Selen K.-Product Growth Manager
Check rate
Experience
Product Growth Manager
FILA
- Defined a growth strategy that aligned platform initiatives with revenue and operational efficiency objectives.
- Used advertising performance and customer insights to drive ROI-focused growth decisions.
- Drove e-commerce growth initiatives across traffic and conversion levers to improve overall performance.
Intern Program Manager (alongside MBA)
Amazon
- Managed the commercial and strategic performance of FILA within Amazon Fashion, focusing on revenue growth and profitability.
- Delivered data-driven assortment, pricing, and marketing initiatives to improve sales performance and brand visibility.
Intern IT Project Manager (alongside MBA)
Munich RE
- Supported planning and delivery of IT projects, ensuring alignment with timelines, budgets, and quality.
- Monitored milestones and risks, providing structured progress reporting to cross-functional stakeholders.
Product Manager
qlub
- Led PoS integrations across 6 countries, aligning with local teams and vendors across diverse cultures and regulatory environments.
- Defined product requirements and improved tech handover by streamlining collaboration with engineers.
- Prioritized features by GMV contribution, ensuring data-driven product decisions and operational efficiency.
Product Manager
Garanti BBVA Payment Systems
- Managed the end-to-end product lifecycle of Masterpass and GarantiPay, including roadmap definition and performance tracking.
- Used SQL-based customer analysis to identify user pain points and inform new product and feature launches.
- Supported go-to-market execution with marketing teams to drive feature adoption.
Product Manager, Scrum Master
Vodafone
- Managed the end-to-end product lifecycle of VF Terminal, coordinating closely with engineering, business, and operations teams.
- Served as Scrum Master, facilitating Agile ceremonies and enabling effective collaboration across cross-functional stakeholders.
- Improved delivery speed and reduced execution risk by resolving technical dependencies and optimizing team workflows.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Retail, Telecommunication, Fashion, Banking and Finance, Sport, and Insurance.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Product Development, Marketing, Business Intelligence, Project Management, Operations, and Strategy.
Summary
Product Manager with +5 years of international experience across B2B and B2C digital products in FinTech, Telco, SaaS, and e-commerce. Strong background in growth strategy, data-driven decision-making, and end-to-end product lifecycle management within cross-functional environments. MBA graduate with hands-on experience driving measurable business impact on scalable digital platforms.
Skills
- Stakeholder Management
- Agile & Scrum
- Analytical Thinking
- Problem-Solving
- Azure Devops
- Jira
- Confluence
- Atlassian Suite
- Postman
- Asana
- Miro
- Sql
- Sas
- Python (Basic)
- Excel (Pivot Tables, Vlookup, Dashboarding)
- Microsoft Office Suite
- Google Workspace
- Sharepoint
- Agile (Scrum, Kanban)
- Waterfall
- Hybrid Project Models
- Api Testing & Documentation (Rest)
- Product Requirements Documentation (Prd)
Languages
Education
Macromedia University of Applied Sciences
Master of Business Administration, MBA · Business Administration · Munich, Germany · 1.6
Bilkent University
International Relations · Ankara, Turkey
Certifications & licenses
Ielts Academic Overall Band Score:7
Sas® Enterprise Guide® 1: Querying And Reporting
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Selen speaks the following languages: Turkish (Native), English (Advanced), German (Elementary).
Selen has at least 6 years of experience. During this time, Selen has worked in at least 5 different roles and for 6 different companies. The average length of individual experience is 1 year. Note that Selen may not have shared all experience and actually has more experience.
Based on recent experience, Selen would be well-suited for roles such as: Product Growth Manager, Intern Program Manager (alongside MBA), Intern IT Project Manager (alongside MBA).
Selen's most recent position is Product Growth Manager at FILA.
In recent years, Selen has worked for FILA, Amazon, Munich RE, qlub, and Garanti BBVA Payment Systems.
Selen is most experienced in industries like Telecommunication, Retail, and Fashion. Selen also has some experience in Banking and Finance, Sport, and Information Technology.
Selen is most experienced in business areas like Product Development, Project Management, and Marketing. Selen also has some experience in Business Intelligence, Operations, and Strategy.
Selen has recently worked in industries like Telecommunication, Retail, and Fashion.
Selen has recently worked in business areas like Product Development, Project Management, and Marketing.
Selen holds a Master in Business Administration from Macromedia University of Applied Sciences and a Bachelor in International Relations from Bilkent University.
Selen has 2 certificates. These include: Ielts Academic Overall Band Score:7 and Sas® Enterprise Guide® 1: Querying And Reporting.
The availability of Selen needs to be confirmed.
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