Robin Malter-GTM & Ops Manager
Check rate
Experience
GTM & Ops Manager
CELUS GmbH
- GTM Tech & Ops: Responsible for the entire GTM tech stack with HubSpot CRM as the centerpiece, including vendor management, system architecture, and integrations
- GTM Tech & Ops: Implemented GDPR-compliant attribution and analytics infrastructure in collaboration with the DPO to ensure data governance and transparency across all GTM systems
- GTM Strategy (B2B): Led the B2B marketing strategy in close collaboration with the VP of Sales, defining target markets, shaping value propositions, and running acquisition campaigns across social, paid, and outbound channels
- Marketing & Growth (B2C): Partnered with the Growth team to design and run experiments focused on activation, engagement, and retention
- Marketing & Growth (B2C): Automated onboarding and lifecycle touchpoints to improve conversion rates and customer experience
- Digital: Owned website strategy, development, and optimization
- Digital: Created and optimized landing pages for campaigns and user acquisition
- Digital: Managed external agencies for web development and tracking implementation
Account Manager
Altium Europe GmbH
- Managed and developed customer accounts across the DACH region, focusing on automotive, industrial, robotics, and aerospace companies (Siemens, AVL, ams-OSRAM, Dräxlmaier, Zollner Elektronik, Agile Robots, Lilium)
- Drove growth and customer retention through consultative selling as well as cross- and upselling initiatives
- Planned and executed marketing campaigns and organized roadshows and customer events across the DACH region
- Consistently achieved renewal and retention goals through strong relationship management and reliable support
- Collaborated closely with technical and Customer Success teams to ensure smooth implementation and high adoption
- Built and maintained long-term partnerships through proactive account management and customer success initiatives
Aviation, Tourism & Hospitality
Several years of experience in account management and customer service within the aviation, tourism, and hospitality industries (airberlin, hotels, airport and bar service), focusing on the Iberian markets.
Later worked in hospitality in Berlin and Munich before transitioning to the B2B tech sector in 2019.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Aerospace and Defense, Tourism, Information Technology, Automotive, and Manufacturing.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Customer Service, Sales, Marketing, Information Technology, and Operations.
Summary
Born in Germany and raised in Portugal. After my early career in tourism and aviation in Portugal and Spain, I transitioned into the B2B tech world.
I combine technical know-how, strategic thinking, and strong business acumen with a clear focus on process, efficiency, and growth. I also bring strong knowledge of the AI landscape and its practical applications.
Skills
- Go-To-Market Strategy
- Cross-Functional Leadership
- Ai & Automation
- High-Growth Environments
- Revenue Operations
- B2b Saas
Languages
Education
Escola Secundária Poeta António Aleixo
Technical training, Focus on web design & development, HTML/CSS, basic scripting, and database fundamentals · Web design & development · Portugal
Certifications & licenses
AI & Automation Strategies For GTM Leaders
Pavilion
Clay Cohort 101
Clay
Essentials In Revenue Architecture
Winning by Design
Revops School
Pavilion
CELUS Future Leaders Program
Urchin Insights - Leadership Coaching
GTM Leadership Accelerator
Pavilion
Hubspot Superadmin
Hubspot
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Robin is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.
Robin speaks the following languages: German (Native), Portuguese (Native), English (Advanced), Spanish (Advanced).
Robin has at least 21 years of experience. During this time, Robin has worked in at least 2 different roles and for 3 different companies. The average length of individual experience is 7 years and 10 months. Note that Robin may not have shared all experience and actually has more experience.
Based on recent experience, Robin would be well-suited for roles such as: GTM & Ops Manager, Account Manager.
Robin's most recent position is GTM & Ops Manager at CELUS GmbH.
In recent years, Robin has worked for CELUS GmbH.
Robin is most experienced in industries like Aerospace and Defense, Tourism, and Information Technology. Robin also has some experience in Automotive and Manufacturing.
Robin is most experienced in business areas like Customer Service, Sales, and Marketing. Robin also has some experience in Information Technology and Operations.
Robin has recently worked in industries like Information Technology.
Robin has recently worked in business areas like Information Technology, Marketing, and Operations.
Robin attended Escola Secundária Poeta António Aleixo for Web design & development.
Robin has 7 certificates. Among them, these include: AI & Automation Strategies For GTM Leaders, Clay Cohort 101, and Essentials In Revenue Architecture.
The availability of Robin needs to be confirmed.
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Average rates for similar positions
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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