Christopher G.-Performance Analytics & Conversion Specialist

Ux/Ui Design

• Supporting The Early Concept Phase And Developing Ux/Ui Designs For Digital Products
• Conceptualizing And Designing User Interfaces For Complex Web And App Applications
• Creating User Scenarios, User Journeys, Wireframes, Mockups And Prototypes To Visualize And Validate Design Ideas
• Designing Customer Journeys And Uis
• Knowledge Of Designing Responsive Web Applications
• Creativity And A Good Sense Of Aesthetics And Usability
• Confident Use Of Design And Prototyping Tools Such As Figma, Adobe Xd And Component Libraries
• Extensive Experience In Conversion Rate Optimization In Several Agency Environments

Affiliate Marketing

• Setting Up, Optimizing, Monitoring And Expanding Affiliate Campaigns
• Extensive Experience In Affiliate Marketing, Including Affiliate Networks
• Strong Communication Skills And Networking Expertise In Affiliate Marketing
• Highly Developed Analytical Thinking As Well As Kpi Interpretation, Evaluation And Data-Driven Optimization
• Reviewing And Optimizing Affiliate Feeds
• Managing And Maintaining Affiliate Partnerships
• Proactive Communication And Coordination With Existing And New Affiliate Partners
• Setting Up Conversion Tracking

Sea, Sm, Seo, Ga4 And Gtm

• Setting Up, Managing And Optimizing Sea Activities, Especially Google Ads (Ads, Youtube And Display), Facebook, Instagram And Microsoft Business Campaigns
• Identifying And Using Relevant Kpis To Evaluate Campaign Success And Carry Out Targeted Measures To Improve Performance
• Experience In Developing Innovative Banner Advertising Tailored To Campaigns
• Knowledge Of Implementing Conversion Tracking
• Experience Using Web Analytics Tools, Google Tag Manager And Other Relevant Tracking And Reporting Tools To Measure Campaign Success
• Optimizing Websites In The Area Of Technical Seo
• Conducting A/B Tests
• Event Tracking, Website Tracking, E-Commerce Tracking And Tracking Audits
• Sql, E-Commerce Data, Erp Data And Dashboards
• Reporting With Looker Studio
• Creating And Analyzing Customer Journeys
• Designing Html5 Banners, Display Ads And Social Ads

Soft Skills

• Teamwork, Strong Communication Skills And Audience-Appropriate Communication
• Independent, Proactive Working Style And Analytical Skills For Partnership Development
• Direct Communication With Customers To Capture Requirements And Develop Customized Solutions
• Close Collaboration With Developers, Product Owners, Agile Development Teams And Other Stakeholders
• Knowledge Of Various Project Management Methods (Design Thinking, Agile Approach)
• Results Orientation And Assertiveness
• High Resilience, Ability To Handle Pressure And Initiative

Software Skills

• Adobe Creative Cloud: Photoshop, Xd, Illustrator, Indesign, Premiere, After Effects, Dreamweaver
• Prototyping Tools: Figma, Axure, Adobe Xd
• Project Management: Jira, Confluence, Trello, Ms Teams, Miro, Asana
• Office Programs: Outlook, Word, Excel, Powerpoint
• Cms Systems: Wordpress, Typo3
• Wordpress Designers Such As Flatsome And Elementor
• Online Shop Systems Such As Woocommerce And Magento
• Newsletter Tools Including Automation Features Such As Hubspot, Salesforce And Mailchimp
• Seo Applications Such As Sistrix
• Data Analysis With Google Analytics And Matomo
• Tracking Tools Such As Google Tag Manager