Recommended expert
Sascha (Rene) Keller-(Senior) Digital Marketing Professional
Check rate
Experience
Jan 2021 - Present
5 years 4 months(Senior) Digital Marketing Professional
Xperience Digital
Position Summary
(Senior) Digital Marketing Professional at Xperience Digital
Industries
Advertising
Business Areas
Marketing
- Online marketing: Display advertising, retargeting, email marketing, e-detailing, SEA, social media
- Websites: search engine optimized planning, implementation (SEO), KPI optimization
- Digital projects for marketing/sales
- Employee training
Jan 2021 - Dec 2022
2 yearsGermany
Senior Manager Digital Communications
STADA Arzneimittel AG
Position Summary
Senior Manager Digital Communications at STADA Arzneimittel AG
Industries
Pharmaceutical
Business Areas
Marketing
- Expansion of STADA's web and social media channels
- Management and optimization of the STADA.de corporate website across Germany
- Technology migration and harmonization of website areas for STADA Germany
- Digital communication for product launches and campaigns
- Digital press conferences and PR activities
Jan 2015 - Dec 2021
7 yearsSenior Manager Digital Communications
STADAPHARM GmbH
Position Summary
Senior Manager Digital Communications at STADAPHARM GmbH
Industries
Pharmaceutical
Business Areas
Marketing
- Design and execution of digital marketing strategies
- Advising and developing product management on digital marketing
- Digitization of communication channels (sales/collaboration)
- B2B/B2C display, email, content, and affiliate marketing campaigns (OTC/diagnostics/Rx/biosimilars)
- SEM (SEA/SEO)
- Planning, implementation, and relaunch of numerous websites (TYPO3, Umbraco)
- E-detailing and webinars
- Web analysis with Google Analytics
Jan 2005 - Dec 2015
11 yearsManager New Media
STADAPHARM GmbH
Position Summary
Manager New Media at STADAPHARM GmbH
Industries
Pharmaceutical
Business Areas
Marketing
Project Management
- Strategic marketing partnerships (doctor and pharmacy software)
- Field service team leadership (project management)
- CMS implementation and migration (TYPO3)
- Project management
- Planning and launch of topic pages on erectile dysfunction (ED) and contraceptives
- Display, email, content, and affiliate marketing campaigns
- SEM (SEA/SEO)
- Web analysis with Google Analytics
Jan 2003 - Dec 2005
3 yearsStrategic Corporate IT
STADA Arzneimittel AG
Position Summary
Strategic Corporate IT at STADA Arzneimittel AG
Industries
Pharmaceutical
Business Areas
Information Technology
Project Management
Strategy
- Strategic planning and harmonization of group-wide IT infrastructure
- Organizational development
- Project lead for a document management system (DMS)
- Creation of an IT knowledge database
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Pharmaceutical and Advertising.
Pharmaceutical
Advertising
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Information Technology, and Strategy.
Marketing
Project Management
Information Technology
Strategy
Skills
- Ms Office
- Web Design
- Cms Typo3
- Cms Umbraco
- Cms Wordpress
- Google Analytics
- Graphic/design
- Online Marketing
- Websites
- Display Advertising
- Social Media
- Seo
- Sea
- E-commerce
- Email Marketing
Languages
German
NativeEnglish
AdvancedEducation
Europa Fachhochschule Fresenius
Diploma in Media Management · Media Management · Idstein, Germany
Europa Fachhochschule Fresenius
Diploma in Health Economics · Health Economics · Idstein, Germany
Statistics
Experience
Total positions 5
Experience in Pharmaceutical 20 y
Avg length 5 y 7 m
Longest experience 10 y 11 m
Global Experience
Countries worked in 1 (Germany)
Primary country Germany
Expertise
Recent roles (Senior) Digital Marketing Professional, Senior Manager Digital Communications, Manager New Media
Main industries Pharmaceutical, Advertising
Main business areas Marketing, Project Management, Information Technology
Profile
Created
Last Update
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Frequently asked questions
Do you have questions? Here you can find further information.
Where is Sascha based?
Sascha is based in Hünfelden, Germany.
What languages does Sascha speak?
Sascha speaks the following languages: German (Native), English (Advanced).
How many years of experience does Sascha have?
Sascha has at least 23 years of experience. During this time, Sascha has worked in at least 4 different roles and for 3 different companies. The average length of individual experience is 5 years and 8 months. Note that Sascha may not have shared all experience and actually has more experience.
What roles would Sascha be best suited for?
Based on recent experience, Sascha would be well-suited for roles such as: (Senior) Digital Marketing Professional, Senior Manager Digital Communications, Manager New Media.
What is Sascha's latest experience?
Sascha's most recent position is (Senior) Digital Marketing Professional at Xperience Digital.
What companies has Sascha worked for in recent years?
In recent years, Sascha has worked for Xperience Digital, STADA Arzneimittel AG, and STADAPHARM GmbH.
Which industries is Sascha most experienced in?
Sascha is most experienced in industries like Pharmaceutical and Advertising.
Which business areas is Sascha most experienced in?
Sascha is most experienced in business areas like Marketing, Project Management, and Information Technology. Sascha also has some experience in Strategy.
Which industries has Sascha worked in recently?
Sascha has recently worked in industries like Pharmaceutical and Advertising.
Which business areas has Sascha worked in recently?
Sascha has recently worked in business areas like Marketing.
What is Sascha's education?
Sascha attended Europa Fachhochschule Fresenius for Media Management.
What is the availability of Sascha?
Sascha is immediately available for suitable projects.
What is the rate of Sascha?
Sascha's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
How to hire Sascha?
To hire Sascha, click the Meet button on the profile to request a meeting and discuss your project needs.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
1200
900
600
300
Market avg: 880-1040 €
Market avg: 880-1040 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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