Certified Scrum Product Owner (CSPO)

• I believe that technology should improve our lives, not complicate them.
• Specialized in developing user-friendly digital products for complex areas such as finance, medical technology, and robotics.
• Support projects from kickoff to launch and help companies to develop successful products.

• Currently leading a large-scale digital transformation project for one of Saudi Arabia's largest shipping companies (PIF company).
• Several large-scale digital transformation projects across financial services, logistics companies as well as other industries.
• Digital marketing setup including channel mix and online-to-offline approach as well as customer experience-related strategies.
• Organizational transformation implementing an agile delivery culture as well as tribe-based product teams.
• Product enhancement for online distribution channels covering various work streams, e.g. customer experience, pricing, underwriting, issuing.
• Support across various request for proposal processes for tech stack replacement and potential migration strategies.
• IT target architecture design in alignment with organizations’ digital strategy and future distribution plans.
• In-depth project management office activities across comprehensive digital transformation projects.

• Conducting workshops and training sessions to actively support the newly started tribe (including Big Rooms)
• Supporting as a shared Agile Master to guide two product teams
• Teaching agile theory, practices and values to deepen agile understanding
• Coaching and mentoring internal Agile Masters in role development, ways of working and tools such as Jira and Confluence
• Initiating organizational improvements within the tribe to optimize processes and structures
• Participating in knowledge sharing and transfer within the cross-organizational agile community

• Analyzing, aligning and modeling business processes (BPMN 2.0) for the 'The New Retail' program in the areas of invoicing, tax, customs and accounting
• Tracking user stories and their impact on processes
• Point of contact for preparing the tool migration from Symbio to Signavio for the mentioned areas
• Power user after the introduction of Signavio, point of contact and coach for other process modelers

An enterprise process mining and execution management platform that helps organizations analyze, visualize, and optimize their business processes using event data.

• Aligned 40+ engineering squads across 5 countries to deliver platform capabilities at scale, driving release infrastructure, change management, and rollout governance with zero post-launch defects for 1000+ enterprise customers
• Owned celonis studio platform roadmap prioritization, balancing technical investments, commercial priorities, and operational needs, driving 50%+ market share growth against legacy products
• Translated requirements into specifications, architectural decision records, and delivery plans in collaboration with engineering and UI/UX, resulting in a 20–30% increase in user engagement
• Drove the GA launch strategy, running pilot programs and customer discovery sessions to validate operational readiness and enterprise adoption

• Led bankable technical and commercial due diligences and IT carve-outs across hospitality, TIC energy, SaaS, and FMCG
• Conducted comprehensive IT assessments for mid-market companies across the DACH region
• Created pitch decks and sales materials driving new client acquisition in large-cap transactions
• Managed customer-facing projects with complex stakeholder landscapes, providing CIO support in project management, portfolio management, and coaching

• Integrated data from various sources into the Datawarehouse using Microsoft SQL Server, ensuring data integrity and optimizing performance
• Developed and implemented multiple data visualization solutions in PowerBI, Excel, and Looker Studio, focusing on scalability and efficiency
• Managed close stakeholder relationships, ensuring consistent communication and understanding of data needs
• Conducted thorough requirement analysis to align with business objectives
• Led cross-functional teams to deliver data-driven projects on time

• Mentoring startups about technology trends and solutions, business models, market and competition research.

• RTE/Agile Coach for the SAFe 6 (Scaled Agile Framework) rollout
• Building and establishing a LACE (Lean-Agile Center of Excellence) for several ARTs
• Using the tools: Azure DevOps with SCALE, Loop, MS Whiteboard
• Building the ART with 7 teams
• Training Product Owners, e.g. through SAFe POPM training and LearnSnacks
• Running the initial PI Planning as a Kickoff Planning Event
• Introducing a demand process

Two parallel workstreams: (1) Tech due diligence for acquisitions and portfolio companies. (2) AI strategy certification and AI governance consulting.

• Tech assessments for PE/VC acquisitions: code reviews, architecture analysis, scalability evaluation

• Tech assessment frameworks and integration roadmaps for portfolio companies

• TÜV SÜD certification program: AI governance, EU AI regulation (EU AI Act)

• Strategic AI roadmap development for mid-market companies

• Delivered several tech DD reports for investment decisions

• Developed integration roadmaps for portfolio companies

• TÜV SÜD 'AI Strategy & Application Expert' (expected 04/2026)

• Ideated and facilitated initiatives in Factory integration and transformation across Infineon Technologies globally
• Co-led the end-to-end design, facilitation, and evaluation of workshops fostering customer-centric co-creation among R&D experts, in collaboration with Agile Coaches and cross-functional teams in EU.
• Re-conceptualized Business Innovation & Business Design (BI/BD) workshops to accelerate customer-focused innovation.
• Presented and pitched project initiatives at Infineon’s Innovation Fair.
• Ideated and facilitated agile transformation workshops on Ways of Working, including Kanban, OKR, and SAFe, to drive digitalization across the organization globally.

Verenburg Consulting GmbH is a specialized IT consulting firm that helps companies plan, manage, and implement complex IT projects. As founder and managing partner, I am responsible for the professional and strategic leadership of the company as well as the operational delivery of client projects.

The role includes leading transformation and digitalization initiatives and introducing sustainable, efficient, and user-focused IT solutions. I work closely with management, business units, and IT organizations to ensure clear decision-making structures, transparent communication, and measurable value.

Responsibilities:

• Strategic consulting on digitalization and modernization of IT and organizational structures
• Taking on the professional and strategic leadership of rollout and transition projects
• Planning, managing, and controlling IT projects using traditional and agile methods
• Building, evolving, and implementing IT service management processes (e.g., ITIL)
• Designing and guiding organizational change processes and introducing new role and process models
• Developing and implementing change management measures to sustainably anchor new ways of working
• Leading, coaching, and developing project teams, including facilitating workshops and management formats

Focus Areas & Expertise:

• Rollout and transition management for international and national IT deployments
• IT service management (service transition / service operation / process design)
• Project management (traditional and agile, e.g., Scrum, SAFe, Prince2)
• Organizational development and transformation of operational and service models
• Change management based on recognized models (e.g., ADKAR)
• Strategic digitalization consulting, including requirements analysis and process/system evaluation

Working Style: My approach is highly value-driven, structured, and solution-focused. I combine technical understanding with a business perspective to ensure sound decisions, efficient processes, and sustainable results. Clear communication, transparency, and close coordination with all stakeholders are always at the center.

• Built and scaled a data-science price engine across 8 EU markets, lifting fleet margin by ~2% on a €1.5B+ base
• Launched a generative-AI insights platform in 29 countries, cutting manual analysis by ~40% and driving weekly actions
• Led a hybrid team and aligned 100+ stakeholders to refine pricing logic and accelerate rollout across regions
• Set up KPI governance with WBR/MBR rhythms, reducing decision latency by ~30% across European pricing teams

• Leading 8 content teams and coordinating the tech teams
• Ensuring quality requirements of the apps for BMW & MINI worldwide (customer rating 4.5/5)
• 25% more effective content delivery
• Improved internal workflows
• UX product improvements for 10% more reach and 5% more app users in 3 months