Michael Hulsman - SEO/SEA Team Lead in Online Marketing

Recommended expert

Bonn, Germany

Check rate

Experience

Jan 2014 - Feb 2015

1 year 2 months

Stuttgart, Germany

SEA/SEO Team Lead

marmato GmbH

Managed clients of the web agency on search engine optimization and marketing as well as web analytics
Technical lead for 5 team members

Jul 2009 - Present

17 years 2 months

Freelancer

Flying Dutchman Online Services

Freelance work focusing on web analytics, SEO/SEA, and online marketing
A list of client projects is available upon request

Jan 2008 - Jun 2009

1 year 6 months

Pforzheim, Germany

Project Manager & Business Development Manager

Meyle+Müller GmbH & Co. KG

Designed, implemented, and managed product information management (PIM) systems and e-commerce solutions for clients
Expanded the product portfolio for online services

Sep 2002 - Nov 2007

5 years 3 months

Stuttgart, Germany

Web Solutions & Data Analysis Manager; Head of Groupwide Services

Celesio AG

Coordinated group-wide e-business and e-health activities
Managed up to 10 employees

Jun 2001 - Jul 2002

1 year 2 months

Stuttgart, Germany

Product Manager

WiredMinds GmbH

Owned the product for a service-level management suite
Provided pre-sales support

Feb 1997 - May 2001

4 years 4 months

Stuttgart, Germany

Technical Consultant; Senior Product Manager

BROKAT Technologies AG

Project lead for an online brokerage application at a large bank in the Netherlands
Product responsibility for a display component for digital signatures

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Information Technology, Pharmaceutical, Banking and Finance, and Professional Services.

Advertising

Information Technology

Pharmaceutical

Banking and Finance

Professional Services

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Business Intelligence, Marketing, Information Technology, Product Development, Project Management, and Sales.

Business Intelligence

Marketing

Information Technology

Product Development

Project Management

Sales

Skills

Web Analytics: Google Analytics, Google Tag Manager, Adobe Analytics, Adobe Launch (Digital Tag Manager), Tealium Iq, Matomo, Matomo Tag Manager
Online Marketing: Google Ads, Facebook Ads, Bing Ads, Intelliad, Google Adsense
Data Visualization: Looker Studio (Google Data Studio), Power Bi
Seo Tools: Google Search Console, Xovi, Sistrix, Screaming Frog
Cms: Typo3, Wordpress
Web Technologies: Html5, Css3, Xml
Programming: Javascript, Visual Basic, Power Query, Php
Databases: Mysql

Languages

German

Native

English

Advanced

Dutch

Intermediate

French

Elementary

Education

Oct 1990 - Jan 1997

University of Koblenz-Landau, Koblenz Campus

Diploma · Computer Science · Koblenz, Germany · Very Good

Aug 1988 - Jun 1990

Deutsche Bank

Apprenticeship as a Bank Clerk · Bank Clerk · Duisburg, Germany · Good

Aug 1979 - Jun 1988

Otto-Pankok-Schule

High School Diploma · Mülheim, Germany · 2.6

Statistics

Experience

Total positions 6

Experience in Advertising 17 y

Avg length 5 y

Longest experience 17 y 1 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles SEA/SEO Team Lead, Freelancer, Project Manager & Business Development Manager

Main industries Advertising, Information Technology, Pharmaceutical

Main business areas Business Intelligence, Marketing, Information Technology

Qualifications

Profile

Created

July 2025

Last Update

July 2026

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Frequently asked questions

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Michael is based in Bonn, Germany.

Michael speaks the following languages: German (Native), English (Advanced), Dutch (Intermediate), French (Elementary).

Michael has at least 29 years of experience. During this time, Michael has worked in at least 6 different roles and for 6 different companies. The average length of individual experience is 5 years and 10 months. Note that Michael may not have shared all experience and actually has more experience.

Based on recent experience, Michael would be well-suited for roles such as: SEA/SEO Team Lead, Freelancer, Project Manager & Business Development Manager.

Michael's most recent position is SEA/SEO Team Lead at marmato GmbH.

In recent years, Michael has worked for Flying Dutchman Online Services.

Michael is most experienced in industries like Advertising, Information Technology, and Pharmaceutical. Michael also has some experience in Banking and Finance and Professional Services.

Michael is most experienced in business areas like Business Intelligence, Marketing, and Information Technology. Michael also has some experience in Product Development, Project Management, and Sales.

Michael has recently worked in industries like Advertising.

Michael has recently worked in business areas like Business Intelligence and Marketing.

Michael attended University of Koblenz-Landau, Koblenz Campus for Computer Science.

Michael is immediately available for suitable projects.

Daily Rate Distribution

0 2 4 6 8

<€480 €640-800 €800-960 €960-1120 €1120+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000

750

500

250

Daily rate avg. 950 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000

750

500

250

Median rate 960 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.