Martin P.-Owner and Managing Director
Check rate
Experience
AMS-Gruppe
- Support for website relaunch (SEO, SEA)
- Conceptualization and management of all performance marketing activities
- SEO (technical, content, active link building)
- Management and implementation of Google Ads and LinkedIn Ads campaigns
- Conceptualization and management of content marketing, UX optimization, and conversion maximization for B2B
- Creation of landing pages (WordPress)
- Setup and regular analysis of Google Analytics
- Setup of tracking for all channels (performance marketing, email marketing, offline activities)
e-Roller
- SEO, SEA, SEM, content marketing, UX optimization, conversion maximization B2C, affiliate
- Setup and optimization of SEO campaigns
- Conceptualization and management of the platform’s technical SEO relaunch (WordPress)
- Further technical development of the platform (user news section, forum, marketplace, test video platform)
- Conceptualization and implementation of a long-term SEO strategy
- Conceptualization and implementation of a long-term content strategy
- UX optimization
- Introduction of professional SEO tool software and Google Analytics integration
- Setup and ongoing optimization of SEA campaigns
Volkswagen Financial Services
- Product digitization, SEO, SEA, SEM, content and UX optimization for Volkswagen Financial Services, Volkswagen, Audi, Skoda, Seat, Cupra in European markets (DE, UK, IE, IT, ES, PT, PL, CZ)
- Setup, management, and optimization of cross-channel campaigns
- Management of performance marketing budgets
- Requirements management with product management and web development teams
- Monitoring of all KPIs for SEO, SEA, SEM
- Web analytics tracking via Adobe Tag Manager
- Optimization of content, UX, performance, and Google Ads ad design
- Independent creation of landing pages and content pages using Adobe Experience Cloud
- Setup of interactive website features with developers
- Organization and running of UX tests
- Creation of web analytics dashboards in Adobe Analytics
- Support for the vw.de and skoda.de website relaunches
- Support for the creation of product explainer videos
- Management of online marketing agencies
Buyitdirect
- SEO consulting for buyitdirect.com (Amsterdam)
- SEO KPI monitoring
- Monthly reporting and meetings with in-house SEO leads
- SEO training and knowledge transfer
- On-page optimization (conceptualization, consulting, monitoring)
- Keyword and content optimization (conceptualization, consulting, monitoring, implementation)
- Internal and external link management (analysis, conceptualization, monitoring)
- Development of short-, medium-, and long-term SEO strategy concepts
- Concepts for migration from HTTP to HTTPS, robots.txt, sitemaps
Decathlon Sportspezialvertriebs GmbH
- Social media consulting
- Creation of a communication strategy for the YouTube channel
- Optimization measures for YouTube as a video platform and search engine
- Setup and implementation of YouTube social media campaigns in coordination with Facebook, Twitter, and Google Plus leads
- Monthly reporting and meetings with in-house SEO, social media, and marketing departments
Acxiom Deutschland GmbH
- Online and offline content marketing (consulting, implementation, monitoring)
- Writing press releases and newsletter copy
- Press distribution list management
- Content and strategic consulting on positioning and implementing marketing campaigns
- Writing expert content on products and services
- Social media and web monitoring (Talkwalker, Adobe Marketing Cloud)
Qiagen GmbH
- Initial setup of international SEO in the newly established eCommerce department (Hilden, DE & Venlo, NL)
- Leading the website relaunch for all SEO measures
- Developing and implementing an SEO strategy
- Setting up a keyword database and a content strategy for technical content writers
- Conducting SEO training
- Identifying and implementing technical optimization opportunities with developers
- Managing external service providers/agencies
- Monitoring and reporting on all relevant KPIs (Searchmetrics Suite, Adobe Omniture Suite)
- Creating landing pages in the Adobe Omniture Suite
- Regular reporting to the department head
Owner and Managing Director
internet SELECT UG
- Consulting on digital transformation and increasing digital revenue
Selected project assignments:
- Juweliere Kraemer: SEO strategy, technical SEO, content, link building; introduction of a professional SEO tool; planning and implementing the content marketing strategy; managing UX optimization and B2C conversion growth; creating landing pages (Shopware); supporting the shop relaunch from Shopware 5 to Shopware 6
- justRelaxed: Technical SEO, content, link building; planning and implementing all Google Ads campaigns; social media marketing on Meta and LinkedIn; email marketing strategy (Klaviyo); content marketing, UX optimization, B2C conversion growth; creating landing pages (Shopify); setting up and managing website and performance marketing tracking (Google Analytics, eTracker)
- SAL de IBIZA: SEO (technical SEO, content, link building); introducing SEO software; SEA campaigns (Google Ads); maximizing conversions and digital revenue B2B/B2C; creating landing pages (PrestaShop); setting up and managing website and email marketing tracking (Google Analytics)
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Retail, Advertising, Biotechnology, Automotive, and Banking and Finance.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Strategy, Information Technology, and Project Management.
Skills
Seo Tools: Google-Analytics, Google Webmastertools, Performancesuite, Sistrix-Toolbox, Searchmetrics-Suite, Adobe Marketing Cloud, Talkwalker, Xovi-Suite, Seolytics, Seo Tools For Excell, Linkresearchtools, Linkbird, Awlcloud, Ryte, Screaming Frog, Ahrefs, Termlabs
Website Systems: Magento, Xt:Commerce, Wordpress, Typo3, Joomla, Worldsoft
Adobe Creative Cloud Applications: Dreamweaver, Photoshop, Flash, Illustrator, Indesign, After Effects, Premiere
Web Programming: Html, Xhtml, Html5, Css, Css3, Jquery, Php, Java Script, Flash
Ms Office: Word, Excel, Outlook, Powerpoint, Access, Visual Basic
Collaboration Tools: Jira, Confluence, Trello, Slack, Mural
Languages
Education
SDG Darmstadt
Distance learning WebDesign · WebDesign · Darmstadt, Germany
TU München
Diplom-Forstwirt, Schwerpunkt Holzforschung · Munich, Germany
Certifications & licenses
Aufbauseminar Hörfunk
Hanns-Seidel-Stiftung
Digital Marketing-Und Leadership-Programm
Google / AVADO
Grundseminar Fernsehjournalismus
Hanns-Seidel-Stiftung
Grundseminar Hörfunk
Hanns-Seidel-Stiftung
Grundseminar Zeitung
Hanns-Seidel-Stiftung
Seminar Pressesprecher
Hanns-Seidel-Stiftung
W.I.N.-Zertifikat Ebusiness Consultant
Worldsoft
W.I.N.-Zertifikat Ecommerce Consultant
Worldsoft
W.I.N.-Zertifikat Webmaster
Worldsoft
Zertifikat Public Relations
Akademie der Bayerischen Presse
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Martin is based in Alsfeld, Germany and can operate in on-site, hybrid, and remote work models.
Martin speaks the following languages: German (Native), English (Advanced).
Martin has at least 17 years of experience. During this time, Martin has worked in at least 1 role and for 8 different companies. The average length of individual experience is 2 years and 2 months. Note that Martin may not have shared all experience and actually has more experience.
Based on recent experience, Martin would be well-suited for roles such as: Owner and Managing Director.
In recent years, Martin has worked for AMS-Gruppe, e-Roller, and internet SELECT UG.
Martin is most experienced in industries like Professional Services, Retail, and Advertising. Martin also has some experience in Biotechnology, Automotive, and Banking and Finance.
Martin is most experienced in business areas like Marketing, Strategy, and Information Technology. Martin also has some experience in Project Management.
Martin has recently worked in industries like Professional Services, Retail, and Advertising.
Martin has recently worked in business areas like Marketing, Strategy, and Information Technology.
Martin attended SDG Darmstadt for WebDesign.
Martin has 10 certificates. Among them, these include: Aufbauseminar Hörfunk, Digital Marketing-Und Leadership-Programm, and Grundseminar Fernsehjournalismus.
The availability of Martin needs to be confirmed.
Daily rate distribution
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Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 6 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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