Ekrem Gencaslan-Senior IT Project Manager
Experience
Senior IT Project Manager
Heartbeat Consulting
- Designed and implemented a company-wide automation ecosystem that connected CRM, scheduling, and payment processes across Close, Calendly, Typeform, Asana, Make, Zapier, and ablefy.io into a seamless end-to-end workflow.
- Automated business processes across sales, HR, and consulting, cutting manual work by over 45% and greatly improving data quality and process transparency.
- Optimized finance and collection processes with automated workflows that linked payment data from ablefy.io to CRM dashboards, improving cash flow visibility and cutting outstanding receivables by 70%.
- Launched webinars as a new acquisition channel, generating €150,000 in immediate revenue on the first launch.
- Built dynamic real-time dashboards with Plecto and integrated them into Slack to show performance metrics, leading to faster decisions and more accountability.
- Led technical consulting sessions for internal and external clients on automation strategy, workflow design, and CRM optimization, reducing turnaround times by 25%.
- Fixed integration and logic errors in complex automation setups to boost system stability and process reliability.
- Created standardized SOPs and process documents to speed up onboarding for new staff and ensure consistent execution.
- Coordinated cross-functional work with executive leadership, tying efficiency gains directly to revenue growth.
Change Management Project Coordinator & Process Automation and AI Specialist
M365Group SIA
- Conducted group and individual meetings with clients via Microsoft Teams to align automation solutions with business goals.
- Led internal and external automation projects using Zapier, Make, and Microsoft Power Automate, improving workflow efficiency and reducing manual work by 30%.
- Developed automated workflows for client onboarding with Typeform and Microsoft Forms to cut manual data entry and boost data quality.
- Set up interview scheduling with Microsoft Bookings and Calendly, reducing scheduling conflicts and enhancing the candidate experience.
- Integrated AI (ChatGPT API) into Microsoft Teams to raise overall team productivity.
- Streamlined and migrated project management processes from ClickUp to Microsoft Planner to enhance productivity and cross-team collaboration.
- Oversaw the migration of the ATS from Manatal to Microsoft Dynamics 365 Human Resources.
IT Project Manager
Qonto
- Led the customer migration and integration process after Qonto acquired Penta, ensuring a seamless transition for over 85,000 business customers with minimal service interruptions.
- Coordinated the full migration cycle, including communication planning, KYC re-verification, account opening, data mapping, and post-migration support, achieving over 95% customer satisfaction.
- Onboarded and trained new team members in Customer Success and Support on processes, compliance guidelines, and product features.
- Created and implemented SOPs for customer communication, escalation management, and ticket tracking, cutting response times and increasing support efficiency.
- Served as a liaison between product, operations, and compliance teams, turning customer feedback into process and technical improvements.
- Tracked and analyzed migration metrics, prepared management reports, and reduced migration support tickets by 40%.
- Fostered a customer-centric culture, ensuring the merged company maintained trust and loyalty from former Penta customers.
Senior Project Manager
Marketing.MBA: Digital Marketing Powerhouse
- Implemented a quality assurance system for digital marketing campaigns to ensure brand consistency and measurable ROI.
- Developed and standardized SOPs for marketing and customer support using Notion and Process Street.
- Designed and implemented an automated reminder and debt collection process with Monday.com and CopeCart, reducing outstanding payments by over 80%.
- Introduced automations for critical business workflows with Zapier and Make, cutting manual work by up to 40%.
- Analyzed customer feedback and usage data, leading to product and service improvements.
- Identified and implemented data-driven upselling and training programs in Miro.
- Led and delivered 50 webinars, expanding the qualified lead funnel and contributing to eight-figure revenue growth.
- Created and maintained knowledge bases, reducing new hire ramp-up time from three months to two weeks.
- Promoted cross-team collaboration and process consistency with Miro and Notion.
eCommerce Marketing Project Manager
spstiger
- Led multi-stage lead generation campaigns using HubSpot and Dynamics 365 Sales, driving several six-figure revenues and improving conversion by 25%.
- Developed and implemented automated marketing workflows in HubSpot, reducing manual work in sales by over 40%.
- Designed interactive dashboards and sales reports in Dynamics 365 Sales.
- Moderated C-level interviews to gain deep market and customer insights.
- Produced customer and market reports to guide offer prioritization and budget planning.
- Managed event and trade show planning in Asana, generating over 300 qualified B2B leads.
- Analyzed customer surveys in Typeform, raising CSAT score by 18%.
- Established community management structures in Kajabi, increasing course engagement by 45%.
- Optimized CRM processes in HubSpot and Dynamics 365 Sales.
IT Project Manager
Johner Institut GmbH
- Implemented HubSpot CRM from scratch, developed data models, automated workflows and user permissions.
- Led migration to Microsoft 365 Suite (Teams, Outlook, SharePoint) with zero downtime.
- Integrated HubSpot with Microsoft apps and third-party tools, automating 70% of recurring customer interactions.
- Developed SOPs for CRM usage, customer support and internal communication.
- Coordinated IT, product and customer success teams ensuring data policy compliance.
- Created real-time dashboards in Microsoft 365 and HubSpot with 95% accuracy.
- Increased user adoption and system efficiency through training and documentation.
eCommerce Project Manager
SOKOLOV
- Built and led five jewelry brands on national eCommerce platforms, handling both product listings and performance management.
- Developed and executed targeted promotion and launch strategies (mini-launches, flash sales).
- Used data-driven analytics tools (e.g., mpstats.io) to monitor KPIs and guide assortment and pricing strategy.
- Managed creative and operational workflows from content production to media design.
- Conducted detailed competitive and market analyses for international scaling.
- Negotiated purchase terms and supply contracts with international vendors.
- Monitored budgets, timelines and project metrics.
- Coordinated communication between production, design and marketing teams.
Trainee in Strategic Consulting Project
Mondelēz International
- Conducted market, competitive and consumer analysis in European target markets.
- Developed a scalable go-to-market framework including pricing strategy and distribution models.
- Created detailed target personas and micro-segmented customer profiles.
- Built a business case model with ROI simulations, price elasticities and scenario analyses.
- Collaborated with global brand management to align with global guidelines.
- Translated analysis into actionable recommendations from POS strategy to launch roadmaps.
- Led an interdisciplinary team of consultants and presented the final strategy to the senior leadership team.
Case Championship - Project Participant
Unilever
- Analyzed the market and competitive landscape in the oral care segment.
- Developed a data-driven go-to-market strategy for an innovative product.
- Established a scalable distribution network with retail alliances and e-commerce platforms.
- Created a financial and feasibility model with break-even scenarios.
- Led and coordinated an interdisciplinary team to develop an actionable concept.
- Presented the strategy to Unilever executives with clear recommendations.
Internal Communications & Labour Relations
Volkswagen
- Attended board meetings and executive sessions to prepare communication strategies and change initiatives.
- Designed and managed a global communications project: developing a company-wide glossary.
- Redesigned the intranet focusing on information architecture and user experience.
- Developed a digital learning platform with competency modules for employee upskilling.
- Prepared presentations and reports for the board and management.
- Strengthened internal communication culture and engaged employees in transformation processes.
Industry Experience
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Experienced in Information Technology, Professional Services, Retail, Advertising, Fashion, and Banking and Finance.
Business Area Experience
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Experienced in Project Management, Information Technology, Marketing, Quality Assurance, Procurement, and Business Intelligence.
Skills
- Strategic Internal Communication
- Change Management
- Digital Transformation
Languages
Education
Higher School of Economics
Master's degree · International Business · Russian Federation
Ludwigshafen University of Business and Society
Bachelor of Arts · International Management Eastern Europe · Ludwigshafen, Germany
Certifications & licenses
Certified Business Coach
Certified Heroic Coach
ClickUp Certified Expert
Professional Scrum Master II (PSM)
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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