Carolin Seufert - Marketing and Communications Lead

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Schwarzenbruck, Germany

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Experience

Jun 2023 - Present

3 years 3 months

Schwarzenbruck, Germany

Owner

Markenausstrahlung

Entrepreneurial thinking
Strong communication skills, a good feel for language and text
A strong sense of aesthetics
Network building and partnerships
Team building, internal communication
Sparring partner for marketing leadership
Interim Head of Marketing
Brand strategy with style and substance

Mar 2023 - Jun 2023

4 months

Reichenschwand, Germany

Head of Marketing

Löffler GmbH

Strategic realignment of marketing, brand positioning
Internal communication, integration of the LÖFFLER Collection

Aug 2020 - Mar 2023

2 years 8 months

Warendorf, Germany

Freelance work

Warendorf Küchenfabrik GmbH

Texts, concepts, organization of speakers and testimonials
Production support
Consulting

Jun 2008 - Feb 2023

14 years 9 months

Head of Marketing and Communications

Gesellschafts- und Luxhaus Vertrieb GmbH & Co. KG

Responsible for marketing, internal and external communication
Member of the management circle and strategy circle
Concept development and budget responsibility (1.5 million euros)
Building and leading a four-person marketing team distinguished by expertise and team spirit
Positioning the company as a premium brand
Marketing as a service for sales and press relations (press releases, interviews, columns, editorial meetings, press events)
Concept development, organization and execution of events
Company representative at events and in industry committees, building and maintaining networks
Planning and design of point of sale (LUXHAUS boutique at the factory site, show homes in Stuttgart-Fellbach, Munich-Poing, Cologne-Frechen and Bad Vilbel)

Aug 2005 - Mar 2008

2 years 8 months

Berlin, Germany

Head of Communications and Public Relations

Ahorn AG ehem. Ahorn-Grieneisen AG

Responsible for internal and external communication
Responsibility for nationwide event management: concept development and delivery of exhibitions, talks and readings; partnerships
Press relations
Building and expanding the contact and expert network
Conducting internal and external training for various institutions, nationwide speaking engagements

Feb 2004 - Apr 2004

3 months

Bangkok, Thailand

Intern

Gesellschaft für Technische Zusammenarbeit, GTZ

Analysis of the marketing concept
Development of marketing approaches
Translation of texts

Apr 2003 - Nov 2003

8 months

Schwalbach am Taunus, Germany

Communications project

Procter & Gamble GmbH

Development of a marketing concept for the Eukanuba brand, including a customer, market, and competitor analysis
Derivation of communication measures
Rated very good

Aug 2002 - Dec 2003

1 year 5 months

Mannheim, Germany

Intern

Friadent GmbH

Development of a communication concept
Event organization

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Construction, Real Estate, Professional Services, Manufacturing, Healthcare, and Sport.

Construction

Real Estate

Professional Services

Manufacturing

Healthcare

Sport

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Strategy, and Operations.

Marketing

Strategy

Operations

Skills

Entrepreneurial Thinking
Strong Communication Skills, A Good Feel For Language And Text
A Strong Sense Of Aesthetics
Network Building And Partnerships
Team Building, Internal Communication

Languages

German

Native

English

Intermediate

French

Elementary

Education

Oct 2000 - Dec 2005

Universität der Künste

Diploma in Communications Management · Corporate and Business Communication · Berlin, Germany · very good

Sep 1991 - Jun 2000

Kurfürst-Friedrich-Gymnasium

University entrance qualification · German, French, Mathematics · Heidelberg, Germany · 1.1

Certifications & licenses

System training in leadership in 6 modules

Weissmann

Statistics

Experience

Total positions 8

Experience in Construction 14.5 y

Avg length 3 y 2 m

Longest experience 14 y 8 m

Global Experience

Countries worked in 2 (Germany, Thailand)

Primary country Germany

Expertise

Recent roles Owner, Head of Marketing, Freelance work

Main industries Construction, Real Estate, Professional Services

Main business areas Marketing, Strategy, Operations

Qualifications

Certifications earned 1

Profile

Created

July 2025

Last Update

July 2026

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Frequently asked questions

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Carolin is based in Schwarzenbruck, Germany and can operate in on-site, hybrid, and remote work models.

Carolin speaks the following languages: German (Native), English (Intermediate), French (Elementary).

Carolin has at least 22 years of experience. During this time, Carolin has worked in at least 7 different roles and for 8 different companies. The average length of individual experience is 3 years and 9 months. Note that Carolin may not have shared all experience and actually has more experience.

Based on recent experience, Carolin would be well-suited for roles such as: Owner, Head of Marketing, Freelance work.

Carolin's most recent position is Owner at Markenausstrahlung.

In recent years, Carolin has worked for Markenausstrahlung, Löffler GmbH, Warendorf Küchenfabrik GmbH, and Gesellschafts- und Luxhaus Vertrieb GmbH & Co. KG.

Carolin is most experienced in industries like Construction, Real Estate, and Professional Services. Carolin also has some experience in Manufacturing, Healthcare, and Food and Beverage.

Carolin is most experienced in business areas like Marketing, Strategy, and Operations.

Carolin has recently worked in industries like Construction, Real Estate, and Professional Services.

Carolin has recently worked in business areas like Marketing, Strategy, and Operations.

Carolin attended Universität der Künste for Corporate and Business Communication.

Carolin has 1 certificate: System training in leadership in 6 modules.

Carolin is immediately available full-time for suitable projects.

Daily Rate Distribution

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<€320 €640-800 €800-960 €960-1120 €1120+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000

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Daily rate avg. 811 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000

750

500

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Median rate 784 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.