Jonas Harms-Head of Performance Marketing

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Experience
Head of Performance Marketing
Adam & Eve Beautylounge GmbH
- Responsible for all online marketing activities of the brands Adam & Eve, Augenmanufaktur and fleeky
Senior Digital Marketing Manager
KNSK/Pine GmbH
- Facebook/Instagram, Pinterest, Google Ads, YouTube – Advertising Expert
- Management of online marketing campaigns with up to 7-figure annual budgets and several million annual sales
- Further training of employees of the company through workshops, 1:1 sparring and internal customer projects
Digital Marketing Consultant & Partner
Pine Consulting GmbH
- Management of online marketing campaigns with up to 6-figure annual budgets and several million annual sales
- Consulting of agencies and enterprises to all online marketing activities
- Further training of employees of various companies and agencies through workshops, 1:1 sparring and internal customer projects
Performance Marketing Manager
Edelman GmbH
- Core tasks in the field of conception, management and control of national and international SEA campaigns
- Development and presentation of performance marketing strategies (SEA & Social) for national and international clients
- Operational implementation of search, display, mobile and YouTube campaigns as well as continuous campaign handling and improvement
Senior Performance Marketing Manager
Freelancer
- Facebook/Instagram, Pinterest, Google Ads, YouTube – Advertising Expert
- Further training of employees of various companies and agencies through workshops, 1:1 sparring and support of customer projects
- Consulting of agencies and companies on all online marketing activities
- Annually managed media budget over 1 million EUR
Junior SEA Manager
Edelman GmbH
Junior Digital Media Manager
elbdudler GmbH
- Core tasks in the field of conception, management and control of national and international Google (SEA) & Social Media Advertising campaigns on Facebook, Instagram, Google, YouTube, LinkedIn, Xing and Twitter
Trainee Digital Media Manager
elbdudler GmbH
- Teaching the basics of online marketing: introduction to online advertising tools such as Facebook Business Manager and Google Ads
- Setup, management and control of the first SEA & Social Media advertising campaigns
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Advertising, Cosmetics, and Professional Services.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing.
Summary
Top-notch Google Ads and Social Media Advertising
Jonas Harms is an experienced freelance Performance Marketing Manager with over eight years of professional experience. After his studies, he was permanently employed at well-known agencies such as elbdudler, Edelman, and the KNSK Werbeagentur. In addition, he co-founded an agency and later sold it successfully. His expertise covers both Google Ads and Social Ads, and as a Google Ads Partner he holds all relevant Google Advertising certifications, from Shopping and Display Advertising to Search Advertising. In the Social Media area, he has run campaigns for clients on platforms like Facebook, Instagram, and Pinterest. His main focus is working with companies in the e-commerce and service sectors.
He has worked with clients from many different industries - some of his most demanding performance clients include Livion (beauty treatments) and Adam & Eve (cosmetics studio chain) with a focus on B2C lead generation, as well as Chairgo, fleeky, and Augenmanufaktur, Dachfolien.de, and Teichbedarf24 in the e-commerce sector.
Skills
Pc-Knowledge: Multiple Google Advertising Certifications, Google Ads Manager, Google Analytics, Facebook Ads Manager, Microsoft Office (Word, Excel), G Suite & Drive (Docs, Spreadsheets, Presentations)
Interests: Communication & Perception, How To Influence People, The Psychology Of Persuasion, Digitalization, Social Media Networks, Brand Design, Emotional Branding, Multisensual Brand Management
Languages
Education
AMD Hamburg, Academy for fashion & design
Bachelor of Arts, Fashion and Design Management · Fashion and Design Management · Hamburg, Germany
Boarding school Marienau
General qualfication for university entrance · Germany
Certifications & licenses
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Jonas is based in Hamburg, Germany and prefers 100% remote projects.
Jonas speaks the following languages: German (Native), English (Advanced), Spanish (Elementary).
Jonas has at least 9 years of experience. During this time, Jonas has worked in at least 8 different roles and for 6 different companies. The average length of individual experience is 1 year and 2 months. Note that Jonas may not have shared all experience and actually has more experience.
Based on recent experience, Jonas would be well-suited for roles such as: Head of Performance Marketing, Senior Digital Marketing Manager, Digital Marketing Consultant & Partner.
Jonas's most recent position is Head of Performance Marketing at Adam & Eve Beautylounge GmbH.
In recent years, Jonas has worked for Adam & Eve Beautylounge GmbH, KNSK/Pine GmbH, and Freelancer.
Jonas is most experienced in industries like Advertising, Cosmetics, and Professional Services.
Jonas is most experienced in business areas like Marketing.
Jonas has recently worked in industries like Advertising and Cosmetics.
Jonas has recently worked in business areas like Marketing.
Jonas holds a Bachelor in Fashion and Design Management from AMD Hamburg, Academy for fashion & design.
Jonas has 4 certificates. Among them, these include: Facebook Ads Manager, Google Ads Manager, and Google Advertising Certifications.
The availability of Jonas needs to be confirmed.
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Calculated based on our freelancers’ daily rates as of 6 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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