Nicolás Widera-Interim consultant for communication and marketing services; freelance project leader and project manager
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Experience
Interim consultant for communication and marketing services; freelance project leader and project manager
Freelance
- Agencies: Aimaq & Stolle, Aperto (IBM iX), Antoni, Axel Springer Corporate Solutions, BRANDS ON MARS, Deepblue Networks, Freunde des Hauses, GERLACHHARTOG, GGD Mullen Lowe, GTB Germany (VMLY&R), GUD.berlin, Hello White Parrot, Interone, Jung von Matt, Kulturprojekte Berlin, MACKAT, Neteye (Yours Truly), Ogilvy & Mather, rethink/C3, Ressourcenmangel, Scholz & Friends, Serviceplan One, Shanghai.Berlin, Wunderman, wirDesign, zweimaleins (Saatchi & Saatchi Pro)
- Companies: Bringmeister - partner of EDEKA, DIN MEDIA (Beuth Publishing), eprimo, GLOBUS Markthallen, Miles & More/Lufthansa, MOIA, VDA – German Association of the Automotive Industry, VIP Services Frankfurt
- Roles: Client Service Director, unit head, account director, account manager, project manager, product owner, brand manager, senior marketing manager, marketing officer
Senior Consultant
Kolle Rebbe (Accenture Song)
- Clients: Google, YouTube, Volkswagen Group, Gauloise
Account Manager
HEIMAT Berlin
- Client: Hornbach
Account Manager
Scholz & Friends
- Client: Adler Modemärkte
Junior Project Manager
Jung von Matt/Spree
- Clients: Kabel Deutschland, Berliner Morgenpost
Industry Experience
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Experienced in Advertising, Automotive, Media and Entertainment, and Retail.
Business Area Experience
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Experienced in Marketing and Project Management.
Summary
- over 20 years experience in advertising, communication and marketing on the agency and corporate side
- several years of project management and leadership experience with own team and budget responsibility
- development of strategy, analysis and concepting as well as process optimization and KPI monitoring
- analytical thinking and structured way of working
- hands-on mentality
- planning, organizing and operational handling as central project leader
- managing service departments, vendors and partners
- very experienced in stakeholder management and as interface communicator
- solid know-how in marketing and communication (online-offline), social media content and integrated communication
- a lot of campaign and production experience (photo shoots and video)
- experience in implementing projects in CMS and websites
- very good understanding of software technologies
- professional in classic project management (waterfall) and agile methods (Scrum, OKR)
- skilled in new business and new business project implementation
Skills
Operating Systems: Os X, Windows
Office: Word, Pages, Excel, Numbers, Powerpoint, Keynote
Administration: Easy Job, Brandocean, Proad, Projektron, Agentur Office
Graphics: Photoshop, Indesign, Affinity Photo, Affinity Publisher
Programming Languages: Xhtml, Css
Content Management Systems / Cms: Opencms, Wordpress, Hybris, Django, Ez (Ibexa), Magnolia
Ai Tools: Perplexity (Research), Gamma (Presentations), Chatgpt (Content Creation), Canva (Design)
Brand Management: Frontify, Wirhub
Online Shop System: Magento
Crm Tool: Optivo
Tracking: Google Analytics, Webtrekk, Etracker, Tableau
Ticketing System: Jira
Documentation, Wiki: Confluence, Mediawiki
Project Management: Asana, Projectplace, Slack, Miro, Ms Project, Mural
Languages
Education
University of the Arts
Diploma in Communication Management, Social and Business Communication · Social and Business Communication, GWK · Berlin, Germany · 1.0
Gymnasium Kreuzheide
Abitur · High school diploma · Wolfsburg, Germany · 1.7
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