Cedric D.-Growth & Performance Marketing Consultant
Check rate
Experience
Marketing Consultant
CD Digital Marketing Consulting
- Full-funnel acquisition: Develop and optimize paid media, landing pages, CRM follow-up and tracking for B2B and consumer businesses.
- Lead generation: Generated 539 finance inquiries; reduced CPL from €600 to €150 and improved qualified lead share from 30% to 60%.
- Creative & strategy: Build creative briefs and testing roadmaps; advise founders and marketing leaders on growth priorities.
- Tracking & CRM: Implement GA4, GTM, Conversions API and reporting to connect media performance with lead quality.
- Recruiting & events: Delivered 312 applications and 5 hires at €980 per hire; generated 31 event bookings at 7.8x ROAS.
Senior Marketing Manager
WEVENTURE
- Client strategy: Translated business goals into paid acquisition, customer journey and conversion plans.
- Account delivery: Coordinated paid media and creative specialists; presented performance insights and client recommendations.
Marketing Consultant / Performance Marketing Manager
RCKT.
- Paid media & CRO: Developed and optimized Google and paid social campaigns; identified audience, creative and landing-page bottlenecks.
- Strategic consulting: Combined market research, CRM recommendations and performance data into client roadmaps.
Product Marketing Manager
Universal Units
- Product & acquisition: Supported positioning and go-to-market across paid social, PPC, YouTube and email.
- CRM & conversion: Implemented HubSpot and improved customer journeys, contributing to a 250% conversion-rate improvement and 45% revenue growth.
Business Development Manager
Opinary
- Sales enablement: Researched target accounts, developed pitch materials and improved prospect data and follow-up processes for an audience engagement platform.
Digital Marketing Consultant / Performance Marketing Manager
Universal Music Group
- Entertainment marketing: Supported artist and release campaigns through paid media planning, audience analysis, reporting and presentations.
Business Development Intern
EDEKA DIGITAL
- Digital business development: Contributed market research, strategic pitch materials and campaign analysis to digital growth initiatives.
Controlling Intern
Ogilvy
- Campaign controlling: Supported budget and performance analysis, market research, reporting and pitch preparation.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Information Technology, Advertising, and Media and Entertainment.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Sales, and Finance.
Summary
I build customer acquisition systems across paid media, creative testing, landing pages and CRM. With 8+ years in growth and performance marketing, I connect campaign execution with qualified leads, conversion and commercial outcomes.
Skills
- Paid Acquisition & Full-Funnel Strategy: Meta, Google, Tiktok, Linkedin And Youtube Ads; Account Architecture, Audiences, Budgets And Campaign Optimization.
- Creative Direction & Conversion: Ad Concepts, Hooks, Copy And Testing Roadmaps; Landing Pages, Offer Design, Lead Qualification And Customer Journeys.
- Measurement, Tracking & Analytics: Meta Pixel, Conversions Api, Ga4, Gtm And Looker Studio; Crm Integration And Reporting On Lead Quality And Pipeline.
- Meta Ads
- Google Ads
- Tiktok Ads
- Ga4
- Gtm
- Conversions Api
- Looker Studio
- Hubspot
- Shopify
- Make
- Figma
- Canva
- Customer Acquisition
- Lead Generation
- Creative Testing
- Conversion Optimization
Languages
Education
ESM Academy
B.Sc. · Business Administration / Marketing · Nuremberg, Germany
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Cedric speaks the following languages: German (Native), English (Advanced), Spanish (Elementary).
Cedric has at least 8 years of experience. During this time, Cedric has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 1 year and 1 month. Note that Cedric may not have shared all experience and actually has more experience.
Based on recent experience, Cedric would be well-suited for roles such as: Marketing Consultant, Senior Marketing Manager, Marketing Consultant / Performance Marketing Manager.
Cedric's most recent position is Marketing Consultant at CD Digital Marketing Consulting.
In recent years, Cedric has worked for CD Digital Marketing Consulting, WEVENTURE, and RCKT..
Cedric is most experienced in industries like Professional Services, Information Technology, and Advertising. Cedric also has some experience in Media and Entertainment.
Cedric is most experienced in business areas like Marketing, Sales, and Finance.
Cedric has recently worked in industries like Professional Services and Advertising.
Cedric has recently worked in business areas like Marketing.
Cedric holds a Bachelor in Business Administration / Marketing from ESM Academy.
The availability of Cedric needs to be confirmed.
Similar freelancers
Discover other experts with similar qualifications and experience
Jens S.
Artur S.
Peer W.
Gudrun A.
Torben S.
Michael T.
Roxana B.
Daniel R.
Markus K.
Ralf G.
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Marketing Consultant
Julia W.
Tom G.
Michele H.
Tony S.
Oliver H.
Stefan F.
Kimia S.
Suparni N.
Kay G.
Florian M.
