Esbjerg, Denmark

Statistics

Experience

Total positions 10
Experience in Advertising 7.5 y
Avg length 2 y 3 m
Longest experience 4 y 10 m

Global Experience

Countries worked in 2 (Germany, Czech Republic)
Primary country Germany

Expertise

Recent roles Senior Expert Innovation, Strategy & AI, Catalyst, Investor
Main industries Advertising, Professional Services, Banking and Finance
Main business areas Strategy, Product Development, Business Intelligence

Qualifications

Highest degree Bachelor

Profile

Created
Last Update
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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Denny based?

Denny is based in Berlin, Germany.

What languages does Denny speak?

Denny speaks the following languages: German (Native), English (Advanced), Spanish (Advanced), French (Advanced).

How many years of experience does Denny have?

Denny has at least 17 years of experience. During this time, Denny has worked in at least 9 different roles and for 9 different companies. The average length of individual experience is 2 years and 9 months. Note that Denny may not have shared all experience and actually has more experience.

What roles would Denny be best suited for?

Based on recent experience, Denny would be well-suited for roles such as: Senior Expert Innovation, Strategy & AI, Catalyst, Investor.

What is Denny's latest experience?

Denny's most recent position is Senior Expert Innovation, Strategy & AI at Freelance.

What companies has Denny worked for in recent years?

In recent years, Denny has worked for Freelance, The Circularity Hub (NEEW Ventures), Tiger Träger, The Nunatak Group, and Self-Employed.

Which industries is Denny most experienced in?

Denny is most experienced in industries like Advertising, Professional Services, and Banking and Finance. Denny also has some experience in Automotive and Information Technology.

Which business areas is Denny most experienced in?

Denny is most experienced in business areas like Strategy, Product Development, and Business Intelligence. Denny also has some experience in Marketing, Research and Development, and Investments and M&A.

Which industries has Denny worked in recently?

Denny has recently worked in industries like Professional Services, Banking and Finance, and Automotive.

Which business areas has Denny worked in recently?

Denny has recently worked in business areas like Product Development, Strategy, and Investments and M&A.

What is Denny's education?

Denny holds a Bachelor from Hochschule Harz & Southern Denmark University.

What is the availability of Denny?

Denny will be available full-time from April 2026.

What is the rate of Denny?

Denny's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Denny?

To hire Denny, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

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Market avg: 704-864 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

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