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Armen Markarian - Interim CTO | Transformation Leader

Armen Markarian
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Odenthal, Germany

Experience

Jun 2025 - Present
10 months

CTO/CPO Platform & Technology

Green Mobility Holding

Expertise details
Position Summary
CTO/CPO Platform & Technology at Green Mobility Holding
Industries
Automotive
Business Areas
Information Technology
Product Development
  • Overall responsibility for platform transformation across ERP, CRM, PIM, and AI-driven process automation
  • ERP transformation: Implementing and migrating to Microsoft Dynamics 365 Business Central
  • CRM & growth stack: Implementing HubSpot as the central CRM and a platform for lead and marketing automation
  • Product data & commerce enablement: Introducing an ePIM to scale category management and digital commerce processes
  • AI-driven process automation: Designing and implementing agent-based AI workflows to automate processes in business services, accounting, tender management, and marketing
  • Building a scalable platform organization including product development, DevOps, UX, cloud engineering, and corporate IT
  • Implementing modern product and portfolio governance (e.g., OKRs, portfolio boards, value-based roadmaps) to manage technology-driven initiatives
  • Harmonizing heterogeneous system landscapes and transforming them into a modular, scalable platform architecture (ERP, CRM, PIM, integrated customer journeys)
  • Coaching and developing product owners, tech leads, delivery managers, and UX teams to build a scalable product organization
Feb 2023 - Dec 2024
1 year 11 months

Program Manager – Workday HR Transformation & International Rollout

Redcare Pharmacy

Expertise details
Position Summary
Program Manager – Workday HR Transformation & International Rollout at Redcare Pharmacy
Industries
Healthcare
Business Areas
Human Resources
Information Technology
Project Management
  • Overall responsibility for the program to develop and internationally scale the Workday HR platform
  • Auditing and realigning the project organization, including building a structured change management and governance framework
  • Implementing and extending the Workday platform in five countries with modules for HCM, recruiting, time & absence, payroll, talent & performance management, learning, and travel expense
  • Integrating key third-party systems and connecting to Microsoft Dynamics 365 AX
  • Conducting an HR process assessment and deriving and implementing organizational and process improvements
  • Managing Workday release management, incident management, and user support (1st–3rd level)
  • Leading and coordinating external development and implementation partners
  • Managing the international stakeholder landscape across HR, IT, finance, and management
  • Regular program communication and reporting to senior management and the board
Dec 2020 - Jan 2023
2 years 2 months

Program Manager – Marketplace Platform Implementation & Rollout

Redcare Pharmacy / Shop Apotheke Europe

Expertise details
Position Summary
Program Manager – Marketplace Platform Implementation & Rollout at Redcare Pharmacy / Shop Apotheke Europe
Industries
Healthcare
Retail
Business Areas
Information Technology
Marketing
Project Management
  • Full responsibility for designing, developing, and rolling out the marketplace platform in Germany and Austria
  • Realigning the delivery organization by introducing a scalable scaled-Scrum model with end-to-end delivery accountability
  • Integrating the Mirakl marketplace platform and Adyen payment service provider into the existing Shop Apotheke platform and system landscape
  • Supporting business teams in onboarding marketplace sellers and building scalable onsite and offsite marketing campaigns
  • Managing the interdisciplinary development organization (~100 developers) and external technology partners
  • Coordinating a complex stakeholder landscape across business, IT, marketing, operations, and external partners
  • Responsible for program communication, decision documents, and reporting to senior management and the board
Jun 2020 - Nov 2020
6 months

IT Manager / Interim CIO

Solina Group / HAGESÜD INTERSPICE Gewürzwerke GmbH

Expertise details
Position Summary
IT Manager / Interim CIO at Solina Group / HAGESÜD INTERSPICE Gewürzwerke GmbH
Industries
Food and Beverage
Business Areas
Information Technology
Project Management
Strategy
  • Analyzing and auditing existing business processes and the IT system landscape
  • Developing an IT strategy and target architecture to support the business transformation
  • Designing an IT transformation roadmap for core enterprise systems (ERP, CRM, PLM, and integration architecture)
  • Managing the IT transformation program, including planning, prioritization, and execution of key initiatives
  • Supporting the organization in change management and cultural transformation during post-merger integration
Jul 2018 - Mar 2020
1 year 9 months

Senior Product Owner – eMobility Platform

DKV EURO SERVICE GmbH & Co. KG

Expertise details
Position Summary
Senior Product Owner – eMobility Platform at DKV EURO SERVICE GmbH & Co. KG
Industries
Automotive
Energy
Business Areas
Information Technology
Product Development
  • End-to-end responsibility for designing and implementing the eMobility platform as part of a cloud-based, event-driven IoT and API platform
  • Defining the platform domain architecture, including system domains, EPIC structures, and functional responsibilities
  • Analyzing and structuring requirements and deriving a prioritized product and delivery roadmap
  • Managing cross-functional development and integration teams in an agile delivery organization
  • Collaborating closely with product management and business stakeholders to evolve the platform strategy
  • Coordinating project communication and managing stakeholders from business, IT, and external technology partners
Oct 2017 - Jun 2018
9 months

Senior Product Owner – Fulfillment Platform

REWE Digital GmbH

Expertise details
Position Summary
Senior Product Owner – Fulfillment Platform at REWE Digital GmbH
Industries
Retail
Business Areas
Information Technology
Product Development
Supply Chain Management
  • Establishing and further developing core fulfillment microservices (order management, inventory management, equivalent items) within the platform architecture
  • Structuring and prioritizing business requirements and deriving a consistent product and delivery roadmap
  • Managing cross-functional development teams within an agile delivery organization
  • Coordinating stakeholders from business, logistics, and IT to advance fulfillment processes
  • Preparing and implementing the migration of existing services into new team structures as the platform organization scales
Oct 2015 - Sep 2017
2 years

Product Owner – LL24 Digital Platform

Lekkerland AG & Co. KG

Expertise details
Position Summary
Product Owner – LL24 Digital Platform at Lekkerland AG & Co. KG
Industries
Retail
Business Areas
Information Technology
Product Development
Strategy
  • Advising senior management and the executive board on digital initiatives and strategic platform developments
  • Building and establishing the Corporate Digital & Innovation Unit to consolidate digital initiatives
  • Introducing and embedding agile working methods to accelerate strategy and innovation projects
  • Analyzing and improving the customer journey and the digital customer experience
  • Managing digital strategy and platform projects to evolve the e-commerce landscape
  • Aligning with P&L leaders of the international country subsidiaries
May 2011 - Oct 2015
4 years 6 months

Senior Project & Delivery Manager – Marketplace Platform

DHL / allyouneed.com

Expertise details
Position Summary
Senior Project & Delivery Manager – Marketplace Platform at DHL / allyouneed.com
Industries
Transportation
Retail
Business Areas
Information Technology
Project Management
Quality Assurance
  • Responsible for the development and operation of the marketplace platform based on SAP Hybris
  • Managing development and quality assurance activities as well as application management
  • Leading the development and QA team (about 25 people)
  • Structuring and prioritizing business requirements and overseeing requirement and stakeholder management
  • Coordinating central change, test, and release processes to ensure stable platform operations
  • Advising on optimizing IT and delivery processes in the platform development environment
May 2005 - Apr 2009
4 years

IT Project Manager / Head of Portal Development Unit

ERGO Versicherungen AG

Expertise details
Position Summary
IT Project Manager / Head of Portal Development Unit at ERGO Versicherungen AG
Industries
Insurance
Business Areas
Information Technology
Project Management
Quality Assurance
  • Leading international portal implementations in multiple countries (including Austria, Greece, Turkey) based on a central portal framework
  • Responsible for delivery, release, and quality management of platform components in local country projects
  • Building and leading a development unit for the core platform (application and contract processes, claims handling, reporting, SAP integration)
  • Providing technical leadership and guidance to development and project teams
  • Analyzing and optimizing business processes in insurance sales and documenting the system and process architecture

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Retail, Transportation, Healthcare, Insurance, Automotive, and Energy.

Retail
Transportation
Healthcare
Insurance
Automotive
Energy
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Information Technology, Project Management, Quality Assurance, Product Development, Strategy, and Human Resources.

Information Technology
Project Management
Quality Assurance
Product Development
Strategy
Human Resources
Profile match chart

Summary

"I structure complex transformations and lead organizations to scalable digital platforms."

Interim Transformation Leader with over 25 years of experience in managing complex platform, digital, and organizational programs. Focused on transforming technology organizations, introducing scalable platform architectures, and implementing digital business models.

Experience in international programs in commerce, mobility, insurance, and enterprise SaaS (ERP, CRM, HR platforms). Focus on platform transformation, organizational building, and sustainable scaling of digital business processes.

Skills

Transformation Expertise & Platform Competence

  • Over 25 Years Of Experience In Managing Complex Transformation Programs At The Intersection Of Business, Technology, And Organization – Including Introducing Digital Platforms, Cloud Architectures, And Data-driven Business Models
  • Program And Platform Transformation: Designing, Building, And Scaling Modern Platform Architectures And Harmonizing Heterogeneous System Landscapes (Erp, Crm, Commerce, Pim, Payment, Ai)
  • Digital Business Models & Commerce: Extensive Hands-on Experience In B2b And B2c Commerce Platforms, Marketplace Models, And Payment Infrastructures (E.g., Mirakl, Adyen)
  • Product Organization & Agile Delivery: Building And Leading Cross-functional Product Organizations And Implementing Scalable Delivery Models (Scrum, Kanban, Product Operating Models)
  • Transformation & Change: Designing And Implementing Organizational, Process, And Technology Transformations To Improve Delivery Performance, Scalability, And Time-to-market
  • Program Governance & Management: Establishing Modern Governance Mechanisms For Technology Initiatives (Portfolio Boards, Okrs, Value-based Roadmaps, Data-driven Decision Structures)
  • Leadership & Team Development: Building, Coaching, And Growing Interdisciplinary Teams In Product, Engineering, Ux, Cloud, And Business
  • C-level Stakeholder Management: Managing Complex Transformation Initiatives In International Organizations With Over 10 Years Of Experience In Global Environments

Strengths And Relevant Experience

  • Program And Transformation Management: Leading Complex Digital And Platform Programs In International Organizations, Focusing On Scaling Digital Business Models; From Strategic Goal Setting Through Organizational And Platform Design To Successful Implementation
  • Stakeholder Management & Leadership In Complex Organizations: Many Years Of Experience Steering Complex Transformation Programs With Numerous Stakeholders Across Business, It, And Management; Confident In Working With C-level Executives And International Teams; Over 10 Years Of Experience Collaborating With Globally Distributed Organizations And Leading Cross-functional Teams In Hybrid And Remote Setups
  • Digital Product Development & Platform Solutions: Extensive Experience Developing Digital Products And Platforms In B2b And B2c Environments; Building And Expanding Digital Product Landscapes Along The Customer Journey, Including Commerce, Payment, And Service Domains; Focusing On Customer-centric Product Development, Scalable Platform Architectures, And Close Alignment Of Business, Product, And Technology
  • Technology And Architectural Understanding: Strong Technical Knowledge Of Modern Cloud And Platform Architectures, Especially Microservices, Api-based Integrations, And Integrating Central Enterprise Systems (Erp, Crm, Commerce, Payment); Ability To Structure Complex Technical Issues And Work With Architecture And Development Teams To Create Sustainable Platform Solutions
  • Ai-driven Process Automation & Agent-based Systems: Designing Ai-driven Automation Solutions To Optimize Business Processes; Integrating Generative Ai And Intelligent Automation Into Existing System Landscapes And Platform Architectures (Erp, Crm, Commerce, Data Platforms)
  • Quality Assurance & Delivery Excellence: Establishing Efficient Delivery And Quality Assurance Processes In Agile Development Organizations; Creating End-to-end Testing Strategies And Continuous Improvement Practices To Ensure High Product Quality And Stability

Technology & Platform Competencies

  • Enterprise Platform & System Landscapes: Experience Integrating And Transforming Complex Enterprise System Landscapes, Especially Erp, Crm, Hr, And Commerce Platforms (E.g., Sap, Microsoft Dynamics 365, Pim, Hubspot Crm, Workday, Mirakl Marketplace)
  • Cloud & Platform Architectures: Solid Understanding Of Modern Cloud And Platform Architectures Based On Microservices, Containerized Applications, And Event-driven Systems (E.g., Aws, Google Cloud, Kubernetes, Docker, Confluent Kafka)
  • Api & Integration Architectures: Designing And Implementing Scalable Integration Architectures For Digital Platforms And Enterprise Systems Using Modern Api Standards And Integration Patterns (Rest, Json, Soap, Event Streaming)
  • Observability & Platform Operations: Knowledge Of Modern Observability And Monitoring Stacks For Cloud Platforms And Distributed Systems (E.g., Prometheus, Grafana) To Ensure Stable And Scalable Platform Operations
  • Service-oriented & Microservice Architectures: Experience Transforming Monolithic System Landscapes Into Service-oriented And Microservice-based Architectures As A Foundation For Scalable Digital Platforms

Industry Knowledge

  • Commerce, Retail & Platforms: Over 15 Years Of Digital Business Models In B2b And B2c, E-commerce Platforms, Marketplace Models, Payment Integrations, And Omnichannel And Logistics Processes
  • Insurance & Financial Services: Around 5 Years Of Digital Product Development, Platform Integration, And Process Digitization In The Insurance Sector
  • Mobility & Leasing Services: Around 4 Years Of Digital Platforms And Process Landscapes In The Mobility And Leasing Ecosystem, Including Dealer, Partner, And Service Platforms
  • Hr Technology & Organizational Systems: Around 2 Years Of Implementing And Integrating Digital Hr Platforms And Transforming Hr Processes And Organizational Structures

Tools & Delivery Platforms

  • Collaboration & Delivery Management: Atlassian Jira & Confluence (Including Administration, Workflow Design, And Governance), Jira Advanced Roadmaps, Miro, Microsoft Teams, Slack
  • Architecture & Visualization Tools: Draw.io / Diagrams.net, Plantuml, Miro (System, Integration, And Platform Architectures)
  • Delivery & Devops Environments (Governance Level): Experience Working With Ci/cd And Build Systems Like Jenkins And Modern Devops Environments In Agile Development Setups
  • Product & Ux Collaboration: Working With Design And Product Teams Using Tools Like Figma
  • Data & Analytics Platforms: Collaborating With Data And Bi Teams Using Analytics Platforms Like Qlik
  • Office & Documentation: Microsoft 365 (Powerpoint, Excel, Sharepoint)

Methods & Leadership Competencies

  • Strategic Structuring & Analytical Skills: Ability To Quickly Understand, Structure, And Translate Complex Challenges, Organizations, And System Landscapes Into Actionable Transformation Programs
  • Result & Implementation Orientation: Strong Focus On Sustainable Outcomes, Clear Prioritization, And Reliable Delivery Of Initiatives In Complex Project And Transformation Contexts
  • Communication & Facilitation Skills: Confident Communication With Stakeholders At All Levels – From Business Units And Development Teams To Management And C-level Committees
  • Consulting & Decision-making Expertise: Experience Analyzing Strategic Questions And Deriving Solid Decision-making Bases For Management And Leadership Bodies
  • Managing And Steering Complex Programs: Coordinating Interdisciplinary Teams, Managing Complex Stakeholder Landscapes, And Ensuring Efficient Collaboration In International Organizations
  • Assertiveness & Accountability: Making Clear Decisions And Consistently Executing Strategic Objectives Even In Dynamic And Demanding Transformation Situations
  • Self-organization & Reliability: Structured, Responsible Work Style With High Reliability And Strong Quality Standards
  • Disciplinary Leadership & Team Development: Experience In Disciplinary Leadership Of Staff, Conducting Performance And Development Reviews, And Creating Roles And Career Paths Within Technology And Product Organizations.

Languages

Armenian
Native
German
Advanced
English
Advanced

Education

Mannheim University of Applied Sciences, Cologne University of Applied Sciences

Dipl.-Ing. · Computer Engineering · 1.0

Statistics

Experience

Total positions 9
Experience in Retail 9 y
Avg length 2 y
Longest experience 4 y 5 m

Expertise

Recent roles CTO/CPO Platform & Technology, Program Manager – Workday HR Transformation & International Rollout, Program Manager – Marketplace Platform Implementation & Rollout
Main industries Retail, Transportation, Healthcare
Main business areas Information Technology, Project Management, Quality Assurance

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Armen based?

Armen is based in Odenthal, Germany.

What languages does Armen speak?

Armen speaks the following languages: Armenian (Native), German (Advanced), English (Advanced).

How many years of experience does Armen have?

Armen has at least 18 years of experience. During this time, Armen has worked in at least 9 different roles and for 9 different companies. The average length of individual experience is 2 years. Note that Armen may not have shared all experience and actually has more experience.

What roles would Armen be best suited for?

Based on recent experience, Armen would be well-suited for roles such as: CTO/CPO Platform & Technology, Program Manager – Workday HR Transformation & International Rollout, Program Manager – Marketplace Platform Implementation & Rollout.

What is Armen's latest experience?

Armen's most recent position is CTO/CPO Platform & Technology at Green Mobility Holding.

What companies has Armen worked for in recent years?

In recent years, Armen has worked for Green Mobility Holding, Redcare Pharmacy, and Redcare Pharmacy / Shop Apotheke Europe.

Which industries is Armen most experienced in?

Armen is most experienced in industries like Retail, Transportation, and Healthcare. Armen also has some experience in Insurance, Automotive, and Energy.

Which business areas is Armen most experienced in?

Armen is most experienced in business areas like Information Technology, Project Management, and Quality Assurance. Armen also has some experience in Product Development, Strategy, and Marketing.

Which industries has Armen worked in recently?

Armen has recently worked in industries like Healthcare, Retail, and Automotive.

Which business areas has Armen worked in recently?

Armen has recently worked in business areas like Information Technology, Project Management, and Marketing.

What is Armen's education?

Armen attended Mannheim University of Applied Sciences, Cologne University of Applied Sciences for Computer Engineering.

What is the availability of Armen?

Armen will be available from April 2026.

What is the rate of Armen?

Armen's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Armen?

To hire Armen, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Rate comparison chart
Market avg: 776-936 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

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