Nikolaj De Lousanoff-Co-Founder and CEO
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Experience
Co-Founder and CEO
Yay Way UG
- Set up a digital reusable packaging system (take-away) for food and beverages
- Secured €1.4 million in investor funding for market launch and app development
- Acquired multinational corporations for pilot implementation in Austria, Benelux, and the UK
CLATU Group / F&B Experts / Food and Wine Culture Consulting
- Drafted strategic recommendations for product assortment and brand development for a convenience retail chain
- Defined the product roadmap, pricing, and launch strategy for a plant-based alternatives provider
- Analyzed the Swiss wine market and developed a market entry study for a food retail chain
Consultant
Retail Capital Partners AG
- Led the national brand relaunch, including marketing campaigns and kick-off events for a leading retail and department store chain
- Developed a strategic roadmap for digital transformation and new customer acquisition
- Supported the CMO in all communications with the board and external stakeholders
Consultant
You Candy GmbH
- Established POS listings with leading retail chains in D-A-CH (Germany, Austria, Switzerland)
- Built the e-commerce channel via own webshop (Shopify), Amazon, and other e-tailers
- Advised on legal issues and shareholder conflicts
- Served as mentor and lead negotiator between founders and investment partners during funding round
Self-employed Senior Consultant, Sales Expert & Interim Manager
NdL Ventures UG
Managing Director & National Sales Director
Mama Stove GmbH
- Built the e-commerce channel and opened new B2B business fields for a frozen ready-meal manufacturer in the hospitality, fitness, and wholesale sectors
- Key account management and led the sales team (6 employees)
- Increased sales by more than 300% through strategic partnerships in the D-A-CH region
- Introduced an innovative, sustainable plastic-free packaging solution BIOPAP®
Chief of Staff to the CEO
Montblanc International GmbH
- Led product development of the first Smartwatch "Summit", including marketing and sales strategy
- Coordinated the CEO office and prepared the CEO's agenda
- Accompanied the CEO on international market visits
Co-Founder & Managing Director
Balmy Systemgastronomie GmbH
- Founded a gourmet food truck and a street-food catering company
- Achieved regional market leadership with 4 mobile units and 24 employees
- Secured €0.25M in venture capital and reached break-even after 14 months with €1.2M in revenue in 2015
Head of Business Development – Zalando Lounge
Zalando SE
- Managed the international expansion of the online shop and built country teams within the organization
- Successfully recruited and led 14 employees to build the individual teams
- Negotiated exclusivity agreements with new brands and B2B partners to expand product categories
Strategy Consultant, Executive Assistant to the Global Head of Automotive Banking
IBM Global Business Services Deutschland GmbH
- Developed mobility concepts including business plan creation and go-to-market strategy for a leading automotive manufacturer
- Conducted business development in the USA, UK, Japan, South Korea, and China
Industry Experience
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Experienced in Food and Beverage, Retail, Professional Services, Automotive, Information Technology, and Fashion.
Business Area Experience
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Experienced in Sales, Strategy, Product Development, Research and Development, Marketing, and Finance.
Summary
- Senior sales and business development professional with over 15 years of experience across various industries and international projects
- Expert in B2B sales, e-commerce, venture building, corporate planning & development
- Strong communication skills and team player with a hands-on mentality
- Entrepreneurial spirit with empathy and a strong intercultural understanding for a customer-focused work style
Skills
Software
- Ms Office: Outlook, Excel, Word, Powerpoint
- Project Management: Slack, Trello, Asana, Miro
- Crm: Salesforce, Sap, Zoho, Pipedrive
- E-commerce Shop Systems: Shopify, Shopware, Amazon Fba & Amazon Seller Central
Languages
Education
Universidad del Pacífico
International Business Management · Lima, Peru
Ruprecht-Karls University
Intermediate Diploma · Economics (VWL) · Heidelberg, Germany
HHL – Leipzig Graduate School of Management
Diploma in Business Administration · Business Administration (BWL) · Leipzig, Germany
Statistics
Experience
Global Experience
Expertise
Profile
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Rates are based on recent contracts and do not include FRATCH margin.
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