Mirjam Walser - Content & Editorial | Webinars | Newsletter & Social Media

Q: Where is Mirjam based?

Mirjam is based in Berlin, Germany .

Q: What languages does Mirjam speak?

Mirjam speaks the following languages: German (Native), English (Advanced), French (Advanced), Italian (Intermediate), Spanish (Elementary) .

Q: How many years of experience does Mirjam have?

Mirjam has at least 12 years of experience. During this time, Mirjam has worked in at least 8 different roles and for 8 different companies . The average length of individual experience is 1 year and 5 months . Note that Mirjam may not have shared all experience and actually has more experience.

Q: What is Mirjam's latest experience?

Mirjam's most recent position is AI Trainer / Data Annotator at DataAnnotation, Outlier .

Q: What companies has Mirjam worked for in recent years?

In recent years, Mirjam has worked for DataAnnotation, Outlier , Vegan Business School , Freelance , Nau – Swiss News Portal , and V-entrepreneurs Network .

Q: Which industries is Mirjam most experienced in?

Mirjam is most experienced in industries like Media and Entertainment , Education , and Food and Beverage . Mirjam also has some experience in Professional Services , Fashion , and Retail .

Q: Which business areas is Mirjam most experienced in?

Mirjam is most experienced in business areas like Operations , Marketing , and Project Management . Mirjam also has some experience in Information Technology , Finance , and Logistics .

Q: Which industries has Mirjam worked in recently?

Mirjam has recently worked in industries like Media and Entertainment , Food and Beverage , and Education .

Q: Which business areas has Mirjam worked in recently?

Mirjam has recently worked in business areas like Operations , Information Technology , and Project Management .

Recommended expert

Berlin, Germany

Check rate

Experience

Aug 2025 - Present

1 year 1 month

AI Trainer / Data Annotator

DataAnnotation, Outlier

Reviewing and creating German-language training data for AI models, with a focus on language quality, tone of voice, and suitability for the target audience.
Designing prompts and evaluation grids for quality assurance of AI responses.
Prompt design and creation of AI training content in German and English.
Language and voice training for AI models in German.

Jan 2022 - Dec 2026

5 years

Founder & Managing Director / Content & Program

Vegan Business School

Building and leading a coaching company for founders, with full responsibility for content, marketing, program, and operations.
Planning, marketing, and running webinars and online live events from A to Z, including marketing, registration process, Zoom setup, moderation, and follow-up.
Designing and delivering a four-month business program with group coaching and 1:1 sessions on business model, financial planning, market research, marketing, PR, sales, and mindset.
Managing an editorial calendar across blog, newsletter, Instagram, and LinkedIn
Weekly production of content: newsletters, blog articles, guides, videos, and social media posts
Building an engaged community from 0 to 1,700+ members through email, Instagram, and LinkedIn.
Direct collaboration with freelancers and founders as the main target group; understanding how this audience thinks and what content resonates with them.

Jan 2020 - Present

6 years 8 months

Columnist (German)

Freelance

Two regular monthly columns for a national Swiss news portal, read by a broad German-speaking audience. Topics: vegan lifestyle and animal ethics, as well as "As a Swiss woman in Berlin." Complex topics made clear and concise, in the tone of the respective target audience.

Jan 2018 - Dec 2023

6 years

Head of Lifestyle / Project Lead

Nau – Swiss News Portal

Editorial co-lead of 10 digital publications, coordination of 12 freelance writers across several time zones, establishing structured processes and digital tools.
Responsibility for content production of five lifestyle magazines on health and sports, travel, animals, everyday tips, and relationships. Coordination of internal and external stakeholders according to the editorial line.
Setting up and optimizing editorial workflows in a new CMS, with the goal of reducing errors and planning publications smoothly.
Onboarding new team members through tool training and process documentation.

Jan 2018 - Dec 2020

3 years

Co-Founder / Business Development

Faloa

Co-founded an online marketplace for sustainable premium fashion and design. Built all processes and systems from scratch in a fast-growing startup environment.
Responsible for finance, PR, communications, and community building.
Designed and implemented brand and customer retention campaigns that created trust, loyalty, and repeat purchases.
Business operations were discontinued during the COVID period.

Jan 2017 - Dec 2021

5 years

Berlin, Germany

Managing Director & Co-Founder / Community and Event Management

V-entrepreneurs Network

Built and scaled an international community for impact entrepreneurs, starting with local meetups in Switzerland and growing it to six countries with 3,000+ members.
Designed and ran 50+ in-person and online events from A to Z: from small peer-learning circles to events with 100 participants, including event tech, logistics, and stakeholder coordination.
Defined the community vision and led a diverse, international remote team across multiple time zones.
Connected founders with funders, partners, and programs; built a broad network in the EU food community.

Jan 2016 - Dec 2018

3 years

Zürich, Switzerland

Co-Managing Director & Co-Founder

Singa Switzerland

Co-founded and co-led a six-month incubator program for people with refugee backgrounds.
Managed a donation budget of CHF 900,000, including reporting to funders over several program years.
Designed the full curriculum from idea development to sales, marketing, and financial planning.
Recruited and coordinated 15 volunteer instructors throughout the entire program.
Built a system to track progress and impact as a basis for internal learning and funder reporting.

Jan 2015 - Dec 2016

2 years

Bern, Switzerland

Project Associate – Knowledge, Learning & Culture

Swiss Agency for Development and Cooperation (SDC)

Supported the internal knowledge and information management unit; co-facilitated workshops on digital storytelling, visual reporting, and the use of multimedia.
Supported research for project proposals, including in the area of Project Cycle Management.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Media and Entertainment, Education, Food and Beverage, Professional Services, Fashion, and Retail.

Media and Entertainment

Education

Food and Beverage

Professional Services

Fashion

Retail

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Operations, Project Management, Information Technology, Finance, and Logistics.

Marketing

Operations

Project Management

Information Technology

Finance

Logistics

Summary

Since 2018, I have been creating content people actually read. First as Head of Lifestyle at a Swiss news portal, later as a columnist, and today as the founder of my own coaching company.

I write newsletters, blog articles, and websites, create webinars, and plan content strategies. In doing so, I combine journalistic precision with marketing know-how and a fine sense for target groups. AI tools are a natural part of my daily work, from research and idea development to efficient text creation.

Skills

Content Strategy & Editorial Planning
Newsletters & Email Marketing
Blog Articles & Online Texts
Webinars & Digital Events
Instagram & Social Media
Powerpoint & Presentation Design
Marketing & Promotion
Ai-Supported Work
Remote Collaboration
Independent Project Management
Tone Of Voice & Audience Targeting
Stakeholder Management
Continuous Learning

Languages

German

Native

English

Advanced

French

Advanced

Italian

Intermediate

Spanish

Elementary

Education

Oct 2011 - Jun 2014

University of Zurich

Master of Arts · Art History & Political Science · Zürich, Switzerland

Oct 2011 - Jun 2014

University of Geneva

Geneva, Switzerland

Oct 2007 - Jun 2011

University of Zurich

Bachelor of Arts · Art History, Business Administration & Political Science · Zürich, Switzerland

...and 1 more

Statistics

Experience

Total positions 8

Experience in Media and Entertainment 8.5 y

Avg length 3 y 10 m

Longest experience 6 y 7 m

Global Experience

Countries worked in 2 (Switzerland, Germany)

Primary country Switzerland

Expertise

Recent roles AI Trainer / Data Annotator, Founder & Managing Director / Content & Program, Columnist (German)

Main industries Media and Entertainment, Education, Food and Beverage

Main business areas Marketing, Operations, Project Management

Qualifications

Highest degree Master

Profile

Created

August 2026

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Frequently asked questions

Have questions? Find more information here.

Mirjam is based in Berlin, Germany.

Mirjam speaks the following languages: German (Native), English (Advanced), French (Advanced), Italian (Intermediate), Spanish (Elementary).

Mirjam has at least 12 years of experience. During this time, Mirjam has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 1 year and 5 months. Note that Mirjam may not have shared all experience and actually has more experience.

Based on recent experience, Mirjam would be well-suited for roles such as: AI Trainer / Data Annotator, Founder & Managing Director / Content & Program, Columnist (German).

Mirjam's most recent position is AI Trainer / Data Annotator at DataAnnotation, Outlier.

In recent years, Mirjam has worked for DataAnnotation, Outlier, Vegan Business School, Freelance, Nau – Swiss News Portal, and V-entrepreneurs Network.

Mirjam is most experienced in industries like Media and Entertainment, Education, and Food and Beverage. Mirjam also has some experience in Professional Services, Fashion, and Retail.

Mirjam is most experienced in business areas like Operations, Marketing, and Project Management. Mirjam also has some experience in Information Technology, Finance, and Logistics.

Mirjam has recently worked in industries like Media and Entertainment, Food and Beverage, and Education.

Mirjam has recently worked in business areas like Operations, Information Technology, and Project Management.

Mirjam holds a Master in Art History & Political Science from University of Zurich and a Bachelor in Art History, Business Administration & Political Science from University of Zurich.

Mirjam will be available full-time from August 2026.

Mirjam's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

To hire Mirjam, click the Meet button on the profile to request a meeting and discuss your project needs.