Richard Trtanj-Interim Project Manager
Check rate
Experience
Principal Commercial Operations Business Partner DACH
Staffbase
- Managing the regional GTM rollout in close collaboration with Sales, Marketing, Customer Success, Finance and Analytics – converting strategy into measurable outcomes
- Responsibility for the regional Annual Operating Plan: aligning targets, capacity and investments to meet Net New cARR within Sales & Marketing budgets
- Operational excellence across the entire revenue funnel: improving pipeline quality, forecast accuracy, conversion rates and goal achievement through strong governance and data integrity
- Design of territory, quota and capacity models; accelerating onboarding and ramp-up times for new sales reps in close collaboration with enablement
- Development and continuous improvement of KPI dashboards and quarterly business reviews as a key decision-making tool for regional and global leadership
- Translating regional insights into globally scalable GTM processes and best practices – directly contributing to the global commercial operations strategy
COO
kreait GmbH
Leading the strategy and project management team; translating business strategies into operational plans and measurable results
Full responsibility for revenue streams of €12M p.a.; leading a core team of 6
Establishing standardized project management frameworks, internal reporting structures and cross-functional collaboration processes
Independent new business acquisition and pitch responsibility; building and maintaining strategic accounts at the decision-maker level
Chief of Staff | Interim (Project) Manager | Consultant | Marketer
Self employed
Interim Chief of Staff: supporting C-level in strategic and operational topics to bridge gaps and ensure smooth operations (e.g., Sport1, teamX, Fraport)
Strategy development: creating strategies based on analysis to guide marketing activities and transformation initiatives (e.g., Lufthansa, Lufthansa Technik, Telekom, Fraport)
Consumer & Trade Marketing: consulting and project management of consumer and trade activities (e.g., JTI)
Marketing & Sales: managing marketing and sales initiatives to optimize lead generation (e.g., Dornbracht, JTI)
Brand & product development: developing brand identity and product concepts (e.g., Lufthansa Technik, Bosch eBike, VDE)
Product management & development: owning the entire product lifecycle from initial concept to market launch (e.g., Lufthansa, SBB)
Go-to-market execution: implementing end-to-end strategies for launching new products and services (e.g., SBB, Voith Hydro)
Marketing Director / Marketing Manager
JT International
- Leading the regional marketing strategy and commercial planning for CEE/DACH – forecasting, trade and retail programs (budget: €6.5M, team: up to 12 people)
- Building the entire CRM infrastructure for direct-to-consumer programs: customer segmentation, trigger campaigns, loyalty programs and KPI tracking along the customer journey – adopted as a blueprint for other markets
- End-to-end responsibility for sponsorships, events and festivals: strategy, budgeting, execution and KPI measurement
- Managing international consumer and trade marketing activities as well as product launches across multiple markets simultaneously
Account Director / Account Manager
I-D Media AG
Managing international projects in ATL, BTL and digital channels for multinational clients (e.g., Mercedes-Benz, Volkswagen, Audi, Deutsche Telekom)
Active new business acquisition and pitch responsibility: building strategic accounts from initial contact to long-term client retention at decision-maker level
Leading cross-functional teams (creative, strategy, production, digital) with up to 15 people Development of integrated communication campaigns from concept to performance measurement
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Aerospace and Defense, Media and Entertainment, Telecommunication, Advertising, Food and Beverage, and Information Technology.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Strategy, Product Development, Project Management, Sales, and Business Intelligence.
Summary
- Strategic Leadership & Transformation | Commercial Operations | Interim Management**
Versatile Strategy & Transformation Consultant with over 20 years of experience at the intersection of strategy, commercial growth and operational execution – across industries in FMCG, mobility, SaaS, technology and media.
- Roles & Focus**
Chief of Staff · Consultant · Interim Manager | Strategic consulting, GTM development, transformation programs, digital innovation and project management for B2B and B2C companies Marketing Director · Brand Manager | International consumer and trade marketing programs, commercial planning, product launches and integrated brand strategies for global FMCG companies Account Director · Project Manager | Managing cross-functional teams and complex multi-channel campaigns (ATL/BTL/Digital) for multinational clients
- Core Competencies**
GTM strategy & business development · change management & transformation · C-level stakeholder management · commercial operations & revenue · program & project management · operational excellence · digital innovation · interim leadership
- Industry Focus**
Mobility · Industry · FMCG · SaaS · Media
Skills
- Strengths**
Cross-Industry Experience And Expertise Strategic, Innovative And Creative Thinking Pragmatic Hands-On Mentality Empathetic, Enthusiastic And Communicative
- Industry Focus**
Fmcg Mobility Industry Media & Tv
Languages
Education
MTU Friedrichshafen
Industrial clerk · Friedrichshafen, Germany
Certifications & licenses
IMD Executive Certificate
IMD Lausanne
Multimedia Project Manager
Media Akademie, Friedrichshafen
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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