Shopify Experts in Munich
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Meet FRATCH Experts in Munich, who have recently used Shopify
Ralf Roßkopf
Last position:
Program and Campaign Management at PAYBACK GmbH
- Project management in the area of "Campaign, Offer and Performance Management Classic" for PAYBACK partners from the retail, FMCG and financial services sectors
- Campaign planning, development and implementation of offer-specific concepts and measures for the channels newsletter, digital advertising (web and app), stand-alone mailings and the print mailing "PAYBACK points overview"
- Coordination with PAYBACK program partners (including American Express, Netto, EDEKA, Marktkauf & Trinkgut), PAYBACK specialist departments and agencies
- Documentation of tasks and processes as well as onboarding of the future role holder
Finn Röder
Last position:
PMO at ebm papst Mulfingen GmbH & Co. KG
- Program governance support: assisted in maintaining planning and resource utilization, ensuring alignment with scope, quality, and timeline constraints
- Meeting and communication strategy: facilitated organization of steering committees, working groups, and all-hands meetings; prepared materials, created meeting minutes, and coordinated logistics
- Project reporting and coordination: collaborated with project managers on comprehensive project deliverable reports and ensured effective communication across all levels
- Deliverables oversight: monitored and controlled project deliverables to meet program requirements
- Change initiative coordination: supported assessment of change impacts on the integrated program management plan
- Project management certifications: trained in Prince2, IPMA, certified Scrum Master, and Product Owner
- Problem-solving: proactively identified and resolved issues efficiently
- Analytical and organizational skills: exhibited strong analytical abilities and exceptional organizational skills in structured and unstructured environments
Florian Steiner
Last position:
Training at HPI
Senior AI expert
Cagdas Kahraman
Last position:
Software Consultant at SThree GmbH / Rewe Systems
- Angular 13
- Java (Spring)
- Kafka
- Kubernetes
- New development and enhancements
- Proof of concept development
- Analysis and resolution of technical errors
- Technical consulting
Elisa Heidrich
Last position:
Senior Digital Analyst at Self-employed
- Working as a freelancer with a focus on website analysis, conversion rate optimization, and mouse-tracking tools
- Tools: Asana, Clarity, Jira, Contentsquare, Google Analytics, Hotjar, Shopify, VWO
Andre Kholodov
Last position:
Nearshore Engagement Manager at EnBW AG
- Built strong awareness of nearshoring within the company
- Engagement Manager in the Nearshore Competence Center
- Responsible for nearshore consulting, partner screening and technical onboarding, designing and implementing cooperation scenarios, change management, stakeholder management, participating in steering committees and collaborating with IT and business units
- Tools used: Microsoft Office 365, Microsoft Teams, Azure DevOps, Microsoft SharePoint, Conceptboard
- Key results: established a nearshoring strategy, successfully identified and implemented outsourcing partnerships, executed change management and stakeholder management at a top level
Lora Seis
Last position:
Product Marketing Manager at Wemolo GmbH
- Positioning & messaging for thesis on SEO semantics & syntax
- Hardware + software campaigns for real estate, retail & municipalities
- Developed sales and website content
- Close alignment with product, design & sales
- Introduction of new marketing processes and automations
Florian Steiner
Last position:
Technical Product Manager at Telefónica Germany GmbH & Co. OHG
- Moderation of ideation and blueprinting workshops with Subject Matter Experts, Business Analysts and Solution Architects to capture business requirements and to derive solution hypotheses for different value streams in the transformation project RAITT
- Documentation and refinement of requirements in MIRO, Confluence and Jira
- Reduced complexity of business requirements, invalidated the business value of features, resulting in a higher priority backlog
Matilda Gustafsson
Last position:
Founder at AliceMatilda.com
- Developed product strategy and brand identity
- Sourced and negotiated with suppliers
- Built and managed the online store (Shopify)
- Created ads, product stories, and digital content
- Analyzed customer and sales data to optimize assortment and operations
Kerstin Pede
Last position:
Freelance / Contract at Strategic Product & New Business Development Consulting
- Design and implement a product life cycle framework and automation for an e-procurement platform
- Serve as Interim Product Owner for BMW’s B2B CRM portal, aligning stakeholders and steering delivery
- Develop go to market strategy for a furniture startup, covering positioning, pricing, and channels
- Coach emerging leaders on digital strategy, decision making, and execution
- Define market entry strategy for a sustainability startup, from customer insight to pilot plan
Kerstin Burgen
Last position:
Reporting and analytics for HR at Apobank
- Designing and implementing an interactive evaluation system for top executives to rate core competencies such as goal orientation, team culture, and strategic alignment.
- Integrating control mechanisms to enforce feedback limits and store evaluations in a central system to ensure data integrity.
- Optimizing data processing for personnel development by automating the merging of various information sources for form letters.
- Implementing technical data preparation and analysis for the annual compensation comparison in the financial sector.
- Developing automated processes for data preparation in Excel using Power Query, ensuring data integrity and anonymization according to data protection requirements.
- Automating personnel cost analysis by developing a solution to process data from the Paisy system into an SAP-compatible Excel file.
- Creating test cases, user documentation, and test plans for all developed systems.
- Technologies: Power Query, MS Office 2016 (Word, Excel, PowerPoint), Paisy, SAP, VBA.
John Craig
Last position:
Product & Strategy Leadership at Glenevis
- Built and now operate a Direct-to-Consumer e-commerce brand, integrating Shopify, Fulfilment, Meta and Google Ads (2025)
- Developed IoT Strategy and then Solutions for Giesecke + Devrient (2021-2024)
- Project Lead for a Design House developing an IoT Device (HW/SW) using Agile (2025)
- Coaching start-ups and teaching students on Product Management and Leadership
- Broader interim support and advisory work to around 10 start-ups and CEOs, covering Products, Marketing, Sales, Pitches, and more
Björn Eberhardt
Last position:
Health Coach at Self-employed
- Certified Health Coach in Sleep, Stress Management & Recovery
- Mission is to transform lives, not bodies, achieving sustainable & life-changing results in all critical areas of life — from health and fitness to relationships, career, mindset, emotions, and resilience
Karnika Jain
Last position:
Senior IT Delivery Specialist at Essity
- Led €2M enterprise delivery across European and LATAM markets, with on-time, on-budget execution.
- Established PMO governance covering risk, change control and executive reporting.
- Owned vendor selection, contract negotiation and SLA governance for scalable long-term solutions.
- Drove IT-Business alignment with roadmap plans focused on cost optimization and customer value.
- Delivered MAUT, PIM Upgrade, Data Syndication and Healthcare application initiatives across Waterfall, Hybrid and Agile projects.
Christian Engert
Last position:
Product Owner Mobile Integration at PAYBACK
- Create epic and user stories for seamless integration of PAYBACK features in PAYBACK partner apps
- Discuss solution with partner dev teams to kickoff integration on partner side
- Create roadmap 2023 for Partner Integration Crew
- Mentor internal Product Owners
Discover over 15,000 top freelancers
Statistics of experts using Shopify
Aggregated from the professional profiles of matched freelancers.
Experience
16 years
Position duration
2.7 years (Germany: 2.4 years)
Positions per freelancer
9
Top business areas
Product Development, Marketing, Project Management
Top industries
Information Technology, Retail, Automotive
Certification focus areas
Project Management, Product Development, Marketing
Bachelor's degree or higher
100% (Germany: 90%)
Master's degree or higher
48% (Germany: 44%)
Doctorate
5% (Germany: 4%)
Certifications per freelancer
2
Most common languages
German, English, Spanish
Speak two or more languages
96%
Based on our profile pool as of 30 Aug 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Munich are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Munich using Shopify
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
About the technology
Shopify stores
Shopify is used to launch and run online stores with a clean storefront, product catalog, carts, and checkout. It fits direct-to-consumer brands, retail extensions, and B2B selling needs that must move quickly without heavy custom infrastructure.
Custom work
Strong Shopify specialists shape themes, sections, navigation, and page templates so the store fits the brand and sales flow. They also handle app selection, custom features, and storefront logic that needs to work across desktop and mobile.
Typical tasks
- Theme setup and Liquid customization
- Product, collection, and navigation structure
- App review, installation, and configuration
- Checkout, cart, and conversion improvements
- Store migration from other commerce systems
Ecosystem
Shopify work often touches Liquid, JSON templates, Shopify CLI, APIs, and app extensions. Many projects also involve analytics, email tools, payment providers, ERP links, and fulfillment services, especially when the store must connect with existing business systems.
When to hire
Companies bring in freelance Shopify experts when a launch is urgent, a redesign has stalled, or an app setup is causing friction. In Munich, this is common for retail, consumer goods, and fast-moving brands that need local collaboration, but remote work is also easy for most tasks.
What strong experts do
- Keep themes maintainable, not brittle
- Understand storefront performance and UX
- Work cleanly with Shopify’s native patterns
- Spot limits of apps versus custom work
- Communicate clearly with marketing, content, and operations teams
Frequently asked questions
Before you brief your next project: the most common questions about Shopify.
Shopify is used to build and run online stores with product pages, cart flows, checkout, and order handling. Companies use it for new brand launches, storefront refreshes, and commerce operations that need a reliable, easy-to-manage system.
Bring in a Shopify specialist when the store needs theme customization, app integration, migration support, or checkout-related changes that your team cannot finish safely. It also helps when marketing needs faster delivery than internal resources can offer.
Shopify is usually chosen for speed, simpler operations, and less technical overhead than WooCommerce or Magento. WooCommerce can suit WordPress-heavy teams, while Magento is often used for more complex commerce setups that need deeper control.
A strong Shopify expert often knows Liquid, HTML, CSS, JavaScript, and API-based integrations. Experience with product data, SEO basics, analytics, and payment or shipping tools is also useful when the store must support day-to-day business needs.
It depends on scope, but Shopify work often needs someone who has already shipped real stores, not just edited a theme once. Simple content updates are one thing; migrations, custom storefront logic, and app conflicts require deeper practical experience.
Most Shopify tasks can be done remotely because the platform, theme files, and app settings are cloud-based. On-site collaboration in Munich can help when stakeholders want fast workshops, brand alignment, or close coordination with retail and operations teams.
Look for clear thinking, structured communication, and examples of stores that match your needs. Good Shopify professionals explain trade-offs, keep customizations maintainable, and know when a native feature is better than another app or a custom build.
Common issues in Shopify projects are overbuilt themes, too many apps, messy product data, and unclear ownership of content or integrations. Strong specialists reduce these risks by simplifying the setup and keeping the store easy to maintain.
The average hourly rate of freelancers in Munich, Germany who have used Shopify in their recent projects is 108 €, which corresponds to a daily rate of about 866 € based on an 8-hour working day.
Of the freelancers in Munich, Germany who have used Shopify in their recent projects, 100% hold at least a Bachelor's degree, 48% hold at least a Master's degree, and 5% hold a doctorate.
On average, freelancers in Munich, Germany who have used Shopify in their recent projects have 16 years of professional experience, with a single engagement typically lasting around 2.7 years.
The most common languages among freelancers in Munich, Germany who have used Shopify in their recent projects are German (100%), English (96%), and Spanish (36%).
The most common industries among freelancers in Munich, Germany who have used Shopify in their recent projects are Information Technology (92%), Retail (76%), and Automotive (44%).
The most common business areas among freelancers in Munich, Germany who have used Shopify in their recent projects are Product Development (80%), Marketing (76%), and Project Management (72%).
Main locations of FRATCH Experts, who have recently used Shopify
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
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