George B.-Interim Executive & Senior Advisor | Growth, Business Development, Strategy & Transformation
Check rate
Experience
Member of the Board, Treasurer
NED Club Greece – The Non-Executive Club
Managing Partner
Strategize
- Advise CEOs, owners, Boards and investors on growth, market entry, transformation, governance, M&A and strategic decision-making, translating complex business issues into executable value-creation initiatives.
- Lead selected residential development, construction and energy projects as senior advisor/project manager, coordinating commercial, technical and stakeholder workstreams from strategic assessment through implementation.
- Support clients in identifying new markets, partnerships and business opportunities, combining strategic advisory with hands-on Growth & Business Development.
Non Executive Director
Verallis S.A.
COO, Head of Asset Management, Risk & ESG
Premia Properties REIC
- Led asset management, new property development and construction, operational coordination, risk and ESG across a €0.5bn+ diversified listed real estate portfolio, including commercial, logistics and residential developments.
- Expanded property portfolio from 16 to 70 assets, increasing GAV from €128.5M to €500M
- Structured and delivered €100M bond issue and three capital increases to support investment strategy.
Non Executive Director – Vice President
Premia Properties REIC
Partner, Board Member
VERALLIS S.A.
- Lead commercial development and advise senior decision-makers on cost optimisation, business performance and transformation, with projects delivering average cost savings of 24% and performance improvements of approximately 5% at EBITDA level.
- Identify process, data and technology opportunities that can improve productivity, decision-making and measurable business outcomes.
- Translate strategic and operational priorities into structured initiatives, performance measures and implementation plans.
Chairman – Family Business Advisor
Zeritis Group of Companies
President & Group’s General Manager
Zeritis Group
- Led the strategic and operational restructuring of a multi-country industrial and real estate group, including a €200m+ debt and balance-sheet restructuring, creditor negotiations, divestments, governance improvement and strategic repositioning.
Member of the Board
Greek Sales Institute
Director, Management Consulting
KPMG
- Facilitated executive workshops, supported organisational design, governance, succession, performance improvement and leadership alignment initiatives.
- Facilitated senior-level workshops and leadership discussions, translating complex business issues into practical recommendations and action plans.
- Led consulting engagements for corporates, family businesses and leadership teams across strategy, transformation, governance, restructuring, performance improvement and operating model redesign.
Partner & CCO
Verallis
- Lead commercial development and advise senior decision-makers on cost optimisation, business performance and transformation, with projects delivering average cost savings of 24% and performance improvements of approximately 5% at EBITDA level.
- Identify process, data and technology opportunities that can improve productivity, decision-making and measurable business outcomes.
- Translate strategic and operational priorities into structured initiatives, performance measures and implementation plans.
General Manager – Multiple Business Units
Sfakianakis Group
- Senior executive of the largest automotive distributor and authorised repairer in Greece and the Balkans, leading commercial growth, network development, operational performance and market expansion across Greece, and Bulgaria.
General Manager – Fleet & Rental
Toyota Hellas – Inchcape PLC
- Led Toyota and Lexus importer/distributor operations for Greece and Bulgaria, managing national commercial strategy, dealer development, customer experience, service networks and operational performance.
General Manager Commercial Activities & Network Expansion
Enterprise Rent a Car
Led commercial development and network expansion activities during the early growth phase of the business, with responsibility for building market presence, developing corporate and leisure customer segments, expanding the operating network and establishing commercial partnerships.
Focused on new business development, branch and network growth, sales-channel development, key-account relationships and market penetration. Helped translate an international mobility concept into a locally scalable commercial model, supporting revenue growth, customer acquisition and the expansion of service coverage.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Automotive, Real Estate, Manufacturing, Education, and Construction.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Sales, Strategy, Operations, Finance, Human Resources, and Customer Service.
Summary
Senior C-level executive, management consultant and Board advisor with 35+ years of international experience in growth & business development, strategy, transformation, operational performance and governance. Former Director, Management Consulting at KPMG, COO and Vice President/NED of listed Premia Properties REIC, President & Group General Manager of Zeritis Group operating in 4 countries, and General Manager of Toyota Hellas and Sfakianakis Group, the largest automotive group in the Balkans.
I combine hands-on P&L and operational leadership with consulting discipline and Board-level judgement, advising CEOs, owners and leadership teams on growth, restructuring, organisational effectiveness, strategic execution and complex business decisions. Experienced across multinational, listed and family-owned businesses, with substantial exposure to real estate development, construction, manufacturing and automotive.
Advanced user of Generative AI for strategic analysis, market intelligence, due diligence, executive decision support and productivity. Particularly interested in senior executive, full-time or interim, and advisory assignments where experience, judgement and commercial leadership can turn complex challenges into measurable value.
Skills
Executive Leadership
Business Growth
Business Development
Market Penetration
Leadership Effectiveness
Executive Coaching
Organisational Development
Strategic Transformation
Ceo Advisory
Stakeholder Engagement
Executive Assessment
Succession Planning
Executive Team Effectiveness
Organisational Effectiveness
Strategic Decision-Making
Change Leadership
Board Advisory
Governance
Growth & Business Development: Market Expansion, Commercial Strategy, Partnerships, New Business Development And Go-To-Market Execution.
Strategy & Transformation: Strategic Reviews, Restructuring, Operating Models, Transformation Roadmaps And Execution Governance.
Executive & Operational Leadership: P&L Leadership, Multi-Country Operations, Performance Improvement And Complex Organisational Change.
M&A & Value Creation: Transaction Assessment, Due Diligence, Restructuring, Pmi, Divestments And Value-Creation Planning.
Board & Ceo Advisory: Strategic Decision-Making, Governance, Executive Challenge, Stakeholder Alignment And Board-Level Recommendations.
Real Estate & Built Environment: Asset Management, Property Development And Construction Across Commercial, Logistics And Residential Assets.
Leadership Effectiveness: Supports Ceos And Senior Leaders In Improving Clarity, Decision-Making, Communication, Accountability And Team Alignment.
Advanced User For It
Ms Office
Wordpress
Advanced User Of Chatgpt And Ai Productivity Tools.
Languages
Education
Canterbury University
MBA · Marketing Management · United Kingdom
Hult Ashridge Business School
Diploma in International Management · International Management Diploma · United Kingdom
Deree College – The American College of Greece
BA · Business Administration · Athens, Greece
Certifications & licenses
Certified Family Business Advisor
ESG & Sustainability
Sustainability Academy
ESG Practitioner – CSE
Extended DISC Facilitator
Family Business Advisor
Business Family Foundation
IL Executive Coaching
J. Mattone University
Sales Management Trainer
Sandler Training
Sandler Sales Coach
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
George is based in Augsburg, Germany and can operate in on-site, hybrid, and remote work models.
George speaks the following languages: Greek (Native), English (Advanced), German (Elementary).
George has at least 39 years of experience. During this time, George has worked in at least 14 different roles and for 13 different companies. The average length of individual experience is 3 years and 9 months. Note that George may not have shared all experience and actually has more experience.
Based on recent experience, George would be well-suited for roles such as: Member of the Board, Treasurer, Managing Partner, Non Executive Director.
George's most recent position is Member of the Board, Treasurer at NED Club Greece – The Non-Executive Club.
In recent years, George has worked for NED Club Greece – The Non-Executive Club, Strategize, Verallis S.A., Premia Properties REIC, and VERALLIS S.A..
George is most experienced in industries like Professional Services, Automotive, and Real Estate. George also has some experience in Manufacturing, Education, and Construction.
George is most experienced in business areas like Sales, Strategy, and Operations. George also has some experience in Human Resources, Finance, and Customer Service.
George has recently worked in industries like Professional Services, Real Estate, and Manufacturing.
George has recently worked in business areas like Sales, Finance, and Strategy.
George holds a Master in Marketing Management from Canterbury University and a Bachelor in Business Administration from Deree College – The American College of Greece.
George has 8 certificates. Among them, these include: Certified Family Business Advisor, ESG & Sustainability, and ESG Practitioner – CSE.
George is immediately available part-time for suitable projects.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 13 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Similar freelancers
Discover other experts with similar qualifications and experience
Tobias B.
Yulia V.
Athanasios S.
Jens R.
Wolfgang H.
Uwe R.
Eckhard R.
Sandra K.
Jan-Christoph W.
Florian R.
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Member of the Board, Treasurer
Nikolaos D.
Thomas L.
Ingrid M.
Stefan B.
Francisco B.
Michael G.
Daniel F.
Markus H.
Helmut G.
Mohammed S.
Nearby freelancers
Professionals working in or nearby Augsburg, Germany
Jürgen K.
Andreas K.
Thorsten H.
Enver B.
Julia P.
Stefan S.
Ulrich P.
Emre D.
Christoph H.
Jan B.
