Diana Fölsch
Sole Entrepreneur
Experience
Sole Entrepreneur
allerhandmeer.com
- Online marketing and digital consulting for companies
- Designing and implementing sales and communication strategies
- Using AI-driven tools to optimize processes and analyze data
Senior Professional Digital Transformation
SIXT SE
- Planning and initiating the digitalization of administrative offense processes with authorities
- Coordinating between internal departments and external partners
- Supporting the implementation of strategic digitalization projects
- Using HubSpot, Notion, ChatGPT, Google Ads, Meta Business Suite, and MS 365
- Developing and implementing digital projects, creating pricing strategies, and conducting market analyses
Digitalization Consultant
Chamber of Commerce and Industry Rostock
- Advising companies on digital processes and business models
- Planning and conducting hybrid events and workshops
- Setting up and leading the Digitalization Committee of the Chamber
- Leading teams, managing budgets, and driving successful outcomes through good communication and structured processes
- Expertise in process digitalization, AI-driven analysis, automation, and data interpretation
Project Manager Part-time
DIGIWERFT GmbH
- Developing products, pricing strategies, and market analyses in the SaaS language sector
- Supporting software rollouts and client projects (including HubSpot)
- Contributing to company development, presentations, and pitches
- Clear structures, honest communication, and taking responsibility as guiding principles
Head of Online Marketing
LUPCOM media GmbH
- Leading the online marketing department and managing internal projects
- Budget and campaign responsibility in the digital environment
- Optimizing processes and introducing new marketing tools
Industry Experience
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Experienced in Information Technology, Advertising, Government and Administration, Media and Entertainment, and Automotive.
Business Area Experience
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Experienced in Marketing, Project Management, Product Development, Business Intelligence, Strategy, and Information Technology.
Summary
Hi, I'm Diana, born in '86, someone who loves rolling up my sleeves, organizing, and bringing ideas to life. Digitalization, online marketing, and communication have been part of my journey since my time on the AIDA ships. There I saw the world and learned how closely technology and culture can be intertwined. I later brought a lot of what I experienced on the go into my own projects and digital ideas.
I work at the intersection of communication, digitalization, and entrepreneurship. With my sole proprietorship, I support companies in the B2B and B2C sectors with their online presence. I plan and manage marketing activities, collaborate with freelancers for Google Ads, and use digital tools to improve campaigns based on data.
In recent years, I have developed and implemented digital projects, created pricing strategies, conducted market analyses, and supported clients in introducing software solutions. I led teams, managed budgets, and learned how effective communication and structured processes can enable successful outcomes.
My self-employment gave me the flexibility I needed during a challenging phase of life to balance work and responsibilities. Today, my focus is back on a permanent role where I can contribute my experience over the long term and build something together with others.
I like clear structures, honest communication, and people who want to make a difference. Learning, trying out new things, and taking responsibility belong together for me.
Themes that interest me: Online Marketing | E-Commerce | Digital Communication | Project Management | Data-driven Decisions | Sustainable Entrepreneurship
Skills
- Hubspot
- Notion
- Chatgpt
- Google Ads
- Meta Business Suite
- Ms 365
- Process Digitalization
- Ai-driven Analysis
- Automation
- Data Interpretation
- Business Development
- Online Marketing
- Digitalization
- Market Analysis
- Project Management
- Strong Communication Skills
- Analytical Thinking
- Organizational Talent
- Initiative
- Team Orientation
- Networking Skills
Languages
Education
University of Rostock
Bachelor of Arts · Sociology and English/American Studies · Rostock, Germany
Primary School + Gymnasium in Rövershagen
Abitur · Rövershagen, Germany
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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