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Petar Markovic

Freelance Lecturer

Petar Markovic
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Berlin, Germany

Experience

Jan 2023 - Nov 2023
11 months

Freelance Lecturer

Masters of Marketing GmbH

Expertise details
Position Summary
Freelance Lecturer at Masters of Marketing GmbH
Industries
Education
Business Areas
Marketing
Project Management
  • Developed course materials for online marketing strategy and project management
  • Course content: online marketing strategy, inbound marketing, content marketing, project management, onsite marketing
  • Coaching in digital marketing and digitization
Jan 2020 - Present
6 years 3 months

Freelance Lecturer

ecomex GmbH & Co. KG

Expertise details
Position Summary
Freelance Lecturer at ecomex GmbH & Co. KG
Industries
Advertising
Education
Business Areas
Marketing
Project Management
  • Developed course materials for online marketing strategy and project management
  • Course content: online marketing strategy, inbound marketing, content marketing, project management, onsite marketing
  • Coaching in digital marketing and digitization
Jan 2016 - Present
10 years 3 months

Self-employed Freelancer | Business Consultant

Roonberg Digital

Expertise details
Position Summary
Self-employed Freelancer | Business Consultant at Roonberg Digital
Industries
Advertising
Healthcare
Business Areas
Marketing
Product Development
Project Management
  • Apply generalist experience from over 20 years in marketing to client projects
  • Support teams on an interim basis in project management for digital marketing projects
  • Carry out my own product management and consulting projects in the health sector
  • Coach and train in marketing and digital projects
  • Work as a freelance lecturer in online marketing, interim management in marketing and sales
Jan 2013 - Dec 2016
4 years
Berlin, Germany

Senior Platforms Consultant

Google Germany

Expertise details
Position Summary
Senior Platforms Consultant at Google Germany
Industries
Advertising
Business Areas
Customer Service
Marketing
Project Management
  • Project management: implemented and managed standard and custom sales and ad formats for Google and YouTube platform solutions
  • Account management: coordinated client requests with the technical team in Hamburg and account managers in Dublin
  • Designed and executed scalable online marketing activities
  • Conducted client trainings and events for large clients, incubators, startups and agencies; including some international activities
Jan 2010 - Dec 2013
4 years
Hamburg, Germany

Industry Manager YouTube & Display

Google Germany

Expertise details
Position Summary
Industry Manager YouTube & Display at Google Germany
Industries
Advertising
Business Areas
Marketing
Sales
  • Advised and supported various sales teams as an expert in YouTube, Display & New Products
  • Initiated certification of research providers with revenue impact of $300k–$500k
  • Led branding client workshops and internal training sessions
  • Planned and monitored quarterly and annual campaign sales targets
Jan 2004 - Dec 2010
7 years
Karlsruhe, Germany

Head of Online Marketing (interim) / Senior Online Marketing Manager

1&1 Internet AG

Expertise details
Position Summary
Head of Online Marketing (interim) / Senior Online Marketing Manager at 1&1 Internet AG
Industries
Information Technology
Business Areas
Business Intelligence
Marketing
Project Management
  • Led and coordinated multiple teams of up to 70 staff
  • Handled media buying and managed all channels: SEM, SEO, affiliate, partnerships, display advertising, CRM, social media, events, call center
  • Managed projects for online marketing across business intelligence, website management, product management, and other departments
  • Negotiated contracts with sales partners and vendors
  • Coordinated web analytics requirements and business intelligence projects
  • Managed and acquired new and key partners
  • Increased top affiliates' revenue by 20% by offering unique phone numbers
  • Oversaw production of online advertising materials
  • Hired new employees and supervised a master's thesis on "Search Marketing in 1&1's Online Marketing Mix"
Jan 2001 - Dec 2003
3 years
Hamburg, Germany

Junior Account Manager

Scholz & Friends

Expertise details
Position Summary
Junior Account Manager at Scholz & Friends
Industries
Advertising
Business Areas
Marketing
  • Advised clients on traditional advertising
  • Developed campaigns and maintained branding
  • Reviewed print proofs and ensured on-time production
  • Managed new business ideas and sourced suitable partners
  • Served clients such as Reemtsa, BOSS, Tchibo, Implico
Jan 1999 - Dec 2001
3 years
Munich, Germany

Film Production Assistant

GAP Films Werbefilm

Expertise details
Position Summary
Film Production Assistant at GAP Films Werbefilm
Industries
Advertising
Business Areas
Production
  • Assisted with pre-production and shoots
  • Conducted location scouting and prepared castings
  • Assisted the producer on commercial productions for clients like Chupa Chups, Swisscom, Verizon, Volkswagen

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Healthcare, Information Technology, and Education.

Advertising
Healthcare
Information Technology
Education
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Product Development, Business Intelligence, Customer Service, and Sales.

Marketing
Project Management
Product Development
Business Intelligence
Customer Service
Sales
Profile match chart

Summary

Since 2016, I have been working as a self-employed freelancer and business consultant, where I bring my generalist experience from over 20 years in marketing to client projects or support teams on an interim basis.

In addition to my own projects in the health sector, I have been a freelance lecturer in online marketing since 2020.

Skills

  • Ms Office
  • Various Google Tools
  • Google Ads
  • Google Analytics
  • Google Workspace
  • Various Cms Systems
  • C++ (Basic)
  • Turbo Pascal (Basic)
  • Visual Basic (Basic)
  • Html (Basic)
  • Css (Basic)
  • Data Mining And Analytics
  • Strategic Planning
  • Performance Metrics
  • Financial Analysis
  • Process Improvement
  • User Acceptance Testing

Languages

German
Native
English
Advanced

Education

Oct 1999 - Jun 2000

Keele University

International Business Management · Keele, United Kingdom

Oct 1995 - Jun 2000

University of Applied Sciences Pforzheim

Diploma · Business Administration · Pforzheim, Germany

Statistics

Experience

Total positions 8
Experience in Advertising 21 y
Avg length 4 y 9 m
Longest experience 10 y 2 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Freelance Lecturer, Self-employed Freelancer | Business Consultant, Senior Platforms Consultant
Main industries Advertising, Healthcare, Information Technology
Main business areas Marketing, Project Management, Product Development

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Petar based?

Petar is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Petar speak?

Petar speaks the following languages: German (Native), English (Advanced).

How many years of experience does Petar have?

Petar has at least 27 years of experience. During this time, Petar has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 3 years and 5 months. Note that Petar may not have shared all experience and actually has more experience.

What roles would Petar be best suited for?

Based on recent experience, Petar would be well-suited for roles such as: Freelance Lecturer, Self-employed Freelancer | Business Consultant, Senior Platforms Consultant.

What is Petar's latest experience?

Petar's most recent position is Freelance Lecturer at Masters of Marketing GmbH.

What companies has Petar worked for in recent years?

In recent years, Petar has worked for Masters of Marketing GmbH, ecomex GmbH & Co. KG, and Roonberg Digital.

Which industries is Petar most experienced in?

Petar is most experienced in industries like Advertising, Healthcare, and Information Technology. Petar also has some experience in Education.

Which business areas is Petar most experienced in?

Petar is most experienced in business areas like Marketing, Project Management, and Product Development. Petar also has some experience in Business Intelligence, Customer Service, and Sales.

Which industries has Petar worked in recently?

Petar has recently worked in industries like Advertising, Healthcare, and Education.

Which business areas has Petar worked in recently?

Petar has recently worked in business areas like Marketing, Project Management, and Product Development.

What is Petar's education?

Petar attended Keele University for International Business Management.

What is the availability of Petar?

Petar is immediately available part-time for suitable projects.

What is the rate of Petar?

Petar's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Petar?

To hire Petar, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Market avg: 630-790 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.