
Customer Relationship Management Experts in Vienna
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Meet FRATCH Experts in Vienna, who have recently used Customer Relationship Management
Alexander P.
Last position:
Owner & Lecturer at Artellico / Own company for AI governance and data products
- Consulting and interim management at the intersection of IT operations and regulation
- Impact assessment and implementation planning for NISG 2026 and the EU AI Act, including risk management and reporting and evidence processes
- Training for governing bodies and employees on regulatory obligations
- Teaching assignments in Data & Information Management and Human-Machine Interaction at Hochschule Burgenland, since 2023
- Supervision of Master's theses and participation on examination boards
- Industry talks for businesses and educational institutions
- Design and development of data and AI products, platforms and pipelines
- Privacy-first architectures and Zero-Knowledge encryption, cloud-native on EU infrastructure
- Integration with bank account systems using SEPA direct debit mandates and message formats under ISO 20022 (pain.008, camt.053)
- MLOps and AIOps in live operations
- Own applications under my own brand: shared codebase, separate deployment for each target device
- AI-assisted software development (vibe-coding), complete agentic pipelines, code generation, implementation, automated testing, CI/CD and release cycles
- Professional publications on the EU AI Act, NIS2, DORA, CRA and CER as an integrated governance system
- Professional publications on data sovereignty, cloud economics and industrial image processing
- AI governance / compliance: data quality, Responsible AI, EU AI Act readiness, risk classification, AI ethics
Thomas P.
Last position:
Change Manager / AI-driven Finance Transformation at Agrana
Organizational Change Management for the strategic setup of a hybrid GBS rollout as part of a global, AI-driven Finance Transformation. End-to-end management of the OCM architecture in a highly complex on-, near-, and offshore partner setup [IN, PL, RO]. Successful completion of Phase 1 (Initial Strategy) and strategic pausing by the Executive Board after the early disclosure of critical vendor-side OPEX risks
Systemic Baseline Assessment & Stakeholder Diagnostics: Evaluation of the global organization and analysis of the process landscape across 21 countries [AT, DE, CH, FR, UK, SI, RO, UA, RU, US, CD, CN, AR, MX, ZA, IN, JP] to precisely determine change requirements
Architecting the OCM Strategy & Master Roadmap: Independent development of a comprehensive, AI-centered Change Roadmap for end-to-end management of all change initiatives across every project phase
Data Quality & AI Agent Risk Mitigation: Auditing of Process Data Repositories (Celonis analysis); prevention of the ingestion of 58% synthetic training data to safeguard AI model reliability amid geopolitical supply chain tensions
GBS Vendor BAFO Triage & Contractual Commitment: Critical review of Tier-1 vendor pitches and contractual commitment to a reduced Non-STP rate (from 7% to 4%) to avoid extreme manual rework with a planned FTE reduction (-63%)
Executive Enablement & Board Alignment: Design of the GBS Transformation Executive Board Deck to strategically enable C-level executives and transparently present completely overlooked AI tokenization costs
Targeted Change Communications & Engagement: Design and development of audience-specific communication measures to align the highly diverse, globally distributed stakeholder network
Adoption Velocity & Resistance Measurement: Engineering of quantitative measurement tools (Pulse Check Survey) using Behavioral Dyads to identify resistance based on data and ensure sustainable success measurement
Results:
- Avoidance of disruptive misallocations: Stopping the ingestion of 58% synthetic AI-agent training data after discovering only 42% compatibility with existing processes, preventing critical GBS cascade errors
- Significant OPEX & effort reduction: Reduction of the Non-STP rate in Tier-1 vendor BAFOs from 7% to 4% alongside an impending 63% Finance-FTE reduction; avoidance of thousands of time-consuming manual correction processes
- 100% Delivery of the OCM architecture & ROI protection: Delivery of all OCM artifacts (Change Roadmap, Comms Plan, Executive Board Deck, Pulse Check Survey) and protection of ROI by identifying incalculable LLM runtime token costs
Matthias K.
Last position:
Requirements Engineer & Business Analyst at Media Company
Analysis of existing work, information and decision-making processes.
Identification and prioritization of suitable use cases for AI agents.
Elicitation of functional and non-functional requirements.
Design of collaboration between users and AI agents, including control and escalation mechanisms.
Support for the implementation of the AI agents and adapted keyboard hardware.
Business target vision for the AI-first transformation.
Structured and prioritized requirements for implementation.
Defined roles, interactions and control points between people and AI agents.
Preparation for the gradual automation of productive work processes.
Techstack: AI agents, LLMs, agent orchestration, RAG, APIs, automation, hardware
Jerry B.
Last position:
Owner at DIGIPM Consulting e.U.
From 02/2023 to 05/2024: IT interim manager within an international construction chemicals group headquartered in Germany as Global TSA Manager in a carve-out project responsible for the IT workstream.
End-to-end management of an international IT carve-out and TSA program, including transition of five service providers, governance and operating structures, service continuity, provider performance, SLA/KPI and cost management, SIAM and supplier management, security services, operational readiness, and transition into stable operations.
From 06/2024: IT consulting in project management and IT service management areas, providing PM/PMO coaching and support.
Stefania D.
Last position:
Data Engineer at Storebox
Tech: AWS (Glue, Lambda, Redshift), Airflow, PostgreSQL, Python, PySpark, Metabase, Power BI
Delivered: Analytics-Ready Data Models • Legacy SQL to Cloud ETL Migration • Dynamic Pricing Engine
- Owned and evolved the company data warehouse end-to-end — from ingestion to transformation to analytics-ready dimensional data models on AWS Redshift.
- Collaborated with Analysts, Data Scientists, and business stakeholders to deliver scalable dimensional data models that enable self-serve analytics and streamline dashboarding in Metabase and Power BI.
- Architected end-to-end ETL/ELT pipelines on AWS (Glue, Lambda, Redshift) using Python and PySpark, orchestrated with Apache Airflow (MWAA) for reliability and observability.
- Defined and enforced data quality standards and governance practices across pipelines and the core data layer.
- Led migration of legacy SQL infrastructure into scalable AWS Glue pipelines with distributed PySpark processing, eliminating bottlenecks and reducing downtime.
- Developed a dynamic pricing engine applying automated promotional discounts based on occupancy rates, competitor pricing, and location performance tiers.
- Designed schema mappings to ingest MongoDB data into structured relational systems (Redshift/PostgreSQL).
Shahram F.
Last position:
Senior Product Owner at Elderly Neighbour Watch
Delivery of a digital, non-profit neighborhood platform connecting older people with volunteers for practical support and social companionship. Responsibility for business analysis, requirements definition, platform evaluation and delivery of a locally scalable service solution, with a focus on AI-supported development, data-driven optimization and clear market positioning. Evaluation of several low-code/business platforms, including Odoo and Glide Apps, as well as assessment of monday.com as a CRM-related option, before selecting Glide Apps for implementation. Implementation of a non-native mobile and desktop application with Glide Apps and the website with WordPress. Responsibilities
- Gathering, analyzing and structuring business requirements for the product and service model
- Conducting market, target group and competitor analyses to position the offering
- Evaluating and selecting suitable low-code/business platforms for implementation
- Defining key user journeys, business processes and operational workflows for older people, volunteers and Administration
- Translating business requirements into requirements for profiles, task management, coordination, communication and notifications
- Supporting the implementation of the non-native mobile and desktop application in Glide Apps and the website in WordPress
- Preparing future AI-supported functions such as intelligent matching and data-driven optimization
- Ensuring compliance with GDPR requirements Results
- Successfully delivered digital support platform connecting older people with volunteers
- Solid foundation for market positioning through market, target group and competitor analyses
- Implemented functional non-native mobile and desktop application with Glide Apps and accompanying website with WordPress
- Created foundation for scaling and AI-based further development
André L.
Last position:
Founder & Managing Director at lesswork Productivity Solutions e.U.
- Design and deploy production multilingual AI voice-agent solutions for customer service, lead capture, after-hours support and front-office automation use cases.
- Delivered three client implementations spanning Europe, Asia and North America, including multilingual support, sales/lead-capture and privacy-sensitive intake workflows.
- Translate business requirements into conversation flows, prompt architecture, knowledge grounding, fallback and handoff logic, guardrails, consent gates and structured data capture; production support deployments include knowledge bases of approximately 1,000 grounded Q&A entries per language.
- Build scenario-based evaluation and regression QA covering normal flows, edge cases, failure modes, handoff behaviour and acceptance criteria; coordinate fixes through production readiness and rollout.
- Work hands-on across Retell, ElevenLabs Agents, Twilio, Supabase/PostgreSQL, Vercel, APIs/webhooks and CRM workflows; lead discovery, demos, solution shaping and cross-functional delivery.
Sector: AI voice automation / customer workflow design
Stefan M.
Last position:
Project Manager at German NPO
- General project management
- Design of a CRM system using a Design Sprint
- Creation of a prototype
- Conducting user tests
- Preparation of a tender
- Creation of an implementation roadmap
Jörg P.
Last position:
Process Manager (70%) / Business Analyst (30%) at T-Mobile Austria GmbH (Magenta)
- BSS system implementation for B2B / transformation of the central B2B system landscape
- End-to-end business responsibility for defining, structuring and prioritizing key B2B business processes as part of a complex BSS transformation.
- Work in an agile, SAFe-like setup with multiple teams involved, along with regular coordination with business, IT, solution design and architecture.
- Translation of business requirements into implementable epics, features, user stories, process models and acceptance criteria as the basis for technical implementation.
- Close collaboration with solution design and architecture to assess technical dependencies, interfaces, data flows and system impacts.
- Management of target process design as the basis for implementation in Infonova BSS.
- Interface management between business departments, IT, architecture, development and operational units, including facilitation of cross-functional workshops.
- Ensuring process consistency, governance, decision-making capability and business acceptance as part of the system implementation.
Plamen M.
Last position:
Head of Service & Operations Management at Raiffeisen Bank International
- Shaping service management framework as part of head office of RBI
- Service owner overseeing IT cloud services, accountable for overall quality, lifecycle, and success
- Managing customer relationships and satisfaction for 10 business units ensuring smooth business continuity and operations
- Single point of contact and service/process owner providing T-shaped expertise in IT domains, cloud platforms and services (AWS, Azure, Kubernetes, Salesforce, ServiceNow, Jira, Orca, CRM, GitHub, SFMC)
- ITSM/ITIL implementation and mentoring including design, definition, mapping, and execution
- Change and release management, UAT/test assurance, major incident management, SDLC management
- Managing regulatory and audit requirements, DORA, GDPR, ITPF compliance and reporting
- Acting as a point of escalation for complex customer issues, resolving conflicts, fostering a customer-centric culture
- People management: leading and managing service delivery teams, DevOps, vendors, and third-party teams
- Cross-tribe service delivery and contract management: KPIs, SLAs, OLAs, RPO, RTO, BCM/SCM management
- Agile/Scrum process delivery governance, stakeholder communication, and budget/cost management
Gordan V.
Last position:
Founder – Consultant for Revenue Operations, Automation & Process Optimization (Sales/Mkt/CS) at Boom Strategy GmbH
Managed large-scale sales and process optimization initiatives for clients including BASF, British American, IDNow, AvconJet, etc.
Planned and executed CRM and digital strategies to increase process automation, integrate AI, enhance reporting capabilities, and ensure data integrity.
Designed and standardized core workflows across Marketing, Sales, and Customer Success teams to drive sustainable revenue growth and team throughput.
Provided ongoing advisory to C-level executives; supported organizational restructuring and strategic direction, as well as facilitated change-management efforts.
Realigned sales processes across EMEA, the USA, and APAC as Interim Director, Revenue Operations at BASF – Forward AM.
Designed and implemented new technologies and processes to boost revenue and market reach at BASF – Forward AM.
Developed and implemented new workflows to improve operational efficiency and data utilization, with a focus on post-sales and customer success in the business aviation sector for AvconJet.
Restructured and optimized Salesforce for better data integrity and automated sales processes for AvconJet.
Christian N.
Last position:
Digital Consultant at Global Stations
- Conducted due diligence for the acquisition of digital marketing agencies in Manila, evaluating revenue potential, scalability, and operational efficiency.
- Advised international companies on go-to-market strategies across Asia, with a strong focus on China and Southeast Asia’s online commerce ecosystems.
- Developed tailored digitalization and automation processes within CRM and marketing operations to drive efficiency and data transparency.
- Achieved successful market positioning and digital process optimization in collaboration with various SaaS and automation agencies, enabling scalable regional growth.
Agnes N.
Last position:
Senior Technical Project Manager at LastPass
- Acting as the sole program owner for BizMax and SaaS Monitoring products, integrating enterprise business insights with platform reliability and health monitoring to drive revenue growth and operational confidence.
- Own delivery of complex B2B technical initiatives at LastPass, driving implementation of innovative security and platform features across the broader zero-knowledge ecosystem.
- Work with backend, frontend and DevOps teams; manage stakeholders from Product, Marketing, Engineering, Architecture, Security, Platform, UX, and Quality to define scope, priorities, success metrics, and delivery plans while driving technical decision processes.
- Lead program planning and execution across multiple workstreams, ensuring delivery on time, within scope, and aligned with business objectives; mentor cross-functional teams and act as the primary escalation point to remove blockers and maintain delivery momentum.
- Drive annual strategic planning and budgeting, working with senior leadership and directors to align priorities, secure funding, and optimize resource allocation; proactively identify, manage, and mitigate technical, delivery, and dependency risks throughout the full program lifecycle, escalating issues early to minimize impact.
- Lead internal dogfooding initiatives and external beta programs, collaborating directly with customers to validate functionality, usability, and performance.
- Support go-to-market activities by contributing to customer-facing content, including blogs, talks, and product communications; own go-live readiness, hypercare coordination, and program closure, ensuring lessons learned are captured and applied for continuous improvement.
- Successfully led a large-scale greenfield program, designing and implementing end-to-end delivery and governance processes from scratch to deliver SaaS Monitoring and BizMax features, generating a multimillion-dollar increase in ARR and becoming a major revenue stream for the company.
- Designed repeatable AI-assisted workflows that improve planning accuracy and reporting efficiency.
- Founded and implemented standardized cross-team PMO processes and templates, including project overview, project brief, T-shirt sizing, risk register, ADR/RFC, release rollout plan, CAB, program closure, lessons learned, internal and external beta programs, and dogfooding, establishing a company-wide framework supporting delivery of the largest-scale programs.
- Mentored junior team members, new hires, and employees undergoing transformation initiatives, supporting skills development and adoption of modern delivery practices.
Benjamin A.
Last position:
Multi-Project Manager at Trading Company
- Setup of a new Data Warehouse (Budget ~€15M 2025 – 2026)
- Backend modernization project (Budget ~€5M 2025 – 2026)
- Standard software rollout with custom programming (Budget ~€9M 2025 – 2026)
Gerald G.
Last position:
Data Design Authority at Department of Government Enablement
- Responsible for realigning the data architecture of the Abu Dhabi government to achieve a fully AI-driven public administration
- Definition of modeling standards
- Creation of a conceptual and logical model for the entire Abu Dhabi government administration
- Definition of data quality and data security standards
Discover over 15,000 top freelancers
Statistics of experts using Customer Relationship Management
Aggregated from the professional profiles of matched freelancers.
Experience
23 years

Position duration
2.8 years

Positions per freelancer
13

Top business areas
Information Technology, Project Management, Operations

Top industries
Information Technology, Banking and Finance, Professional Services

Certification focus areas
Information Technology, Project Management, Business Intelligence
Bachelor's degree or higher
90%
Master's degree or higher
74%

Certifications per freelancer
3

Most common languages
English, German, French

Speak two or more languages
100%
Based on our profile pool as of 29 Oct 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology in Vienna are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts in Vienna using Customer Relationship Management
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 29 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Customer Relationship Management experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (86%)
- Banking and Finance (60%)
- Professional Services (57%)
- Telecommunication (46%)
- Transportation (43%)
- Retail (43%)
- Manufacturing (31%)
- Media and Entertainment (31%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
CRM foundations
Customer Relationship Management, commonly called CRM, combines software, customer data and business processes for managing interactions across the customer lifecycle. It gives sales, service and marketing teams a shared view of leads, accounts, conversations, opportunities and support history. Experts turn that information into practical workflows rather than treating CRM as a simple contact database.
Systems and ecosystem
The work may involve Salesforce, HubSpot, Microsoft Dynamics 365, SAP Customer Experience or a tailored CRM application. Strong specialists understand data models, permissions, APIs, webhooks, reporting and automation. They connect CRM records with ERP, marketing automation, customer support, billing, telephony and collaboration tools while protecting data quality across the ecosystem.
What companies build
- Lead capture, qualification and opportunity pipelines
- Account, contact and activity management
- Sales forecasting, dashboards and management reporting
- Customer service queues, case handling and knowledge workflows
- Marketing journeys, segmentation and consent-aware campaigns
CRM initiatives often include migration from spreadsheets or a legacy system, redesign of sales processes, portal delivery and integrations with operational software. The best solution reflects how teams actually work and remains easy to maintain after launch.
When freelance expertise helps
Companies bring in freelance CRM specialists when an implementation has stalled, adoption is low or internal teams lack capacity. They can assess the current setup, define requirements, clean and migrate data, configure automations, test releases and train users. Vienna organisations may also value professionals who can collaborate on site while coordinating remote work across regional teams.
Skills that matter
A capable expert combines platform knowledge with process design, stakeholder communication and careful delivery. Look for experience with discovery workshops, solution configuration, integration mapping, data governance, role design, testing and documentation. Familiarity with sales, service or marketing operations matters as much as knowing a product’s menus and settings.
Choosing the right professional
Ask for examples of CRM work that resembles your customer journey, team structure and integration landscape. Strong professionals explain trade-offs between configuration and custom code, identify risks early and define clear acceptance criteria. They measure quality through reliable data, useful reporting, smooth handovers and user adoption, not through a visually polished interface alone.
Frequently asked questions
Everything clients usually want to know about Customer Relationship Management, in one place.
Customer Relationship Management is used to organize customer data and coordinate sales, service and marketing activities. A CRM system can track leads, accounts, conversations, opportunities, cases and follow-up tasks in one shared environment.
CRM is designed around customer interactions, pipelines and service journeys, while spreadsheets usually lack controlled workflows, shared history and reliable automation. ERP software focuses more on finance, inventory and operational planning, although integrations between CRM and ERP are often essential.
A strong Customer Relationship Management specialist may work with Salesforce, HubSpot, Microsoft Dynamics 365 or SAP Customer Experience. Useful adjacent skills include API integration, data migration, automation, reporting, permission design, marketing operations and customer service processes.
CRM work can range from an audit and configuration project to a full migration, integration or operating model redesign. The realistic scope depends on data quality, process complexity, the chosen system and the number of teams involved, so a discovery phase is often valuable before implementation.
Customer Relationship Management projects are often suitable for remote collaboration because configuration, documentation and workshops can be handled online. On-site sessions in Vienna can still help with stakeholder discovery, process mapping, training and change management when teams need direct support.
CRM is used across professional services, retail, manufacturing, technology, healthcare, financial services and many other sectors. The configuration changes by industry, especially for customer consent, case handling, account structures, sales cycles and connections to operational systems.
Ask how the Customer Relationship Management professional approaches discovery, data quality, security, testing and user adoption. Strong answers include clear deliverables, practical risk management and examples of improving workflows rather than only listing platform certifications.
CRM implementations often struggle when requirements are unclear, data is not prepared or the system mirrors outdated processes without improving them. Weak ownership, excessive customization, poor integration planning and limited user training can also reduce trust and adoption.
The average hourly rate of freelancers in Vienna, Austria who have used Customer Relationship Management in their recent projects is 112 €, which corresponds to a daily rate of about 893 € based on an 8-hour working day.
Of the freelancers in Vienna, Austria who have used Customer Relationship Management in their recent projects, 90% hold at least a Bachelor's degree and 74% hold at least a Master's degree.
On average, freelancers in Vienna, Austria who have used Customer Relationship Management in their recent projects have 23 years of professional experience, with a single engagement typically lasting around 2.8 years.
The most common languages among freelancers in Vienna, Austria who have used Customer Relationship Management in their recent projects are English (100%), German (94%), and French (40%).
The most common industries among freelancers in Vienna, Austria who have used Customer Relationship Management in their recent projects are Information Technology (86%), Banking and Finance (60%), and Professional Services (57%).
The most common business areas among freelancers in Vienna, Austria who have used Customer Relationship Management in their recent projects are Information Technology (94%), Project Management (71%), and Operations (63%).
Main locations of FRATCH Experts, who have recently used Customer Relationship Management
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Countries:
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