Alexander Sanwald-Start-up & Venture Consulting
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Experience
Start-up & Venture Consulting
immersive-people.com
- End-to-end organizational setup and growth management
- Interim management
- C-level as a Service
- Tech recruiting
- Founding consulting
- Fundraising support
Interim CPO/CTO Typ.1 Audio-Haptics (founding member)
icon/incar
- Product management and strategy
- Business development and organizational setup for a technical product company
Senior Director Hardware Engineering
icongroup
- Prototyping consultancy
- Agile hardware/software development
Interim Management
2pm, Product & Project Management - Freelance and Consulting
- Interim management
- Training and consulting
- Case consulting
- Agile methods in hardware and product development
Senior Product Manager Vehicle & Hardware; Team Lead Smart Vehicle Engineering (interim)
unu motors
- Moving the e-scooter prototype into pre-series and mass production
- Establishing and aligning agile methods in embedded vehicle engineering
- Evaluating the similarities and differences between B2C and sharing scooters (B2B)
- Establishing the hardware product manager role in a software-driven environment
- Managing production quality of the Chinese manufacturing partner
- Preparing and supporting global support pre-release
- Establishing product communication for marketing and sales
- Supporting the switch of the manufacturing partner
- Implementing hardware order fulfillment in the warehouse
- Leading the cross-functional engineering team
- Cross-department sprint and quarterly planning (ME, EE & SW)
- Creating the technology and engineering roadmap
- Introducing agile methods in mechanical engineering
Hardware Product Manager
Native Instruments
- Evaluated ROI based on features
- Aligned hardware with software UX and supported HW/SW integration
- Created business cases for hardware development
- Analyzed customer segments and defined personas
- Created brand onboarding, upsell, and cross-sell strategies
- Analyzed hardware subscription models
- Led the internal team of developers and designers
- Managed and coordinated with the external development team of the ODM partner
- Controlled and managed the development budget
Products released to market: Traktor Kontrol S3, Traktor Kontrol S2, Maschine JAM End-Of-Life: Native Instruments Maschine MK2 & MK2 mikro Native Instruments Traktor Kontrol S5 Native Instruments Traktor Kontrol S4MK2 & S2MK2
Senior Hardware Project Manager & Product Lifecycle Manager
Native Instruments
- Project management for consumer electronics
- Managed the development of hardware products with external development partners (ODM & CM)
- Created and maintained the project plan, risk assessments, deadlines, and resource allocation
- Monitored and communicated development progress, budgets, and product maturity throughout the development cycle
- Planned and controlled pre-series production in collaboration with the contract manufacturers
- Supported manufacturing until stable series production was reached
- Hardware maintenance of products in mass production
- Built and established development processes with external development partners (ODM Taiwan/China)
- Transferred classic project management methods and workflows into the agile company context
- Projects/products: Maschine JAM; MCU platform investigation project; Smart-Fusion platform development; EOL product closing
Project Planner / Controller & PMO
Bombardier Transportation
- Electric traction motors / gearboxes
- Defined development processes and lifecycle
- Process-based gate planning for series development
- Project planning and documentation
- Project controlling and reporting
- Developed a standard document list with phase assignment in coordination with Design QA in the internal stage-gate process
Technical Project Manager & Project Planner/Controller
Bombardier Transportation
- Design of electric power and traction converters
- Led a development team
- Process-based qualification into a series product
- Project planning, documentation, as well as project controlling and reporting
Documentation & Process Engineer, Primove Wayside
Bombardier Transportation
- Managed homologation and documentation processes
- Conducted stage-gate reviews
- Project documentation; time, cost, and resource planning
- Created project plans and resource estimates
- Created requirements documents and specifications
- Software-based requirements management in DOORS
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Manufacturing, Information Technology, Professional Services, Media and Entertainment, and Automotive.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Product Development, Project Management, Strategy, Operations, Production, and Quality Assurance.
Skills
- Experienced With All Ms Office Products, Especially Google Office
- Ibm Doors (Req Management), Sap/4p
- Atlassian, Confluence, Jira, Asana, Miro
- Traktor, Maschine, Komplete And Many Other Ni Software Tools
- Ableton Live, Logic Pro X, Adobe Photoshop
- Affinity Photo, Affinity Designer
- Car And Motorcycle Restoration
Languages
Education
University of Applied Sciences Darmstadt
Diploma in Industrial Engineering - Mechanical Engineering · Industrial Engineering · Darmstadt, Germany
Elisabethen Gymnasium
General university entrance qualification · Mannheim, Germany
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Alexander is based in Berlin, Germany and prefers 100% remote projects.
Alexander speaks the following languages: German (Native), English (Advanced), Spanish (Elementary), French (Elementary).
Alexander has at least 14 years of experience. During this time, Alexander has worked in at least 10 different roles and for 7 different companies. The average length of individual experience is 1 year and 4 months. Note that Alexander may not have shared all experience and actually has more experience.
Based on recent experience, Alexander would be well-suited for roles such as: Start-up & Venture Consulting, Interim CPO/CTO Typ.1 Audio-Haptics (founding member), Senior Director Hardware Engineering.
Alexander's most recent position is Start-up & Venture Consulting at immersive-people.com.
In recent years, Alexander has worked for immersive-people.com, icon/incar, icongroup, 2pm, and Product & Project Management - Freelance and Consulting.
Alexander is most experienced in industries like Manufacturing, Information Technology, and Professional Services. Alexander also has some experience in Media and Entertainment and Automotive.
Alexander is most experienced in business areas like Product Development, Project Management, and Strategy. Alexander also has some experience in Operations, Production, and Quality Assurance.
Alexander has recently worked in industries like Professional Services, Information Technology, and Manufacturing.
Alexander has recently worked in business areas like Product Development, Project Management, and Strategy.
Alexander holds a Master in Industrial Engineering from University of Applied Sciences Darmstadt.
The availability of Alexander needs to be confirmed.
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 25 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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