Sascha (Rene) Keller-(Senior) Digital Marketing Professional

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Experience
(Senior) Digital Marketing Professional
Xperience Digital
- Online marketing: Display advertising, retargeting, email marketing, e-detailing, SEA, social media
- Websites: search engine optimized planning, implementation (SEO), KPI optimization
- Digital projects for marketing/sales
- Employee training
Senior Manager Digital Communications
STADA Arzneimittel AG
- Expansion of STADA's web and social media channels
- Management and optimization of the STADA.de corporate website across Germany
- Technology migration and harmonization of website areas for STADA Germany
- Digital communication for product launches and campaigns
- Digital press conferences and PR activities
Senior Manager Digital Communications
STADAPHARM GmbH
- Design and execution of digital marketing strategies
- Advising and developing product management on digital marketing
- Digitization of communication channels (sales/collaboration)
- B2B/B2C display, email, content, and affiliate marketing campaigns (OTC/diagnostics/Rx/biosimilars)
- SEM (SEA/SEO)
- Planning, implementation, and relaunch of numerous websites (TYPO3, Umbraco)
- E-detailing and webinars
- Web analysis with Google Analytics
Manager New Media
STADAPHARM GmbH
- Strategic marketing partnerships (doctor and pharmacy software)
- Field service team leadership (project management)
- CMS implementation and migration (TYPO3)
- Project management
- Planning and launch of topic pages on erectile dysfunction (ED) and contraceptives
- Display, email, content, and affiliate marketing campaigns
- SEM (SEA/SEO)
- Web analysis with Google Analytics
Strategic Corporate IT
STADA Arzneimittel AG
- Strategic planning and harmonization of group-wide IT infrastructure
- Organizational development
- Project lead for a document management system (DMS)
- Creation of an IT knowledge database
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Pharmaceutical and Advertising.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Information Technology, and Strategy.
Skills
- Ms Office
- Web Design
- Cms Typo3
- Cms Umbraco
- Cms Wordpress
- Google Analytics
- Graphic/Design
- Online Marketing
- Websites
- Display Advertising
- Social Media
- Seo
- Sea
- E-Commerce
- Email Marketing
Languages
Education
Europa Fachhochschule Fresenius
Diploma in Media Management · Media Management · Idstein, Germany
Europa Fachhochschule Fresenius
Diploma in Health Economics · Health Economics · Idstein, Germany
Statistics
Experience
Global experience
Expertise
Profile
Frequently asked questions
Have questions? Find more information here.
Sascha is based in Hünfelden, Germany.
Sascha speaks the following languages: German (Native), English (Advanced).
Sascha has at least 24 years of experience. During this time, Sascha has worked in at least 4 different roles and for 3 different companies. The average length of individual experience is 5 years and 9 months. Note that Sascha may not have shared all experience and actually has more experience.
Based on recent experience, Sascha would be well-suited for roles such as: (Senior) Digital Marketing Professional, Senior Manager Digital Communications, Manager New Media.
Sascha's most recent position is (Senior) Digital Marketing Professional at Xperience Digital.
In recent years, Sascha has worked for Xperience Digital, STADA Arzneimittel AG, and STADAPHARM GmbH.
Sascha is most experienced in industries like Pharmaceutical and Advertising.
Sascha is most experienced in business areas like Marketing, Project Management, and Information Technology. Sascha also has some experience in Strategy.
Sascha has recently worked in industries like Pharmaceutical and Advertising.
Sascha has recently worked in business areas like Marketing.
Sascha attended Europa Fachhochschule Fresenius for Media Management.
The availability of Sascha needs to be confirmed.
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Average rates for similar positions
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 7 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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