Asta Baumöller-Consultant, Solution Designer & Facilitator
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Experience
People Strategy & Experience (part-time)
BITGRIP GmbH
At BITGRIP (an IT Consultancy in Berlin, holacratically organized), I hold a broad people role encompassing learning, technology, data, and recruiting. As Learning & Development Expert, I design development pathways, career models, and compensation frameworks, conduct development and salary reviews, and establish a learning culture that connects individual growth with corporate strategy. As People Tech Strategist, I drive the digital transformation of the HR function, identify relevant technologies, and implement GDPR-compliant HR systems including AI integration. As People Data Analyst, I collect and interpret people data, develop metrics and visualisations, and derive strategic recommendations to improve employee satisfaction and retention. As Talent Sourcer, I own the end-to-end recruiting process — from active candidate outreach and job advertising through selection interviews to managing the talent pool and external recruitment partners. I also serve as Circle Ambassador for the People Circle. Across all these roles, I form the central people function shaping the strategic and operational foundation for a future-oriented, human-centred organisation at BITGRIP.
Alongside my self-employment, I work in this part-time permanent position three days a week (Tue - Fri).
Consultant, Solution Designer & Facilitator
GLUU
As a creative, I support your company in tackling transformative people topics in a smart and impactful way.
- Creative transformation & people strategy
- Synthesis of creativity and systemic thinking in change situations
- Strengthening the resilience and future viability of your company
Consultant & Solution Designer
Power for Democracies gGmbH
- Power for Democracies is a non-profit evaluator for interventions to protect and strengthen liberal democracies, which operates worldwide.
- Set up HR processes and an HRIS (tool for HR processes such as recruiting, digital personnel files, etc.).
- Set up and monitoring of recruiting processes and creation of HR guidelines.
Director People & Culture (part-time)
Think moto GmbH
- HR business partnering and leadership topics with managers.
- Contact person and coach on personnel topics for team members.
- Conception and implementation of recruiting and talent attraction measures.
- Active sourcing for the acquisition of new employees.
- Design and implementation of onboarding concepts and various onboarding measures.
- Preparation and ongoing revision of employment contracts.
- Implementation of HR legal changes in the department or company.
- Continuous creation of retention management measures.
- Introduction of regular employee interviews and annual employee surveys.
- Ideation and implementation of contemporary employee benefits (events, training, bonuses, etc.).
- Creation and implementation of simple and comprehensive guidelines that optimize HR processes.
- Conception, selection and implementation of tools and systems.
- Digitalization of HR processes taking into account GDPR and implementation of new HRIS Kenjo, All-in-one HR software, from scratch.
- Collaborating on the development of a vision for a future tool landscape and digitalization needs.
- Employer branding tasks (job ads, career site, social media etc.).
- Setting up salary benchmarks and HR reports.
Managing Director & Board Member
VIVA Switzerland
Creative Director International
VIVA Media AG
Creative Director & Project Lead Italy
VIVA ITALY S.r.l.
Various positions (Lead, AD, CD)
VIVA & VIVA ZWEI
Assistant to Creative & On Air Promotion Director
RTL Television
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Media and Entertainment, Automotive, Professional Services, Government and Administration, Advertising, and Information Technology.
Business Area Experience
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Experienced in Marketing, Strategy, Human Resources, Operations, Information Technology, and Project Management.
Summary
I am a creative transformation consultant and solution designer with a strong background in design and a passion for people and technology. I combine creative thinking and systemic approaches to enable organizations to unlock their innovation potential. I support companies from strategic people topics to practical, data-driven HR and digital transformation, always keeping a human-centred mindset.
With rich experience working in diverse industries, I have successfully built and implemented HR processes, led digital initiatives, and designed pathways that drive growth while nurturing talent. My focus remains on creating resilient and future-proof environments that enhance employee satisfaction and overall company value.
Skills
- Google Workspace
- Microsoft Office
- Docusign
- Several Hris
- Airtable
- Miro
- Trello
- Lovable
- Framer
- Chatgpt
- Claude
- Perplexity
- Several No-Code & Ai Tools
- Mac Os
- Pc
Languages
Education
FH Düsseldorf
Designer (Diploma) · Communication Design · Düsseldorf, Germany · 1,4 = "A", excellent
State Academy of Fine Arts, Stuttgart
Design · Stuttgart, Germany
SUNY Purchase, New York
Design · Harrison, United States
Certifications & licenses
Creative Thinking & Al
Imperial College
Narrative Economics
Yale University
The AI Awakening
Stanford University
The Art of Storytelling
IESE Business School
Workshop Facilitator (Certificate HI Facilitation)
Hyper Island
Framer Certification (No-Code Web Builder)
Flux Academy Erich Pommer Institut
Certified Digital Transformation Manager
IHK München
Design Sprint Facilitator (Certificate Design Sprint)
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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