Horst (Michael) Häring-Consulting & Communications

Check rate
Experience
Organizational Developer, Mediator, Facilitator, Team Developer, Coach
International system supplier, (Tier 1) body, chassis, engineering
- at several plants / headquarters / HQ (Germany, Poland, Czech Republic)
Sales Manager Asia / Pacific
Automotive manufacturer
- Role: responsibility for all markets in the region (21 countries, 14 importers) (incl. sales staff development)
- Success: increased revenue by 50% in 2 years
Tasks:
- Validation of importers, if needed replacement and new appointments
- Visited all importers / dealers in the area of responsibility, reporting on market presence, market shares, product mix, CI, costs, complaints, EBIT
- For key dealers, the following was carried out: analysis of business processes in the dealership between departments (sales > back office, repair reception, workshop, spare parts, accessories)
- Negotiation of annual business plans (sales & service, marketing support from the factory)
- Improved cooperation / team development between the sales, service, and spare parts departments
- Conducted customer forums to determine the current service quality of the dealers and derive a development plan from it. Goal: acquiring new customers / customer retention
- Joint development of new service offerings for importers / dealers (sales of new and used cars, service, accessories) Goal: acquiring new customers / customer retention
- Development of training measures for all customer-facing employees
- Conducted annual importer & dealer events to recognize outstanding performance in revenue, growth, and customer satisfaction
- Conducted driving and safety training
- Staff development / training for sales managers and salespeople (with interpreters)
- Organized the annual importer conference in Germany
Vice President EMEA
Automotive supplier Tier 2 - workshop diagnostic systems
- Role: building competence workshops in Europe, responsibility for sales, Korea
- Organization & participation in trade fairs / own exhibition stands
Head of Sales Continental Europe (Sales & After Sales)
Automotive supplier UK Ltd.
Innovative manufacturer (cars / trucks - marine)
- Role: acquiring new customers, building a sales network in Germany, Europe, Asia, OEM manufacturers / importers (e.g. KIA Europe) dealer workshop / service area organized & carried out in-house trade fairs
- Success: sales & service partners in Germany / building own logistics center
Senior Consultant Business Development Europe
Automotive supplier, company specialized in catalyst technology
- Role: market analysis, strategy development & concept for market entry in D-A-CH organization & participation in trade fairs and congresses
- Success: confirmed partnerships with OEMs, authorities, service providers
Moderator C-Level / Industry Association
Optics industry association, supervisory board, business association, executive committee
- Task: moderation of meetings / leading workshops / preparation, execution, follow-up
Project Manager
Bakery chain founded in 1688
Reorganization - realignment
- Task: analysis of all branches, adjustment of the business strategy, support with operational implementation in the branches, introduction of profit centers per branch, 70 branches, 600 employees
- Success: after the successful realignment, the company was sold.
Strategy Consulting Project Manager
Global car manufacturer
- Task: reorganization of the global sales organization, analysis, concept development, repositioning, implementation
- Task: strategic review of all global CKD / SKD plants, analysis, markets with potential, import/export tariffs / import rules, customs duties
Consultant – organizational advisor, management for/in Asia, sales
Compressor manufacturer
- Task: managing director - annual strategy workshops & individual measures, team-building events – 7 branches (Thailand, Korea, Japan, China, Singapore, Malaysia, Philippines)
- first-level managers leadership training & workshops - ongoing (Hong Kong, China, Japan, Korea, UAE, Singapore, Philippines, Indonesia, Malaysia, India, Thailand)
- Success: 15 years of project duration with continuous growth in the regions
- Client: compressor manufacturer, (approx. 9,000 employees, €1 billion revenue)
International cosmetics and wellness brand
Network marketing - cosmetics and wellness products
- Task: acquiring and building my own sales team through customer events, e-commerce, web shop
- Success: building my own sales structure – with up to 212 people
Head of Sales (Strategy & Execution)
International trade fair company, approx. 1,200 employees, approx. €350 million revenue
- Task: Establishment of a new trade fair format / leading trade fair, customer acceptance of the new fair date, leadership & development of the sales team (14 employees), KAM
- Success: Acquired 23 new exhibitors with the team for the leading trade fair,
International Consultant for Products & Quality / Retail
International premium fashion label / fashion brand
- Task: Organizational & people development, sales / product training for quality & care, coaching-on-the-job for sales employees (translator for certain countries)
- Regions: Germany, Europe, Middle East (GCC), Asia (Korea, Japan, China, Hong Kong, Singapore, Malaysia, Thailand, Indonesia, Vietnam, Turkey, UAE)
- Success: Revenue growth in all markets, 5-year assignment – up to 2 times per year
Key Account Manager - New Technologies (HEV, BEV, H2) Components
International automotive supplier, Tier 2 (assignment extended 4 times)
- Task: Acquisition of new customers, acquisition of new projects with existing customers
- Success: €500 million project initiation, LOI signed (over 7 years)
- Success: Meeting with technical board + first management level (13 people) - automotive OEM in Italy
Management Continental Europe (Sales & After Sales)
Truck supplier UK Ltd.
Start-up / innovative product > truck trailer
- Task: Acquisition / building up dealers & service partners in Germany, Japan
- Organization & participation in trade fairs / own exhibition stands
- Success: Acquisition / building up key accounts (14) and service partners in Germany
Managing Director / later also shareholder
Laboratory Chemicals LLC
- Task: New company setup / building a trading company for laboratory chemicals, GCC region and Asia, management (strategic & operational)
- Organization & participation in trade fairs e.g. ArabLab / own exhibition stands
- Success: Successfully sold the company after 4 years.
Sparring partner
international fashion, wholesale/retail, e-commerce - web shop
Supporting the generational change / acquiring new fashion brands
- Task: Sparring partner / generational change / transformation, acquiring fashion brands
- Success: Successful generational change, 3 new fashion brands successfully acquired,
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Automotive.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Human Resources, Operations, Strategy, Customer Service, Project Management, and Sales.
Skills
- Thorough Onboarding Through Strong Process Understanding (Over 20 Industries)
- Goal-Oriented And Focused On Increasing Margins, Market Share, Revenue, And Reducing Costs.
- Building New Business Areas, Including Successful Market Launches As Well As Opening Up International Markets
- Streamlining Or Transforming Existing Organizations
- Developing Go-To-Market Strategies And Turning Them Into Practice Quickly, Cross- And Up-Selling
- Designing Employee Development And Retention Strategies And Implementing Them
- Targeted Building And Maintaining Strong International Relationships With Customers, Suppliers, Service Providers (Internal + External)
- Willingness To Take Responsibility And Make Decisions.
- International Experience In B2b / B2c Areas (Business Development, Sales, Customer Service)
Languages
Statistics
Experience
Global experience
Expertise
Profile
Frequently asked questions
Have questions? Find more information here.
Horst is based in Maintal, Germany and can operate in on-site, hybrid, and remote work models.
Horst speaks the following languages: German (Native), English (Advanced).
Horst has at least 13 years of experience. During this time, Horst has worked in at least 2 different roles and for 2 different companies. The average length of individual experience is 7 years and 7 months. Note that Horst may not have shared all experience and actually has more experience.
Based on recent experience, Horst would be well-suited for roles such as: Organizational Developer, Mediator, Facilitator, Team Developer, Coach, Sales Manager Asia / Pacific, Vice President EMEA.
Horst's most recent position is Organizational Developer, Mediator, Facilitator, Team Developer, Coach at International system supplier, (Tier 1) body, chassis, engineering.
In recent years, Horst has worked for International system supplier, (Tier 1) body, chassis, engineering.
Horst is most experienced in industries like Automotive.
Horst is most experienced in business areas like Human Resources, Operations, and Strategy. Horst also has some experience in Customer Service, Project Management, and Sales.
Horst has recently worked in industries like Automotive.
Horst has recently worked in business areas like Human Resources, Operations, and Strategy.
Horst is immediately available full-time for suitable projects.
Daily rate distribution
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Average rates for similar positions
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Calculated based on our freelancers’ daily rates as of 26 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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