Julia K.-Startup Mentor

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Experience
Startup Mentor
Freelancer / Startup Mentor
- Part of the expert team of the FOUNDERS LEAGUE Startup Accelerator Program
- Conducting live workshops on brand development, market positioning, strategic communication and E-Commerce Growth Hacking
- Supporting more than 30 startups in customer acquisition and revenue growth
Interim Head of Marketing
FUNQ’
- Repositioning the brand, including building the online shop
- Developing the content strategy across all touchpoints
- SEO-optimized copywriting
- Developing and implementing marketing measures
- Building newsletters and flows
- Developing the ad strategy, including content creation
- 400% revenue growth in D2C E-Commerce
Co-Founder
the SNACCIDENTS
- Successfully building and scaling the startup with 600% growth in online shop revenue within 8 months
- Rebuilding the online shop, including SEO-relevant content
- Developing the brand and corporate identity
- Implementing all marketing and PR measures
- Product launch planning and campaign management across all touchpoints
- Developing company structures and processes
- Leading a team of 5 employees
Senior Brand Strategy Consultant
Blackeight
- Independently managing clients and projects in the areas of Brand Strategy, organizational development and personal branding
- Preparing proposals and managing budgets
- Designing and conducting workshops for Knauf, Osram, Palfinger, Skoda and AOK
- Leading a team of 4 employees
Senior Marketing Manager
Pumpkin Organics
- Repositioning the brand
- Developing a communication strategy in close collaboration with the management team
- Leading marketing and partnership management
- Managing social media activities
- Leading a team of 4 employees
Marketing Specialist
AVIA
- Development and concept creation of a shop-in-shop brand
- Definition of the product range
- Interdisciplinary project management with 15 partner companies and 46 project team members
- Marketing of the concept through a 4-part roadshow with trade fair and event management in Germany
- Training concept development and rollout responsibility for over 200 locations in Germany
- Management of a budget of 46 million EUR
Head of Marketing
SFCC
- Brand repositioning
- Management of marketing and product management
- Category management
- PR activities for new openings
- Product range pricing
- Close sparring with senior management
- Team management of 2 employees
Brand Strategy Consultant
KMS
- Support for brand strategy projects aimed at repositioning
- Conducting market analyses and customer journey mapping
- Redesign of customer projects for Audi, Jins and Hofstatt
Marketing Manager
McDonald’s Deutschland
- Responsibility for all McCafé marketing, including agency management
- Campaign planning and interdisciplinary project management
- Planning and implementation of product tests and national product launches in 1.300 McCafés
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Food and Beverage, Professional Services, Retail, and Energy.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Product Development, Operations, Human Resources, and Strategy.
Summary
Hi, I’m Julia. As a Brand & Marketing Strategist, I help founders turn their vision into a functioning business. I bring the learnings from working with 30+ startups into your company to make better decisions together and avoid mistakes. This includes strategic support in brand building, product and shop (re)launches, and scaling your revenue with the right marketing measures for your startup phase. I bring expertise in operational implementation through successfully building my own startup, so you can benefit twice. I look forward to achieving great things together with you.
Skills
- Brand Building & Brand Strategy
- E-Commerce Scaling
- Digital Marketing
- Seo Content Copywriting & Communication Strategy
- 15+ Years Food & Beverage Market
Languages
Education
IBA
Bachelor of Arts · Business Administration / Hospitality & Culinary Management · Munich, Germany
FH Weihenstephan
Industrial Engineering · Freising, Germany
Freiherr-vom-Stein Gymnasium
Abitur · Berlin, Germany
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Julia is based in Munich, Germany and prefers 100% remote projects.
Julia speaks the following languages: German (Native), English (Advanced).
Julia has at least 17 years of experience. During this time, Julia has worked in at least 9 different roles and for 9 different companies. The average length of individual experience is 2 years and 11 months. Note that Julia may not have shared all experience and actually has more experience.
Based on recent experience, Julia would be well-suited for roles such as: Startup Mentor, Interim Head of Marketing, Co-Founder.
Julia's most recent position is Startup Mentor at Freelancer / Startup Mentor.
In recent years, Julia has worked for Freelancer / Startup Mentor, FUNQ’, the SNACCIDENTS, and Blackeight.
Julia is most experienced in industries like Food and Beverage, Professional Services, and Retail. Julia also has some experience in Energy.
Julia is most experienced in business areas like Marketing, Project Management, and Product Development. Julia also has some experience in Operations, Human Resources, and Strategy.
Julia has recently worked in industries like Professional Services, Food and Beverage, and Retail.
Julia has recently worked in business areas like Marketing, Operations, and Product Development.
Julia holds a Bachelor in Business Administration / Hospitality & Culinary Management from IBA and a Bachelor in Industrial Engineering from FH Weihenstephan.
The availability of Julia needs to be confirmed.
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Calculated based on our freelancers’ daily rates as of 27 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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