Denny Münchow - Senior Expert Innovation, Strategy & AI
Experience
Senior Expert Innovation, Strategy & AI
Freelance
- Advising clients on product and service innovation, AI strategy and implementation, business models and market growth, as well as transformation and change management
- Organizational development
Catalyst
The Circularity Hub (NEEW Ventures)
- Founding member of the Circularity Hub in Berlin, focusing on new business ideas around the circular economy
Investor
Tiger Träger
- Investor and active member at Tiger Träger
Head of Berlin Office & Executive Director
The Nunatak Group
- Established the Berlin office of the consulting firm Nunatak
- Client acquisition, team building, project management, network development, marketing/PR, content development of the location, as well as finance and administration
- Managed clients from the private and public sectors
- Focus areas: Business development, product innovation, digital transformation, business model innovation, organizational development, and sustainability
Freelance Consultant
Self-Employed
- Consulting on digitalization, transformation, and business field innovation for clients like Pininfarina, ŠKODA, and Volkswagen
Managing Director
iconmobile (icon group)
- Redefined the organization structure and grew the team from 25 to over 50 across strategy, design, software and hardware
- Developed and implemented a unified corporate strategy including brand strategy and service/product offering in Germany, the USA and China
- Established a new organizational unit with a €30 million venture fund
- Had full P&L responsibility for €9.5 million revenue in Germany
- Increased revenue from €6 million in 2018 to €9.5 million in 2021
- Reduced overhead costs while ensuring and improving services
- Doubled profit margins from 12% in 2018 to an average of over 25% in 2021
- Built long-term partnerships from former one-off clients and founded 3 client spin-offs
- Worked with clients like Deutsche Bahn, VW Group, MOIA, BMW, Mercedes on experience design, product and service innovation, and digital business transformation
Freelance Consultant
Self-Employed
- Provided freelance and interim management in product development, product management, product and service innovation, and operations management
- Helped scale the team from 2 founders to 15 employees
- Set up professional internal structures, processes and toolchains
- Facilitated multiple product iterations to achieve product-market fit for a software product
Head of Strategy (Management Board)
Publicis Group (for ŠKODA)
- Led strategy in an integrated team with ŠKODA's marketing and strategy department
- Managed the strategy and account department, growing the team to 30
- Responsible for the strategy and account budget of over €5 million per year
- Designed and expanded client relationships sustainably
- Represented HQ strategy in conferences with up to 200 participants across 27 local markets
- Oversaw the development of about 15 product and 2 brand campaigns, including communication strategy, media planning and digital activation
- Defined strategic direction and initiatives in e-mobility, digital strategy and product innovation
Head of Strategy, Data & Innovation (Business Unit Lead / Management Board)
diffferent (SYZYGY Group)
- Advised clients on brand and innovation strategy, and data analytics
- Created and set up a new Data & Business Intelligence division to quantify and manage brand performance
- Expanded service offerings by combining data analytics with strategic thinking, winning more than 15 clients
- Increased revenue from €100,000 to over €2 million within 1.5 years
- Built a team from scratch to over 10 members
- Developed a completely new modular service/product offering
Strategy Manager User Research & Data Analytics
Icon Added Value (Kantar/WPP)
- Conducted qualitative and quantitative user research studies to gain insights on brands and strategies
- Developed brand strategies for major clients like VW, Audi, IKEA, Rügenwalder
Industry Experience
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Experienced in Advertising, Professional Services, Banking and Finance, Automotive, and Information Technology.
Business Area Experience
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Experienced in Strategy, Product Development, Business Intelligence, Marketing, Research and Development, and Investments and M&A.
Summary
15+ years of experience in innovation, AI, transformation, product & service development, and strategy - both in operational management and consulting. Proven success in leading & scaling teams.
Curious, driven, solution-oriented, believes in the power of the team with an action-oriented "hands-on" mentality.
Skills
- Organizational Development
- Product & Service Innovation
- Artificial Intelligence
- Digital Transformation
- Change Management
- Business Development
- Market Growth & Expansion
- Leadership
- Business Model Innovation
- Agile Project Management
- Business Operations
Languages
Education
Hochschule Harz & Southern Denmark University
Diploma & Bachelor · Esbjerg, Denmark
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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