Go Experts in Nuremberg

Building a company to "support people over 50 as they start a new career"

Focus: "AI first" approaches to establish all relevant processes reliably in the shortest possible time

Core areas:

• Business development (including competitor monitoring, channel selection, B2B and B2C strategies)

• Marketing (building and optimizing funnels, organic and with paid ads)

• Sales (direct B2B and B2C outreach resulting from marketing funnels)

• Fulfillment (platform and process development, AI optimization)

• Product management (developing the offering and MOAT)

• One-to-one coaching and mentoring, platform development and operations

• Rubix is Europe’s largest supplier of industrial parts and maintenance solutions (approx. 3 bn € turnover, private equity owned). Reported to the COO of the DACH subsidiary, leading a major restructuring project.
• Project Governance: Established robust governance structures (project charter, governance plan, communication structures), ensuring transparency and executive alignment.
• Logistics Restructuring: Consolidated multiple distribution centers into two central hubs, optimizing cost efficiency and service levels.
• Team Leadership: Directed a core team of 9, guiding planning and execution in a dynamic, fast-paced setting.
• Project Planning: Developed and validated a comprehensive project plan, translating high-level milestones into actionable work packages.
• Risk Management: Implemented risk register and root-cause analysis to proactively mitigate project risks.
• C-level Reporting: Presented project status and recommendations to the Steering Committee (CEO and executive board).
• Stakeholder Management: Managed alignment and engagement with diverse stakeholders in a private equity context.
• Budget Oversight: Managed a project budget exceeding 3 million €.
• Effective project governance and clear communication are essential for stakeholder alignment and successful transformation.

• Developed critical specifications, navigating technical and business requirements.
• Led the project through its complex phases.
• Orchestrated and supported the Integration Testing Cycle (ITC) and User Acceptance Testing (UAT).
• Implemented robust test methodologies and systematically documented and addressed findings contributing to pre-GoLive readiness.
• Ensured flawless implementation and enabled effective trainer training.
• Conducted unit and functional tests.
• Facilitated alignment between development and business goals.
• Provided transparent progress reports and maintained documentation quality.
• Developed Fiori apps for inventory management and material staging status.

Planning, execution & moderation of crisis communication and reputation management

AQIM is a non-profit organization based in Austria. An association of interim managers from Germany and Austria. Founded in December 2024. Multi-part training with workshops and consulting for preventive crisis communication, in cooperation with the founding members and those responsible for communication. To assess crisis potential for the market entry strategy and ahead of a digital campaign.

The project in a nutshell:

Consulting and training for the purpose of:

• Analysis of crisis potential as a new market entrant and its internet-based communication activities
• Planning and developing crisis communication with targeted measures
• Developing a crisis plan to minimize reputation risks in an emergency
• Conducting training and information sessions

Success:

• What started as a one-time consulting event for preparing an information campaign became a multi-part workshop on preventive crisis communication. This not only gave the organization expertise and confidence in the event of acute challenges, but also gave the participating interim managers new skills for their day-to-day work on assignments
• The workshop enabled those responsible to launch the information campaign that was being prepared at the time and planned for six months, as scheduled at the end of January 2026 on social media
• Careful scheduling and defining how to handle critical voices in terms of terminology and tone, as well as compliance rules, ensured a smooth start and run of a 3-month information campaign

Project management and process consulting in the field of Building Information Modelling (BIM)

• Definition of features
• Authorization Mastercard and Visa
• Usage of ISO protocols and norms
• Mastercard Fast Funds
• Feature analysis Girocard 4.0
• Scoping EPI

• Hands-on support for mid-market M&A projects: company analysis, client briefings and information memoranda
• Set up structured project, data room and documentation processes, and prepared decision-making materials
• Designed and built the company website using AWS, and set up tracking and retargeting
• Practical use of AI applications and coding agents for research, analysis, documentation and software development

Embedded Analytics & AI-assisted BI

Design and development of an integrated analytics solution based on ASP.NET Core, Power BI Embedded, and LLM services to provide context-based business information.

Development of an AI agent with Function/Tool Calling for the secure orchestration of REST APIs, SQL data sources, and technical services within defined business processes.

Building automated BI workflows including workspace management, deployment processes, and scheduled refresh via the Power BI REST API.

Implementation of secure service-to-service communication with Microsoft Entra ID and Service Principal, and integration into existing enterprise system landscapes.

Technologies: ASP.NET Core, C#/.NET, Power BI Embedded, Power BI REST API, LLM API, AI Agents, Function/Tool Calling, Entra ID

• Translated complex operational requirements into scalable Salesforce configurations, automation flows and governance policies, ensuring clean and maintainable implementations
• Designed and optimised Flows to eliminate manual steps in key business processes, improving both performance and process compliance
• Managed user roles, permission sets and security settings for a multi-team Salesforce org; ensured data quality and system stability through structured governance practices
• Supported Marketing Cloud integrations and campaign automation workflows, collaborating with business teams on data-driven audience segmentation
• Coordinated release management and deployment activities with development teams, contributing to structured change control processes

• Led global automation projects in Hybrid Cloud, focusing on process standardization and service delivery optimization across international teams.
• Managed the product roadmap, prioritized backlogs, and aligned business goals with technical inputs using Jira.
• Fostered cross-functional collaboration to define project objectives and ensure alignment with strategic goals across departments.
• Defined and documented user stories and acceptance criteria with stakeholders.

• IT consulting
• Power Platform & Databricks
• AI software development (custom software)
• Commercial responsibility for the company

• For a market entry in USA and EU, commercial, regulatory and operational requirements had to be translated into a reliable structure; the data basis and processes were initially insufficient.

• Supply Chain and Go-to-Market Strategy; COGS structure; distribution and Last Mile; Direct-to-Patient logic; reimbursement context; development of the data basis and cross-functional collaboration.

• Created an investor-ready Supply Chain/COGS foundation and a scalable logic for market entry.

Built charts for historical data, alarms, and downtime, plus enhanced interactive tables to efficiently track and compare oil-well performance. Eliminated 80% of high/medium security risks (Checkmarx) for the app. Optimized charting libraries, cutting usage from to 300–400MB for large data sets.

• Designed a Target Operating Model (including strategic mid-term planning and operational staffing) for the product workstream restructuring and capacity management process to increase development efficiency, employee retention and profitability
• Integrated targeted incentives such as budget guidelines, contribution margin accounting and incentives into the Operating Model