Elizabeth Johnson-Senior Product Marketing
Check rate
Experience
Senior Product Marketing
Usercentrics | Parloa | Gini
- Delivered product marketing strategies that drove enterprise product launches across global markets.
- Provided actionable customer insights to guide product development and inform roadmap planning.
- Created compelling value propositions and sales enablement materials, driving revenue growth.
Product Marketing Team Lead
Ryte GmbH
- Led go-to-market efforts, resulting in increased product adoption and sales in enterprise B2B markets.
- Aligned cross-department strategies with business goals, enhancing collaboration across Product, Sales, and Customer Success.
- Designed and implemented sales enablement resources, improving team efficiency and closing rates.
Product Marketing Team Lead
Usercentrics GmbH
- Re-launched a core product with a new GTM strategy, boosting customer engagement and retention.
- Partnered with product and customer success teams to translate market insights into feature updates.
- Led the creation of marketing campaigns and sales tools that drove lead generation and revenue.
E-Commerce Specialist
CARFAX Europe
- Delivered localized go-to-market plans for multiple markets, driving new market penetration.
- Conducted competitor analysis and market research to inform product development.
- Created impactful digital content and value propositions tailored for B2B audiences.
Digital Media Administrator
EM Group
- Executed product marketing campaigns across international markets, driving sales growth and brand awareness.
- Developed and optimized value propositions for digital promotions, newsletters, and multi-channel campaigns.
Account Executive
Publicis Groupe
- Managed multi-channel campaigns for key clients, ensuring strategic alignment with business goals.
- Acted as a trusted consultant, strengthening client relationships and delivering measurable marketing results.
- Oversaw brand relaunches and product marketing campaigns, ensuring timely execution and quality deliverables.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Advertising, and Automotive.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Product Development, Sales, and Business Intelligence.
Summary
I am a motivated international B2B SaaS product marketer passionate about making an impact on products and customers through the power of product marketing!
Skills
- Product Marketing Strategy
- Product Launches
- Sales Enablement
- Go-To-Market Strategies
- Value Propositoning
- Market Research
- Content Creation
- Project Management
Languages
Education
Texas Tech University
Bachelor of Arts, Advertising · Advertising · Lubbock, United States
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Elizabeth is based in Munich, Germany.
Elizabeth speaks the following languages: English (Advanced), German (Intermediate), Spanish (Elementary).
Elizabeth has at least 10 years of experience. During this time, Elizabeth has worked in at least 5 different roles and for 6 different companies. The average length of individual experience is 2 years and 8 months. Note that Elizabeth may not have shared all experience and actually has more experience.
Based on recent experience, Elizabeth would be well-suited for roles such as: Senior Product Marketing, Product Marketing Team Lead, E-Commerce Specialist.
Elizabeth's most recent position is Senior Product Marketing at Usercentrics | Parloa | Gini.
In recent years, Elizabeth has worked for Usercentrics | Parloa | Gini, Ryte GmbH, and Usercentrics GmbH.
Elizabeth is most experienced in industries like Information Technology, Advertising, and Automotive.
Elizabeth is most experienced in business areas like Marketing, Product Development, and Sales. Elizabeth also has some experience in Business Intelligence.
Elizabeth has recently worked in industries like Information Technology.
Elizabeth has recently worked in business areas like Marketing, Sales, and Product Development.
Elizabeth holds a Bachelor in Advertising from Texas Tech University.
The availability of Elizabeth needs to be confirmed.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 28 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Similar freelancers
Discover other experts with similar qualifications and experience
Kerstin Pede
Peer Wiesner
Gabriele Caracausi
Markus Feigelbinder
Björn Eberhardt
John Craig
Manfred Simon
Philip Ehlers
Silke Kustermann
Armin Iskander
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Senior Product Marketing
Stefan Manahl
Sahra Hainke
Jens Sander
Artur Schmalz
Brigitte Kütscher
Corinna Picker
Ralph Strobel
Florian Dieterle
Tiffany Hart
Kimia Schneider
Nearby freelancers
Professionals working in or nearby Munich, Germany
Franz Bauer
Thomas Müller
Ferhat Göçer
Antje Gabert
Lukas Noska
Karen Manukyan
Tom Gufler
Michael Appel
Ajay Kumar Deekonda
Marco Steidel
