Ina Gross-Bajohr - PR, Marketing and Journalism Freelancer

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Demmin, Germany

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Experience

Oct 2004 - Present

22 years

Freelancer in PR, Marketing and Journalism

Ina Gross-Bajohr . Text + PR

Creation of press, specialist and advertising texts (print, online, social media, film)
Creating distribution lists, editorial contacts, media planning
Strategy and campaign planning, concept development, consulting & support
Project management
Event organization (press conferences, symposiums and congresses)
SEO-optimized informational texts for Takevalue, Darmstadt
IT whitepapers for STACKIT
SEO-optimized editorials and guide texts for Havas, Hamburg, as well as blog posts for L'Oréal, Garnier, Maybelline, NYX, Tchibo
Copywriter for video scripts and mailings for FID Verlag, Bonn
Webinars and interviews in the area of stock market newsletters, health guides, home & garden
Freelance author for ComputerBild: features, interviews, profiles, TV Movie
Company profiles and guide texts for Die Rheinpfalz LandGenuss

Oct 2003 - Sep 2004

1 year

Cologne, Germany

Press spokesperson

TRANSFLOW Informationslogistik AG

Responsible for organizing and coordinating the press and public relations department
Creating press and advertising texts
Maintaining editorial contacts
Media planning
Trade fair planning, execution and follow-up
Managing the website

Oct 2002 - Sep 2003

1 year

Karlsruhe, Germany

Senior PR consultant

G+H Graphics GmbH

Setting up the PR & Marketing department
Conceptualizing and implementing the corporate identity
Independent project management
Developing and maintaining press databases

Sep 2000 - Sep 2002

2 years 1 month

Karlsruhe, Germany

PR consultant

Art Crash GmbH

Concept, strategy planning and presentation
Independent client consulting and support in IT and biotechnology
Copywriting for all journalistic and advertising text types

Jan 2000 - Dec 2000

1 year

Marburg, Germany

Freelance contributor

Marburger Neue Zeitung

Cologne, Germany

Freelance PR Lead

Angela Liedler GmbH

Agency for pharma communication

Managed clients:

Merz
Lilly

Cologne, Germany

Senior freelance project manager

Healthcrowd

Agency for pharma communication

Managed clients:

AstraZeneca
Janssen Cilag

Senior freelance communications

Piabo

Consultant for medical writing and PR in a PR agency
Employer branding

Managed clients:

Dr. Ausbüttel
Doktor.de

Trier, Germany

Copywriter/PR

brandtec GmbH

Agency for financial communication

Managed clients:

Commerz Real
Patrizia Grundinvest
Hamburg Trust
Nobis Invest

Krefeld, Germany

Senior freelance project manager

meusel gs-healthcare

Medical writing, PR, and copywriting in an agency for pharma communication

Managed clients:

Cinogy
Norgine
Daiichi Sankyo

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Media and Entertainment, Information Technology, and Biotechnology.

Advertising

Media and Entertainment

Information Technology

Biotechnology

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Strategy, and Project Management.

Marketing

Strategy

Project Management

Skills

Creation Of Press, Specialist And Advertising Texts (Print, Online, Social Media, Film)
Creating Distribution Lists, Editorial Contacts, Media Planning
Strategy And Campaign Planning, Concept Development, Consulting & Support
Project Management
Event Organization (Press Conferences, Symposiums And Congresses)

Languages

German

Native

English

Intermediate

Education

Oct 1988 - Jun 1999

Philipps University of Marburg on the Lahn

Magistra Artium · Modern German literature and media studies, political science · Marburg, Germany · good (1.76)

Aug 1974 - Jun 1987

State Cooperative Comprehensive School Bad Bergzabern

General university entrance qualification · Bad Bergzabern, Germany

Statistics

Experience

Total positions 10

Experience in Advertising 23 y

Avg length 2 y 8 m

Longest experience 21 y 11 m

Global experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Freelancer in PR, Marketing and Journalism, Press spokesperson, Senior PR consultant

Main industries Advertising, Media and Entertainment, Information Technology

Main business areas Marketing, Strategy, Project Management

Qualifications

Highest degree Master

Profile

Member since

September 2025

Last update

November 2025

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Frequently asked questions

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Ina is based in Demmin, Germany and can operate in on-site, hybrid, and remote work models.

Ina speaks the following languages: German (Native), English (Intermediate).

Ina has at least 27 years of experience. During this time, Ina has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 5 years and 4 months. Note that Ina may not have shared all experience and actually has more experience.

Based on recent experience, Ina would be well-suited for roles such as: Freelancer in PR, Marketing and Journalism, Press spokesperson, Senior PR consultant.

Ina's most recent position is Freelancer in PR, Marketing and Journalism at Ina Gross-Bajohr . Text + PR.

In recent years, Ina has worked for Ina Gross-Bajohr . Text + PR.

Ina is most experienced in industries like Advertising, Media and Entertainment, and Information Technology. Ina also has some experience in Biotechnology.

Ina is most experienced in business areas like Marketing, Strategy, and Project Management.

Ina has recently worked in industries like Advertising and Media and Entertainment.

Ina has recently worked in business areas like Marketing, Project Management, and Strategy.

Ina holds a Master in Modern German literature and media studies, political science from Philipps University of Marburg on the Lahn.

The availability of Ina needs to be confirmed.

Daily rate distribution

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<€800 €800-1200 €1600+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

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Daily rate avg. 867 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

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Median rate 920 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 7 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.