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Denny M.-Interim Executive (COO / Operations / Strategy) I Scaling & Transformation

Denny M. - Interim Executive (COO / Operations / Strategy) I Scaling & Transformation - profile avatar
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Berlin, Germany

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Experience

Aug 2025 - Present
Hybrid

Interim Executive (COO / Operations / Strategy) I Scaling & Transformation

Freelance

Position summary
Interim Executive (COO / Operations / Strategy) I Scaling & Transformation at Freelance
Industries
Banking and Finance
Real Estate
Business areas
Operations
Product Development
Strategy

I work as an Interim Executive, taking on operational responsibility in transformation and scaling situations. My focus is on building and developing organizations, processes, and business models to sustainably improve speed, efficiency, and scalability.

I bring strategy, product, technology / AI, and organization together in execution, working closely with leadership teams and operational units.

Selected engagements:

  • Transforming and realigning processes in the financial and real estate sectors, including identifying, prioritizing, and implementing AI-based use cases with technology partners

  • Developing and implementing a digital business model, including pricing and go-to-market strategy, for a global market leader

  • Advising and providing operational support to leadership teams in transformation and scaling situations

Mar 2023 - Aug 2025
Berlin, Germany
Hybrid

Head of Berlin Office & Executive Director

The Nunatak Group

Position summary
Head of Berlin Office & Executive Director at The Nunatak Group
Industries
Professional Services
Business areas
Product Development
Sales
Strategy

Built the Berlin office of a strategy consultancy from the ground up to full operations. Responsible for client acquisition, team building, service development, and P&L.

Advised clients in the private and public sectors on strategy, transformation, and AI. Combined strategic perspective with practical execution in client projects.

Focus areas: AI & Digital Innovation, Product Innovation, Organizational Development, Business Development.

Nov 2021 - Feb 2023
Berlin, Germany

Freelance Consultant

Self-employed

Position summary
Freelance Consultant at Self-employed
Industries
Automotive
Business areas
Information Technology
Product Development
Strategy

Advised clients such as Pininfarina, ŠKODA, and Volkswagen on digitalization, transformation, and business innovation. Combined design thinking, technology strategy, and business model development.

Oct 2018 - Oct 2021
Berlin, Germany

Managing Director

iconmobile (icon group)

Position summary
Managing Director at iconmobile (icon group)
Industries
Information Technology
Professional Services
Business areas
Investments and M&A
Product Development
Strategy

Led an international innovation company with full P&L responsibility. Developed digital products and services (hardware & software) for clients such as Deutsche Bahn, VW, BMW, and Mercedes.

Increased revenue from 6 Mio. to 9,5 Mio. Euro and doubled profit margins from 12% to over 25%. Scaled the team from 25 to 50+ employees across strategy, design, software, and hardware. Built a new business unit with a 30 Mio. Euro Venture Fund.

Turned one-time clients into long-term partners and initiated 3 client spin-offs.

Jan 2018 - Sep 2018
Berlin, Germany

Senior Director Business Development & Innovation

Self-employed / Beyondata

Position summary
Senior Director Business Development & Innovation at Self-employed / Beyondata
Industries
Information Technology
Professional Services
Business areas
Product Development
Sales
Strategy

Built a data-driven consulting business strategically, covering client acquisition, product development, and organizational structure. Scaled the team from 2 founders to 15 employees.

Mar 2016 - Dec 2017
Prague, Czech Republic

Senior Director / Head of Strategy, Analytics & Innovation

Publicis Group (for ŠKODA)

Position summary
Senior Director / Head of Strategy, Analytics & Innovation at Publicis Group (for ŠKODA)
Industries
Advertising
Automotive
Business areas
Business Intelligence
Product Development
Strategy

Led strategy for ŠKODA's global lead agency. Team of 30 employees, 5 million euros budget, 27 local markets. Strategic initiatives in e-mobility, digital strategy and product innovation. Bridged the gap between global HQ and local teams.

Apr 2011 - Feb 2016
Berlin, Germany

Head of Strategy, Data & Innovation (Business Unit Lead / Management Board)

diffferent (SYZYGY Group)

Position summary
Head of Strategy, Data & Innovation (Business Unit Lead / Management Board) at diffferent (SYZYGY Group)
Industries
Advertising
Business areas
Business Intelligence
Strategy

Founded a new Data & Business Intelligence business unit and scaled it from 0 to 2 million euros in revenue in 1.5 years. Built the team from 0 to 10+ employees and won 15+ clients. Combined data and strategic thinking to develop a new service offering.

Oct 2008 - Mar 2011
Nuremberg, Germany

Strategy Manager User Research & Data Analytics

Icon Added Value (Kantar/WPP)

Position summary
Strategy Manager User Research & Data Analytics at Icon Added Value (Kantar/WPP)
Industries
Advertising
Business areas
Business Intelligence
Research and Development
Strategy
  • Conducted qualitative and quantitative user research studies to gain insights into brands and strategies
  • Developed brand strategies for major clients such as VW, Audi, IKEA, Rügenwalder

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Professional Services, Information Technology, Automotive, Banking and Finance, and Real Estate.

Advertising
Professional Services
Information Technology
Automotive
Banking and Finance
Real Estate
Profile match chart

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Strategy, Product Development, Business Intelligence, Sales, Investments and M&A, and Research and Development.

Strategy
Product Development
Business Intelligence
Sales
Investments and M&A
Research and Development
Profile match chart

Summary

I take on operational responsibility when organizations need to become faster, more efficient, and more scalable.

Over the past 15 years, I have built business models, scaled teams, and taken on operational responsibility, including P&L, as a managing director and executive leader. I have developed organizations from 25 to 50+ employees, increased revenue, and created structures that enable sustainable growth.

My focus is on turning strategy, product, technology / AI, and organization into effective systems—not as concepts, but through execution.

Specifically, I work on the key levers:

  • Building and scaling organizations, processes, and teams
  • Turning strategy into operational management and measurable results
  • Developing digital products and business models (including pricing & go-to-market)
  • Using technology and AI to improve processes and decision-making

I take a hands-on approach, take responsibility, and focus on operational execution.

My background: brand and strategy consulting (Kantar/WPP), building data-driven business units, global strategy work at ŠKODA Headquarter, and managing an international innovation consultancy.

Today, I work as an Interim Executive and Advisor and am open to an operational leadership role with clear responsibility for results (COO / General Management).

Skills

  • Organizational Development
  • Product & Service Innovation
  • Artificial Intelligence
  • Digital Transformation
  • Change Management
  • Business Development
  • Market Growth & Expansion
  • Leadership
  • Business Model Innovation
  • Agile Project Management
  • Business Operations

Languages

German
Native
English
Advanced
Spanish
Advanced
French
Advanced

Education

Oct 2003 - Sep 2007

Hochschule Harz & Southern Denmark University

Diplom & Bachelor · Esbjerg, Denmark

Statistics

Experience

Total positions 8
Experience in Advertising 9 y
Avg length 2 y 2 m
Longest experience 4 y 10 m

Global experience

Countries worked in 2 (Germany, Czech Republic)
Primary country Germany

Expertise

Recent roles Interim Executive (COO / Operations / Strategy) I Scaling & Transformation, Head of Berlin Office & Executive Director, Freelance Consultant
Main industries Advertising, Professional Services, Information Technology
Main business areas Strategy, Product Development, Business Intelligence

Qualifications

Highest degree Bachelor
Member since
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Frequently asked questions

Have questions? Find more information here.

Denny is based in Berlin, Germany.

Denny speaks the following languages: German (Native), English (Advanced), Spanish (Advanced), French (Advanced).

Denny has at least 18 years of experience. During this time, Denny has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 2 years and 3 months. Note that Denny may not have shared all experience and actually has more experience.

Based on recent experience, Denny would be well-suited for roles such as: Interim Executive (COO / Operations / Strategy) I Scaling & Transformation, Head of Berlin Office & Executive Director, Freelance Consultant.

Denny's most recent position is Interim Executive (COO / Operations / Strategy) I Scaling & Transformation at Freelance.

In recent years, Denny has worked for Freelance, The Nunatak Group, and Self-employed.

Denny is most experienced in industries like Advertising, Professional Services, and Information Technology. Denny also has some experience in Automotive, Banking and Finance, and Real Estate.

Denny is most experienced in business areas like Strategy, Product Development, and Business Intelligence. Denny also has some experience in Sales, Investments and M&A, and Research and Development.

Denny has recently worked in industries like Professional Services, Banking and Finance, and Real Estate.

Denny has recently worked in business areas like Product Development, Strategy, and Sales.

Denny holds a Bachelor from Hochschule Harz & Southern Denmark University.

Denny is immediately available full-time for suitable projects.

Daily rate distribution

0% 25% 50% 75% 100%
10% of experts charge less than €480 per day.
30% of experts charge between €480 and €640 per day.
40% of experts charge between €640 and €800 per day.
20% of experts charge €960 or more per day.
<€480 €480-​640 €640-​800 €960+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Daily rate avg. 680 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

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Rate comparison chart
Median rate 660 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 6 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.